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Product record

Pepsodent Super Fluor 125 ml tube

Pepsodent Super Fluor 125 ml, front of pack1 / 3 Front
Photo: Open Beauty Facts contributors · CC BY-SA 3.0 · Original ↗

Front photo matched to this barcode via Open Food Facts contributors. It is not evidence for the selected observation.

Mild-mint family fluoride toothpaste, 1450 ppm F, in a 125 ml Big Size tube sold in Finland, Sweden and Denmark.

Versions & editions

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Barcode 7311570641047

Nordic FI/SE/DK tube label, 125 ml Big Size[1]

Finland, Sweden, Denmark · supported

Evidence reviewed

Context, dates & evidence notes · Other observations

Evidence observed
2026-08-26
Net content
125 ml
Pack
tube

Transcribed from the Open Beauty Facts front and back photographs uploaded 2026-08-26; two further uploads of 2026-01-20 show the same label revision and the same ingredient list.

Ingredients

Declared ingredients

  1. Water,
  2. Calcium carbonate,
  3. Hydrogenated starch hydrolysate,
  4. Hydrated silica,
  5. Sodium lauryl sulfate,
  6. Sodium monofluorophosphate,
  7. Aroma,
  8. Carboxymethyl cellulose,
  9. Benzyl alcohol,
  10. Sodium phosphates,
  11. Sodium saccharin,
  12. Potassium citrates,
  13. Anethole,
  14. Carvone,
  15. Limonene,
  16. Peppermint oil,
  17. Spearmint oil,
  18. Menthol

Original statement & ingredient evidence

Aqua, Calcium Carbonate, Hydrogenated Starch Hydrolysate, Hydrated Silica, Sodium Lauryl Sulfate, Sodium Monofluorophosphate, Aroma, Cellulose Gum, Benzyl Alcohol, Trisodium Phosphate, Sodium Saccharin, Potassium Citrate, Anethole, Carvone, Limonene, Mentha Piperita Oil, Mentha Viridis Leaf Oil, Menthol.

Declared ingredients

  1. Water — Aqua [1] known
    INCI Aqua.
  2. Calcium carbonate — Calcium Carbonate [1] known
  3. Hydrogenated starch hydrolysate — Hydrogenated Starch Hydrolysate [1] known
  4. Hydrated silica — Hydrated Silica [1] known
  5. Sodium lauryl sulfate — Sodium Lauryl Sulfate [1] known
  6. Sodium monofluorophosphate — Sodium Monofluorophosphate [1] known
    The active fluoride source, declared at 1450 ppm F.
  7. Aroma — Aroma [1] known
  8. Carboxymethyl cellulose — Cellulose Gum [1] known
    INCI Cellulose Gum is sodium carboxymethyl cellulose.
  9. Benzyl alcohol — Benzyl Alcohol [1] known
  10. Sodium phosphates — Trisodium Phosphate [1] known
    Label names the single salt trisodium phosphate; linked to the E339 sodium phosphates class page.
  11. Sodium saccharin — Sodium Saccharin [1] known
  12. Potassium citrates — Potassium Citrate [1] known
    Label names potassium citrate; linked to the E332 potassium citrates class page.
  13. Anethole — Anethole [1] known
  14. Carvone — Carvone [1] known
  15. Limonene — Limonene [1] known
    Declared inline as the EU cosmetic fragrance allergen that Regulation 1223/2009 Annex III requires to be named.
  16. Peppermint oil — Mentha Piperita Oil [1] known
    INCI Mentha Piperita Oil is peppermint oil.
  17. Spearmint oil — Mentha Viridis Leaf Oil [1] known
    INCI Mentha Viridis Leaf Oil is spearmint oil; the Open Beauty Facts typed text reads Mentha Arvensis Leaf Oil, both label photographs read Viridis.
  18. Menthol — Menthol [1] known

Other observations & source differences (3)

Different sources or national labels can coexist. Differences alone do not establish a change to the product.

Specifications

Fluoride compound
Sodium monofluorophosphate[1]
Conditions & original evidence

Recorded: Sodium monofluorophosphate

known · printed

Named in all three language blocks as natriummonofluorifosfaattia / natriummonofluorfosfat.

Fluoride content
1450 ppm F[1]
Conditions & original evidence

Recorded: 1450 ppm F

known · printed

Printed as (1450 ppm F) in the Finnish, Swedish and Danish blocks.

Ingredients of natural origin
95 %[2]
Conditions & original evidence

Recorded: 95 %

known · printed

Front-of-tube badge: 95% INGREDIENTS NATURAL ORIGIN.

Statements on the label

  • Triple Action: suojaa reikiintymista vastaan, vahvistaa kiilletta, suojaa happohyokkayksia vastaan[1]label · Finnish block. The Swedish block reads skyddar mot karies, starker emaljen, skyddar mot syraangrepp.
  • All round protection - 10x stronger teeth[2]label · The asterisk resolves on the back: based on lab test, 10 times increase in change of surface microhardness over 21 days compared with measurements of surface microhardness after first use.
  • With calcium for caries protection and improved cleaning[2]label
  • 95% ingredients natural origin[2]label
  • Recyclable tube[2]label · Repeated on the back beside a QR code: this tube is recyclable.
  • Suomen Hammaslaakariliitto suosittaa fluorihammastahnan kayttoa kahdesti paivassa[1]label · The Finnish Dental Association endorses twice-daily use of fluoride toothpaste in general; it is not a certification of this article.

