Velveeta Shells & Cheese Original 2.39 oz: history

Recorded observations

Observation dates identify evidence. Applicability dates identify the period a product state is known to describe. National labels can coexist.

• United States cup, redesigned label photographed 2025 · evidence observed 2025-10-01
• United States cup, ingredient and nutrition panels photographed 2023 · evidence observed 2023-03-17
• United States cup, earlier ingredient panel photographed 2018 · evidence observed 2018-09-16
• USDA Branded Foods label record, 2023 · evidence observed 2023-07-13
• Evidence awaiting context review

Dated evidence, newest first

1. 2018-09-16 · ingredients
   Ingredient list: US · until 2018-09-16^[2]
   • Earlier ingredient evidence; see its market and date qualifiers.
   compound ingredient: the shell pasta; until is the upload date of the photograph this list was read from
2. date unknown · pack
   Pack: Liquid Gold label: Velveeta oval logo, blue Original band, 3½ minutes badge^[3]
   • Recorded container: microwavable cup
   photographed 2021-10-26 (imgid 2); the front prints MICROWAVEABLE SHELL PASTA & CHEESE SAUCE and 220 calories
3. date unknown · pack
   Pack: Redesign: large red Velveeta wordmark over dripping sauce, COOKS IN 3½ minutes roundel^[4]
   • Recorded net content: 68 g
   • Recorded container: microwavable cup
   photographed 2025-09-24 and 2025-10-01 (imgid 6 and 8)

Earlier ingredient lists

US · until 2018-09-16

• Enriched macaroni product^[2] · compound ingredient: the shell pasta; until is the upload date of the photograph this list was read from
• Wheat flour^[2]
• Glycerol monostearate^[2]
• Niacin^[2]
• Ferrous sulfate^[2]
• Thiamine mononitrate^[2]
• Riboflavin^[2]
• Folic acid^[2]
• Cheese sauce^[2] · compound ingredient; in this revision cheddar cheese and milk come before canola oil
• Whey^[2]
• Cheddar cheese^[2]
• Milk^[2]
• Cultures^[2]
• Salt^[2]
• Enzymes^[2]
• Milk^[2]
• Whey protein concentrate^[2]
• Canola oil^[2]
• Sodium phosphates^[2]
• Milk protein concentrate^[2]
• Salt^[2] · first of the ingredients after "CONTAINS LESS THAN 2% OF"
• Lactic acid^[2] · less than 2%
• Sodium alginate^[2] · less than 2%
• Sorbic acid (preservative)^[2] · less than 2%
• Paprika oleoresin (colour)^[2] · less than 2%
• Enzymes^[2] · less than 2%
• Cultures^[2] · less than 2%
• Annatto (colour)^[2] · less than 2%
• Butterfat^[2] · less than 2%
• Natural flavourings^[2] · less than 2%
• Modified starch^[2]
• Maltodextrin^[2]
• Acetylated monoglycerides^[2]
• Salt^[2]
• Medium-chain triglycerides^[2]

The current list is on the product page.

Recorded packs

References

1. Ingredient list and Nutrition Facts photographs of the 2.39 oz cup, 2023 Open Food Facts. pack. Published 2023-03-17. Accessed 2026-09-25. Record: 0021000023226. ingredients imgid 3 and 4, Nutrition Facts imgid 5. cc-by-sa-3.0. Open Food Facts contributors. Upstream: https://world.openfoodfacts.org/product/0021000023226.
2. Ingredient list photograph of the cup, 2018 Open Food Facts. pack. Published 2018-09-16. Accessed 2026-09-25. Record: 0021000023226. ingredient panel (imgid 1). cc-by-sa-3.0. Open Food Facts contributors. Upstream: https://world.openfoodfacts.org/product/0021000023226.
3. Front photograph of the cup, Liquid Gold label Open Food Facts. pack. Published 2021-10-26. Accessed 2026-09-25. Record: 0021000023226. front (imgid 2). cc-by-sa-3.0. Open Food Facts contributors. Upstream: https://world.openfoodfacts.org/product/0021000023226.
4. Front photograph of the 2.39 oz cup, redesigned label Open Food Facts. pack. Published 2025-10-01. Accessed 2026-09-25. Record: 0021000023226. front (imgid 8; same design in imgid 6 of 2025-09-24). cc-by-sa-3.0. Open Food Facts contributors. Upstream: https://world.openfoodfacts.org/product/0021000023226.
5. Back panel photograph of the 2.39 oz cup: Nutrition Facts, ingredient list, distributor block and UPC Open Food Facts. pack. Published 2025-10-01. Accessed 2026-09-25. Record: 0021000023226. back panel (imgid 9; same panel in imgid 7 of 2025-09-24). cc-by-sa-3.0. Open Food Facts contributors. Upstream: https://world.openfoodfacts.org/product/0021000023226.
6. Open Food Facts: Shells & Cheese Original (Velveeta), 2.39 oz (68g) Open Food Facts. catalogue. Published 2026-07-31. Accessed 2026-09-25. Record: 0021000023226. product record, last modified 2026-07-31. ODbL.
7. USDA FoodData Central, Branded Foods (LI), fdc_id 2594678, VELVEETA ORIGINAL SHELLS & CHEESE U.S. Department of Agriculture. registry. Published 2023-07-13. Accessed 2026-09-25. Record: 2594678. brand_owner, ingredients, nutrients, household serving 1 package (68g), package weight 2.39 oz. cc0. Upstream: Label Insight.
8. Kraft Heinz: Velveeta Shells & Cheese Original Microwavable Shell Pasta & Cheese Sauce (United States) The Kraft Heinz Company. manufacturer. Accessed 2026-09-25. Record: 00021000023226. product benefits, description, UPC codes; size selector lists the 4-pack 00021000023394 and the 5 oz Big Cup 00021000065561.
9. Amazon.com: Velveeta Shells and Cheese Mac and Cheese Dinner Cup, Original, 2.39 oz Amazon.com. retailer. Accessed 2026-09-25. Record: B0040HDXTY. Product details: UPC 021000023226, Global Trade Identification Number 00021000023226, Manufacturer Kraft Heinz.
10. K&K Hardware & Lumber: Velveeta Mac K&K Hardware & Lumber LLC. retailer. Accessed 2026-09-25. Record: 021000023226. product structured data: gtin 021000023226, price USD 1.19, InStock.
11. Price Chopper / Market 32: VELVEETA Shells & Cheese Original Microwavable Mac & Cheese Cup, 2.39 oz Price Chopper / Market 32. retailer. Accessed 2026-09-25. Record: 77994. product structured data: size 2.39 oz, price USD 2.09, InStock.
12. Inmar Industry Notification, 30 May 2025: the Kraft Heinz coupon account, its GS1 company prefixes and brands Inmar Intelligence. publication. Published 2025-05-30. Accessed 2026-09-25. page 2, GS1 Company Prefix table (source of prefix 0021000 on company/kraft-heinz-foods-company).