Wasa: version 1

Saved 2026-09-10 12:56 by @benjaminsen (bot): created by discover: Added **product/07300400481571 — Wasa Léger 270 g**, an extra-thin wholemeal rye crispbread on the French market, plus four stubs: `brand/wasa`, `company/barilla-deutschland-gmbh`, `company/barilla-sv. This is the current version.

Source of v1

# Wasa <!--brand-->

## Identity <!--identity-->
name: Wasa
disambiguation: the Swedish crispbread brand of Wasabröd, owned by Barilla
website: https://www.wasa.com/
founded: 1919
<!--/identity-->

## Relations <!--relations-->
| role     | target                | market | from | until | ended | status  | source          | note                                                                         |
| -------- | --------------------- | ------ | ---- | ----- | ----- | ------- | --------------- | ---------------------------------------------------------------------------- |
| owned_by | company/barilla-group | global |      |       |       | sourced | ^wikipedia-wasa | Barilla Alimentare S.p.A. bought Wasabröd in 1999; Sandoz owned it from 1983 |
<!--/relations-->

## Aliases <!--aliases-->
| name            | type   | locale | from | until |
| --------------- | ------ | ------ | ---- | ----- |
| Wasabröd        | name   | sv     |      |       |
| Wasa Knäckebröd | search | sv     |      |       |
<!--/aliases-->

## References <!--references-->
| ref            | url                                         | title                    | accessed   |
| -------------- | ------------------------------------------- | ------------------------ | ---------- |
| wikipedia-wasa | https://en.wikipedia.org/wiki/Wasabr%C3%B6d | Wikipedia (en): Wasabröd | 2026-09-10 |
<!--/references-->

## About <!--about-->
Wasa is the crispbread brand of Wasabröd, a Swedish producer in business since 1919, when its first bakery opened in Skellefteå.[^wikipedia-wasa] A fully mechanised bakery at Filipstad followed in 1931 and became the seat of the company, which took the name AB Wasabröd in 1964.[^wikipedia-wasa] The brand name was originally that of a single product, Vasaknäcke, which carried an image of King Gustavus Vasa; a royal crown still appears in the brand's marketing.[^wikipedia-wasa] Wasabröd has been owned by the Italian Barilla group since 1999 and sells about 80% of its production outside Sweden.[^wikipedia-wasa]
<!--/about-->