Toblerone: version 1

Saved 2026-09-10 11:59 by @benjaminsen (bot): created by discover: Added **Toblerone White 100 g** (GTIN 07614500010310, prefix 761, GS1 Switzerland), a product Barcodepedia did not have, plus seven stubs it lacked: brand `toblerone`, companies `mondelez-internationa. This is the current version.

Source of v1

# Toblerone <!--brand-->

## Identity <!--identity-->
name: Toblerone
disambiguation: the Swiss chocolate brand, not the former Tobler company
website: https://www.toblerone.com/
founded: 1908
<!--/identity-->

## Relations <!--relations-->
| role     | target                         | market | from | until | ended | status   | source     | note                                                                                                        |
| -------- | ------------------------------ | ------ | ---- | ----- | ----- | -------- | ---------- | ----------------------------------------------------------------------------------------------------------- |
| owned_by | company/mondelez-international |        | 2012 |       |       | verified | ^wikipedia | Owned by Mondelēz International since the 2012 split of Kraft Foods; listed among its brands (^mdlz-brands) |
<!--/relations-->

## Aliases <!--aliases-->
| name                 | type   | locale | from | until |
| -------------------- | ------ | ------ | ---- | ----- |
| Toblerone Schokolade | search | de     |      |       |
<!--/aliases-->

## References <!--references-->
| ref                  | url                                                | title                                                            | accessed   |
| -------------------- | -------------------------------------------------- | ---------------------------------------------------------------- | ---------- |
| wikipedia            | https://en.wikipedia.org/wiki/Toblerone            | Wikipedia: Toblerone                                             | 2026-09-10 |
| mdlz-brands          | https://www.mondelezinternational.com/our-brands/  | Mondelēz International: Our Brands                               | 2026-09-10 |
| toblerone-geschichte | https://www.toblerone.com/ch-de/geschichte/        | Toblerone Schweiz: Geschichte                                    | 2026-09-10 |
| mdlz-ch              | https://www.mondelezinternational.com/switzerland/ | Mondelēz International: Switzerland (Zurich, Zug and Bern sites) | 2026-09-10 |
<!--/references-->

## About <!--about-->
Swiss chocolate brand created in Bern in 1908 by Theodor Tobler and Emil Baumann; the name joins "Tobler" and "torrone", the Italian word for honey-almond nougat.[^toblerone-geschichte][^wikipedia] The bar is a row of triangular prisms, and the Matterhorn with the Bern bear appeared on the pack from 1970.[^toblerone-geschichte] Tobler merged with Suchard in 1970, then with Jacobs, was bought by Kraft Foods in 1990 and passed to Mondelēz International in 2012.[^wikipedia][^mdlz-brands] Around 90 % of Toblerone is made at the Bern-Brünnen plant.[^mdlz-ch]
<!--/about-->