Food & drink
Velveeta Mini Shells & Cheese 10.1 oz box
1 / 1 FrontFront photo matched to this barcode via Open Food Facts contributors. It is not evidence for the selected observation.
A 10.1 oz (287 g) box of Velveeta Shells & Cheese Mini, small shell pasta with a pouch of cheese sauce, sold in the United States by Kraft Heinz.
Size & format
Where to buy
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United States box, current label on the maker's page (2026)[1]
United States · English · supported
Evidence reviewed
Context, dates & evidence notes · Other observations
- Evidence observed
- 2026-08-31
- Net content
- 287 g
- Pack
- box
Ingredient statement and allergen line from the maker's product page; Nutrition Facts panel and front from the maker's label images (^khnfp, ^khfront), both uploaded 2026-08-31; the USDA 2023 record prints the same ingredient list
Nutrition
Nutrition panel
Per 113 gas sold · about 2.5 servings per container[4]
| Nutrient | Amount per 113 g |
|---|---|
| Energy | 360 kcal |
| Fat | 14 g (18% DV) |
| of which saturates | 4 g (19% DV) |
| of which trans fat | 0 g |
| Cholesterol | 15 mg (6% DV) |
| Carbohydrate | 47 g (17% DV) |
| of which sugars | 6 g |
| of which added sugars | 0 g (0% DV) |
| Fibre | 2 g (6% DV) |
| Protein | 12 g (21% DV) |
| Sodium | 950 mg (41% DV) |
| Calcium | 170 mg (15% DV) |
| Iron | 2 mg (10% DV) |
| Potassium | 280 mg (6% DV) |
| Vitamin D | 0 µg (0% DV) |
Notes on this panel
US Nutrition Facts, dual column; read from the maker's 2400 px panel image
Nutrition panel
Per 287 gas sold · the whole 10.1 oz (287g) box[4]
| Nutrient | Amount per 287 g |
|---|---|
| Energy | 900 kcal |
| Fat | 35 g (45% DV) |
| of which saturates | 10 g (48% DV) |
| of which trans fat | 1 g |
| Cholesterol | 45 mg (15% DV) |
| Carbohydrate | 120 g (43% DV) |
| of which sugars | 15 g |
| of which added sugars | 0 g (0% DV) |
| Fibre | 5 g (16% DV) |
| Protein | 32 g (53% DV) |
| Sodium | 2420 mg (105% DV) |
| Calcium | 440 mg (35% DV) |
| Iron | 5.1 mg (30% DV) |
| Potassium | 720 mg (15% DV) |
| Vitamin D | 0 µg (0% DV) |
Notes on this panel
second column of the same panel
Ingredients
As printed, EnglishENRICHED MACARONI PRODUCT (WHEAT FLOUR, GLYCEROL MONOSTEARATE, NIACIN, FERROUS SULFATE [IRON], THIAMIN MONONITRITE [VITAMIN B1], RIBOFLAVIN [VITAMIN B2], FOLIC ACID), CHEESE SAUCE (WHEY, CANOLA OIL, CHEDDAR CHEESE [MILK, CHEESE CULTURE, SALT, ENZYMES], WHEY PROTEIN CONCENTRATE, MILK, MILK PROTEIN CONCENTRATE, SODIUM PHOSPHATE, CONTAINS LESS THAN 2% OF SALT, LACTIC ACID, SODIUM ALGINATE, SORBIC ACID AS A PRESERVATIVE, OLEORESIN PAPRIKA [COLOR], ENZYMES, CHEESE CULTURE, ANNATTO EXTRACT [COLOR], MILKFAT, NATURAL FLAVOR).
- Enriched macaroni productcompound ingredient: the mini shell pasta
- Wheat flour
- Glycerol monostearate
- Niacin
- Ferrous sulfate “FERROUS SULFATE [IRON]”
- Thiamine mononitrate “THIAMIN MONONITRITE [VITAMIN B1]”printed MONONITRITE on the maker's page and in the USDA record
- Riboflavin “RIBOFLAVIN [VITAMIN B2]”
- Folic acid
- Cheese saucecompound ingredient: the cheese sauce packet
- Whey
- Canola oil
- Cheddar cheese
- Whey protein concentrate
- Milk
- Milk protein concentrate
- Sodium phosphates “SODIUM PHOSPHATE”
- Saltfirst of the ingredients after "CONTAINS LESS THAN 2% OF"
- The next 9: less than 2%
- Lactic acid
- Sodium alginate
- Sorbic acid preservative “SORBIC ACID AS A PRESERVATIVE”
- Paprika oleoresin colour “OLEORESIN PAPRIKA [COLOR]”
- Enzymes
- Cultures “CHEESE CULTURE”
- Annatto colour “ANNATTO EXTRACT [COLOR]”
- Butterfat “MILKFAT”
- Natural flavourings “NATURAL FLAVOR”
Other observations & source differences (5)
Different sources or national labels can coexist. Differences alone do not establish a change to the product.