Product facts

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Barcode
7311570641047 check digit OK
Also named
Pepsodent Super Fluor tandpasta 125 ml (da), Pepsodent Super Fluor hammastahna 125 ml (fi), Pepsodent Super Fluor tandkräm 125 ml (sv)
Net content
125 ml
Pack
tube
Made in
🇫🇷 France
GS1 prefix
731 · Sweden
Status
active

About this product

Pepsodent Super Fluor is the everyday family fluoride toothpaste of Unilever's Pepsodent range, sold across the Nordics in this 125 ml "Big Size" tube.[2] The tube declares sodium monofluorophosphate at 1450 ppm fluoride and carries Finnish, Swedish and Danish label blocks, each with its own national consumer number, promising Triple Action protection against cavities, stronger enamel and defence against acid attacks; the front adds calcium for caries protection, 95 % ingredients of natural origin and a recyclable tube.[1] Kespro's Finnish wholesale data sheet names Unilever as the manufacturer, France as the country of manufacture and twelve tubes to a case.[3] Listings carrying this barcode place it in all three markets: Sokos and Tokmanni in Finland, Apohem in Sweden and Med24 in Denmark.[4][5][6]

Pepsodent began in Chicago in 1915 and was bought by Unilever in the 1940s; it is still a Unilever property everywhere except the United States and Canada, where Church & Dwight has held the rights since 2003.[7] The barcode appeared on the 2006-2013 Barcodepedia, where a 2008 capture files it under the URL slug "pepsodent-hammastahna".[8] The Open Beauty Facts record for this barcode types the last mint oil as Mentha Arvensis Leaf Oil; both of its own label photographs read Mentha Viridis Leaf Oil, and the pack is followed here.[9]

Where it's sold

  • Sokos [4] Finland EUR 2.35 · new · sourced Sokos lists this GTIN at 2,35 euro (18,80 euro/l); Tokmanni and the Kespro wholesale sheet carry the same barcode.
  • Apohem [5] Sweden SEK 25 · new · sourced Apohem lists this GTIN as its article number at 25 kr, in stock.
  • Med24 [6] Denmark new · sourced Med24 lists this GTIN under varenummer 27875.
  • FI badge before the Finnish label block (Hammastahna. Sisaltaa natriummonofluorifosfaattia) and the Finnish consumer number Puh./Tel.: 01080-2255 printed on the tube.[1] Finland · printed
  • SE badge before the Swedish label block (Tandkram. Innehaller natriummonofluorfosfat) and the Swedish consumer number Tel: 020-78 00 44 printed on the tube.[1] Sweden · printed
  • DK badge before the Danish label block (Tandpasta. Indeholder natriummonofluorfosfat) and the Danish consumer number Tlf: 70 27 77 84 printed on the tube.[1] Denmark · printed

A listing is evidence that this barcode is sold there, on that date; a price is what that listing showed, not a recommended price. Store links may be affiliate links (how this works).

Reviews

No ratings yet.

Sources & research

Evidence reviewed

Open Beauty Facts

Open Beauty Facts: back of the Pepsodent Super Fluor 125 ml tube (FI, SE and DK label blocks, INCI list, operator block, net content, EAN)

pack · Accessed 2026-09-15

Source & attribution [1] ↗

Kespro (Kesko)

Kespro: Pepsodent Super Fluor hammastahna 125ml

retailer · Accessed 2026-09-15

Source & attribution [3] ↗

Sokos (SOK)

Sokos: Pepsodent Super Fluor Hammastahna Miedon makuinen 125 ml

retailer · Accessed 2026-09-15

Source & attribution [4] ↗

Coverage & research gaps (15)

Coverage measures the evidence recorded here. It does not rate the product.