- United States box, current label on the maker's page (2026) supported · selected
Ingredient statement and allergen line from the maker's product page; Nutrition Facts panel and front from the maker's label images (^khnfp, ^khfront), both uploaded 2026-08-31; the USDA 2023 record prints the same ingredient list
- United States box photographed on a store shelf, 2025 supported · Compare evidence
Open Food Facts front photo imgid 1 (1536 × 2048); only the front is photographed; its front badges (360 calories, 4g sat fat 19% DV, 940mg sodium 41% DV, 6g total sugars) match the USDA record and the maker's structured nutrition data
- Maker's page structured nutrition data supported · Compare evidence
Per-serving figures in the maker's product page data for this GTIN; they match the 2025 front badges and USDA's 2023 record rather than the 2026 panel image on the same page
- USDA Branded Foods label record, 2023 supported · Compare evidence
Same list as the maker's page; ingredient rows are recorded once under us-2026. Household serving 4.0 oz (113g) (Makes about 1 cup), package weight 10.1 oz
- Evidence awaiting context review unconfirmed · Compare evidence
Statements on the label
Product facts
Explore the family ↗- Barcode
- 021000072798 check digit OK
- Brand
- Velveeta
- Ultimately owned by
- The Kraft Heinz Company (🇺🇸 United States)
- Category
- Food/Beverage, Prepared/Preserved Foods, Dough Based Products / Meals, Dough Based Products / Meals - Not Ready to Eat - Savoury (Shelf Stable)
- Net content
- 287 g
- Pack
- box
- Sold in
- 🇺🇸 United States[1]
- Last observed on sale
- 2026-09-25
- Last sale evidence
- Kraft Heinz United States product page for GTIN 00021000072798 and the Country Mart and Market Basket listings, read 2026-09-25
- GS1 prefix
- 002 · United States and Canada
- Status
- active
Who owns it
Velveeta ↗- Ultimately owned by
- The Kraft Heinz Company · United States
- Chain
- Velveeta → The Kraft Heinz Company
- Made in
- Not recorded
Sources for each tie
- Velveeta → The Kraft Heinz CompanyThe Kraft Heinz Company ↗
The ownership drawing
No company above it
ownssince 2 July 2015
- Made under licence by 🇫🇷 Lactalis
Earlier
- Owned by 🇺🇸 Kraft Foods Group1 October 2012 to 2 July 2015
What the sources say about these ties
- Lactalis licensed
- Kraft Heinz granted Groupe Lactalis perpetual licences to the Kraft and Velveeta brands for certain cheese products when it sold its natural cheese business; Kraft Heinz kept the Velveeta processed cheese business in the US and Canada
- The Kraft Heinz Company owns
- Kraft Heinz publishes the Velveeta brand and product pages; from date is the completion of the Kraft Foods Group-Heinz merger (per Wikipedia's Kraft Foods Group article)
Built from the ownership rows on the brand and company pages, each cited where it is recorded. Made in is the country of production on this product's record; the GS1 prefix of a barcode names the issuing organisation, not where the product was made.
About this product
Velveeta Mini Shells & Cheese is a 10.1 oz (287 g) box of small shell pasta packed with a pouch of Velveeta cheese sauce, the mini-shell version of Velveeta Shells & Cheese Original.[1][2] Kraft Heinz sells it in the United States; the pasta is boiled on the stovetop, drained and mixed with the sauce, and one box makes about 2.5 one-cup servings.[1][3] The current label declares 360 calories and 950 mg sodium per 4 oz (113 g) serving, 900 calories for the whole box, and the ingredient list opens with enriched macaroni product followed by a cheese sauce of whey, canola oil and cheddar cheese.[4][1]
The box photographed on a store shelf in February 2025 carried a round "made with real cheese" badge and a front nutrition strip printing 940 mg sodium per serving.[5] The maker's 2026 front replaces the badge with a red panel adding "no artificial dyes" and "12g protein per serving", and its Nutrition Facts panel prints 950 mg sodium and 12 g protein.[2][4]
Where it's sold
- Amazon.com [7] United States new Amazon.com listing B07N4MRBFD prints UPC 021000072798 under Grocery & Gourmet Food › Macaroni & Cheese; read from outside the US it showed no price, only that it could not ship to the selected location
- Country Mart [8] United States USD 4.85 · new Country Mart (KC Ad Group) listing prints gtin14 00021000072798 in its product data
- Market Basket [9] United States USD 5.09 · new Market Basket (Pennsylvania) listing prints gtin14 00021000072798 in its product data
- Kraft Heinz information[1] United States Kraft Heinz United States product page carries GTIN 00021000072798 in its URL and data and describes one 10.1 oz box
A listing is evidence that this barcode is sold there, on that date; a price is what that listing showed, not a recommended price. Store links may be affiliate links (how this works).
Other sizes and containers of Velveeta Shells & Cheese
11 on record · all sold in United States
| Version | Size | Pack | Barcode |
|---|---|---|---|
| Broccoli | 267 g | box | 021000656431 |
| Original | 287 g this page | box | 021000072798 |
| 287 g | box | 021000065530 | |
| 340 g | box | 021000658930 | |
| 68 g | microwavable cup | 021000023226 | |
| 1.02 kg | shrink-wrapped multipack of three boxes | 021000045129 | |
| 272 g | 4 microwavable cups in a carton | 021000023394 | |
| 142 g | microwaveable bowl | 021000077151 | |
| 142 g | microwaveable cup | 021000065561 | |
| 680 g | box | 021000653201 | |
| Queso Blanco | 340 g | box | 021000039845 |
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Sources & research
Evidence reviewed
The Kraft Heinz Company
Kraft Heinz: Velveeta Shells & Cheese Mini Shell Pasta & Cheese Sauce Meal (United States)
manufacturer · Accessed 2026-09-25
Source & attribution [1] ↗U.S. Department of Agriculture
USDA FoodData Central, Branded Foods (LI), fdc_id 2594738, VELVEETA MINI SHELLS & CHEESE
registry · Accessed 2026-09-25
Source & attribution [3] ↗Open Food Facts
Front photograph of the 10.1 oz box on a store shelf
pack · Accessed 2026-09-25
Source & attribution [5] ↗Coverage & research gaps (13)
Coverage measures the evidence recorded here. It does not rate the product.
- Identity: 3 / 3 · Name, brand and classification recorded
- Context: 4 / 5 · Evidence groups assigned to a researched label, edition or analysis
- Label photographs: 0 / 4 · Researched contexts with an assigned photograph
- United States box, current label on the maker's page (2026): nutrient evidence: 30 / 30 · Recorded nutrient rows linked to a source; not the number of nutrients that ought to exist
- Maker's page structured nutrition data: nutrient evidence: 15 / 15 · Recorded nutrient rows linked to a source; not the number of nutrients that ought to exist
- USDA Branded Foods label record, 2023: nutrient evidence: 14 / 14 · Recorded nutrient rows linked to a source; not the number of nutrients that ought to exist
- identity · unknown: No photo shows a "Product of" statement; the Amazon.com listing's Region of Origin USA attribute is a retailer field and was not used for country_of_origin
- relationships · unknown: No back-panel photograph is available, so the distributor block and any plant are not recorded
- nutrition · disputed: The maker's page shows two sets of per-serving figures: its 2026 panel image prints 950mg sodium, 15mg cholesterol, 12g protein and 170mg calcium, while its structured data gives 940mg, 20mg, 13g and 160mg, as the 2025 front and USDA's 2023 record do; the panel image is kept as current
- markets · not_researched: Fruugo lists the article on its United Kingdom and Norway storefronts as a cross-border marketplace offer; no national retailer or Amazon storefront in those countries was checked, so only US is recorded
- evidence · disputed: The Amazon.com listing gives Sun Maid as manufacturer and item weight 21.55 g against Kraft Heinz Foods Company and NET WT 10.1 OZ (287g) on the pack; the listing's attributes were not used
- evidence · stale: Evidence was observed over a year ago; check for newer labels. Historical evidence remains valid.