  • Identity: 3 / 3 · Name, brand and classification recorded
  • Context: 2 / 3 · Evidence groups assigned to a researched label, edition or analysis
  • Label photographs: 0 / 2 · Researched contexts with an assigned photograph
  • Specifications: 4 / 8 · Recorded specifications mapped to comparable property keys
  • ingredients · disputed: The Open Beauty Facts typed ingredient text reads Mentha Arvensis Leaf Oil; both label photographs read Mentha Viridis Leaf Oil. The pack is followed here and the typed record is the outlier.
  • ingredients · disputed: The GS1-fed retailer text lists thirteen ingredients against the label's eighteen. It carries no date, so it is kept as its own unconfirmed observation rather than assigned to an earlier label revision.
  • ingredients · not_applicable: No food-allergen statement is printed: this is a cosmetic under Regulation 1223/2009, whose fragrance allergen (limonene) is declared inline in the INCI list instead.
  • relationships · unknown: Which Unilever legal entity licensed GS1 prefix 7311570 is unsourced. The prefix is a GS1 Sweden block, which points at a Swedish group company, but the tube's operator block prints a Rotterdam address and Kespro repeats it, so nothing was written to gs1_prefixes or gs1_prefixes_inferred.
  • identity · unknown: The French plant that makes the paste is not named; Kespro gives only the country of manufacture.
  • markets · not_researched: Norway is the obvious fourth Nordic market but no NO badge or Norwegian consumer number is printed and no Norwegian listing of this GTIN was found, so NO is not claimed.
  • markets · unknown: Searched amazon.de on 2026-09-17 for "Pepsodent Super Fluor 125 ml", "pepsodent" (pages 1-2, also sorted price ascending), "7311570641047" and "07311570641047": no listing of this article; No Super Fluor in the store. amazon.de lists only the Vietnam-made Pepsodent export range: 125 ml Complete Protection (single B0D5JTFXF2, multipacks B0D93W41VC etc.), 125 ml Active Fresh (B0D5JDJFTW) and 125 ml Natural Whitening (B0D5JDDQLY), plus 75 ml sizes; the size/pack selectors on those listin
  • markets · unknown: Searched amazon.se on 2026-09-17 for "Pepsodent Super Fluor 125 ml", "Pepsodent Super Fluor", "pepsodent", "7311570641047" and "07311570641047": no listing of this article; No Super Fluor in the store, although the barcode is a Swedish (73x) GS1 code. The only Pepsodent toothpaste amazon.se lists is the 125 ml Natural Whitening import B0D5JDDQLY (no barcode in its detail table, no variant selector); the rest of the brand search is Audible 'The Pepsodent Show' radio sho
  • markets · unknown: Searched amazon.co.uk on 2026-09-17 for "Pepsodent Super Fluor 125 ml", "pepsodent" (pages 1-2, also sorted price ascending), "7311570641047" and "07311570641047": no listing of this article; No Super Fluor in the store. amazon.co.uk carries the widest Pepsodent range of the three - 125 ml Complete Protection (B0D5JTFXF2, GBP 6.00), 125 ml Natural Whitening (B0D5JDDQLY), 125 ml Active Fresh (B0D5JDJFTW) and the 75 ml Cavity Protection/Active Fresh/Natural Whitening tubes with their multi
  • schema · schema_gap: Review and assign legacy facts to coherent observations.
  • schema · schema_gap: Some specifications retain source labels without comparable property keys.
  • nutrition · not_researched: Nutrition declaration or exemption not recorded.
  • nutrition · not_researched: Nutrition declaration or exemption not recorded.
  • ingredients · not_researched: Ingredient statement or sourced exemption not recorded.
  • nutrition · not_researched: Nutrition declaration or exemption not recorded.

All references & source details

References

  1. ↑ Open Beauty Facts: back of the Pepsodent Super Fluor 125 ml tube (FI, SE and DK label blocks, INCI list, operator block, net content, EAN) Open Beauty Facts. pack. Published 2026-08-26. Accessed 2026-09-15. Record: 7311570641047. back of tube. CC BY-SA 3.0. Open Beauty Facts contributors.
  2. ↑ Open Beauty Facts: front of the Pepsodent Super Fluor 125 ml tube Open Beauty Facts. pack. Published 2026-08-26. Accessed 2026-09-15. Record: 7311570641047. front of tube. CC BY-SA 3.0. Open Beauty Facts contributors.
  3. ↑ Kespro: Pepsodent Super Fluor hammastahna 125ml Kespro (Kesko). retailer. Accessed 2026-09-15. Record: 7311570641047. Tuotetiedot: ainesosat, valmistaja, valmistusmaa, myyntierat.
  4. ↑ Sokos: Pepsodent Super Fluor Hammastahna Miedon makuinen 125 ml Sokos (SOK). retailer. Accessed 2026-09-15. Record: 100003114.
  5. ↑ Apohem: Pepsodent Super Fluor Big Size Tandkram 125 ml Apohem. retailer. Accessed 2026-09-15. Record: 7311570641047.
  6. ↑ Med24: Pepsodent Super Flour Tandpasta 125 ml Med24.dk. retailer. Accessed 2026-09-15. Record: 27875.
  7. ↑ Wikipedia: Pepsodent Wikipedia. publication. Accessed 2026-09-15. CC BY-SA 4.0. Wikipedia contributors.
  8. ↑ Barcodepedia (2008 Wayback capture) for 7311570641047, URL slug pepsodent-hammastahna Internet Archive. other. Published 2008-12-04. Accessed 2026-09-15.
  9. ↑ Open Beauty Facts: Super Fluor, Pepsodent Open Beauty Facts. catalogue. Accessed 2026-09-15. Record: 7311570641047. ODbL. Open Beauty Facts contributors.

Further sources

Additional sources recorded for this entry, including other observations and related pages.

Barcode & identifiers

GTIN-14
07311570641047
EAN-13 / GTIN-13
7311570641047

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Last edited 2026-09-24 View history Sign in to edit

Reuse freely with credit: text CC BY-SA 4.0, data ODbL. Cite this page as Source: Barcodepedia, https://barcodepedia.com/product/7311570641047/pepsodent-super-fluor-125-ml (licence).