- evidence · stale: Evidence was observed over a year ago; check for newer labels. Historical evidence remains valid.
- schema · schema_gap: Review and assign legacy facts to coherent observations.
- ingredients · not_researched: Ingredient statement or sourced exemption not recorded.
- nutrition · not_researched: Nutrition declaration or exemption not recorded.
- ingredients · not_researched: Ingredient statement or sourced exemption not recorded.
- ingredients · not_researched: Ingredient statement or sourced exemption not recorded.
- nutrition · not_researched: Nutrition declaration or exemption not recorded.
All references & source details
References
- ↑ Kraft Heinz: Velveeta Shells & Cheese Mini Shell Pasta & Cheese Sauce Meal (United States) The Kraft Heinz Company. manufacturer. Accessed 2026-09-25. Record: 00021000072798. product benefits (One 10.1 oz box; makes about 2.5 servings; easy dinner in 6 minutes), ingredients, allergen line, unit size 10.1 OZ, UPC codes.
- ↑ Kraft Heinz: front image of the 10.1 oz Mini Shells & Cheese box The Kraft Heinz Company. manufacturer. Published 2026-08-31. Accessed 2026-09-25. Record: 00021000072798. front view image on the product page.
- ↑ USDA FoodData Central, Branded Foods (LI), fdc_id 2594738, VELVEETA MINI SHELLS & CHEESE U.S. Department of Agriculture. registry. Published 2023-07-13. Accessed 2026-09-25. Record: 2594738. brand_owner, ingredients, nutrients, household serving 4.0 oz (113g), package weight 10.1 oz. cc0. Upstream: Label Insight.
- ↑ Kraft Heinz: Nutrition Facts panel image for GTIN 00021000072798 The Kraft Heinz Company. manufacturer. Published 2026-08-31. Accessed 2026-09-25. Record: 00021000072798. nutrition panel image on the product page, 2400 × 2400.
- ↑ Front photograph of the 10.1 oz box on a store shelf Open Food Facts. pack. Published 2025-02-18. Accessed 2026-09-25. Record: 0021000072798. front (imgid 1). cc-by-sa-3.0. Open Food Facts contributors. Upstream: https://world.openfoodfacts.org/product/0021000072798.
- ↑ Inmar Industry Notification, 30 May 2025: the Kraft Heinz coupon account, its GS1 company prefixes and brands Inmar Intelligence. publication. Published 2025-05-30. Accessed 2026-09-25. page 2, GS1 Company Prefix table (source of prefix 0021000 on company/kraft-heinz-foods-company).
- ↑ Amazon.com: Velveeta Mini Shells and Cheese Mac and Cheese Dinner, Original, 10.1 oz Amazon.com. retailer. Accessed 2026-09-25. Record: B07N4MRBFD. Product details: UPC 021000072798, Global Trade Identification Number 00021000072798, Units 10.1 Ounce.
- ↑ Country Mart: Velveeta Mini Shells & Cheese 10.1 oz Country Mart (KC Ad Group). retailer. Accessed 2026-09-25. Record: 2100007279. product structured data: gtin14 00021000072798, price USD 4.85.
- ↑ Market Basket: Velveeta Mini Shells & Cheese 10.1 Oz Market Basket. retailer. Accessed 2026-09-25. Record: 2100007279. product structured data: gtin14 00021000072798, price USD 5.09.
Further sources
Additional sources recorded for this entry, including other observations and related pages.
- Open Food Facts: Velveeta Shells & Cheese Mini Shell Pasta & Cheese Sauce (Velveeta) Open Food Facts. catalogue. Published 2026-04-06. Accessed 2026-09-25. Record: 0021000072798. product record, last modified 2026-04-06. ODbL.
Barcode & identifiers
- GTIN-14
00021000072798- EAN-13 / GTIN-13
0021000072798- UPC-A / GTIN-12
021000072798
Read the complete structured record (JSON) ↗ · Barcode image ↗
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Explore the observations, changes and sources behind this record.
Reuse freely with credit: text CC BY-SA 4.0, data ODbL. Cite this page as Source: Barcodepedia, https://barcodepedia.com/product/021000072798/velveeta-mini-shells-cheese-10-1-oz (licence).