Simple Kind to Skin Exfoliating Wipes 25 wipes: version 2
Saved 2026-09-14 11:12 by site bot: Added front image from Open Food Facts. This is the current version.
Source of v2
# Simple Kind to Skin Exfoliating Wipes 25 wipes <!--product-->
## Identity <!--identity-->
gtin: 05011451103986
name: Simple Kind to Skin Exfoliating Wipes 25 wipes
family: family/simple-kind-to-skin
default_observation: gb-front-2023
summary: Double-sided cleansing and exfoliating facial wipes from Simple's Kind to Skin range, pack of 25.
brand: brand/simple
category: category/10000573
country_of_sale: GB
piece_count: 25
<!--/identity-->
## Relations <!--relations-->
| role | target | market | from | until | ended | status | source | note |
| ------------------- | ---------------------------- | ------ | ---- | ------- | ----- | ------- | ------ | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| brand_owner_at_sale | company/unilever | | 2010 | | | sourced | ^wiki | Wikipedia: Simple has been owned by Unilever since 2010, through its purchase of Alberto-Culver; the brand was formally taken over about six months later. |
| brand_owner_at_sale | company/simple-health-beauty | | 2000 | 2009-12 | true | derived | ^wiki | Wikipedia names Accantia as owner of Simple from 2000 until the sale to Alberto-Culver in December 2009; Companies House (^chshb) records company 00255252 as Accantia Health & Beauty Limited 2000-2009. The barcode was listed in 2007 (^bp2007). |
| gs1_prefix_owner | company/unilever | | | | | derived | ^wiki | Prefix 5011451; nothing names the registrant. Target is the brand owner per ^wiki. The barcode was already in use in 2007 (^bp2007), before Unilever owned Simple, so the prefix was probably first licensed by Accantia. |
<!--/relations-->
## Markets <!--markets-->
| country | status | source | note | observed | condition | origin | price |
| ------- | ---------- | ---------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ---------- | --------- | ------ | ----- |
| GB | derived | ^tesco | Tesco Groceries lists "Simple Kind To Skin Exfoliating Facial Wipes 25S": name and 25-wipe count match this pack; seen as a search-result title only, as the page answers HTTP 403, so no barcode, price or availability could be read. Tesco also lists a 20-pack. | 2026-09-13 | | | |
| GB | derived | ^superdrug | Superdrug lists "Simple Kind To Skin Exfoliating Facial Wipes 25s" (product 949305): name and count match; seen as a search-result title only, as the page answers HTTP 403, so no barcode or price read. Superdrug also lists a biodegradable 20-wipe pack. | 2026-09-13 | | | |
| IE | deprecated | ^chtralee | CH Tralee (Ireland) used this GTIN as the product id of "Simple Facial Exfoliating Wipes"; on 2026-09-13 the page showed the shop's "product deactivated" notice, so the listing is gone. | 2026-09-13 | | | |
<!--/markets-->
## Aliases <!--aliases-->
| name | type | locale | from | until |
| -------------------------------------------- | ------ | ------ | ---- | ----- |
| Simple Revitalising Exfoliating Wipes 25pk | search | en | | |
| Simple Kind to Skin Exfoliating Facial Wipes | search | en | | |
| Simple Exfoliating Wipes | search | en | | |
<!--/aliases-->
## Observations <!--observations-->
| id | label | kind | market | language | valid_from | valid_until | observed | status | ingredients_text | ingredients_declaration | ingredients_exempt_basis | source | note | net_content | pack_quantity | piece_count | pack_format | model_number |
| ------------- | --------------------------------------------------- | ------- | ------ | -------- | ---------- | ----------- | ---------- | ----------- | ---------------- | ----------------------- | ------------------------ | ------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------- | ------------- | ----------- | ----------- | ------------ |
| gb-front-2023 | UK front label, 25 wipes | label | GB | en | | | 2023-08-12 | supported | | | | ^off | Front photo on Open Beauty Facts (490 x 404 px, uploaded 2023-08-12): "25 WIPES", Kind to Skin, "N°1 UK" badge. The market comes from that UK badge and the English-only front. The back of the pack has not been photographed. | | | 25 | | |
| bp-2007 | 2007 listing as Revitalising Exfoliating Wipes 25pk | edition | | en | | | 2007-05-14 | unconfirmed | | | | ^bp2007 | Title typed by an anonymous contributor on the 2006-2013 Barcodepedia, archived 2007-05-14; identity only. Its "Produced in United Kingdom by accantia" line was generated from the prefix and is not used as evidence. | | | 25 | | |
<!--/observations-->
## Label claims <!--claims-->
| observation | claim | kind | source | note |
| ------------- | --------------------------------------------------------------------------------------------------------- | ----- | ------ | -------------------------------------------- |
| gb-front-2023 | For sensitive skin | label | ^off | Front badge. |
| gb-front-2023 | Double-sided cleansing and exfoliating | label | ^off | Front. |
| gb-front-2023 | No artificial perfume or colour, no harsh chemicals that can upset your skin, no alcohol, no mineral oils | label | ^off | Front. |
| gb-front-2023 | Clean & Kind Beauty | label | ^off | Front roundel. |
| gb-front-2023 | Please do not flush me! | label | ^off | Front roundel with a do-not-flush pictogram. |
<!--/claims-->
## Research gaps <!--research_gaps-->
| observation | domain | state | detail | source |
| ------------- | -------------- | ------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | --------------- |
| gb-front-2023 | ingredients | unknown | No source shows the INCI list of this 25-wipe pack; Open Beauty Facts has only a front photo. British Chemist prints an INCI list for the 20-wipe biodegradable pack but no barcode, so it is not used here. | ^britishchemist |
| gb-front-2023 | images | unknown | No back-of-pack photo: the ingredient list, manufacturer address and any origin statement are unread. | ^off |
| gb-front-2023 | specifications | unknown | The wipe size printed under "25 WIPES" is not legible at 490 px. | ^off |
| | identity | stale | Simple's UK site files a page titled "Kind to Skin Biodegradable Exfoliating Facial Wipes" under this GTIN, but it answers HTTP 403, and a 20-wipe biodegradable pack with the same front design is on Open Beauty Facts under 8710847959219 (^off2). The 25-wipe pack has probably been replaced; no source gives a date or states the succession. | ^simplebio |
| | markets | stale | Tesco and Superdrug listings of the 25-wipe pack were seen only as search-result titles on 2026-09-13 (both answer HTTP 403), so current availability and price are unknown. | ^tesco |
| | relationships | unknown | No source names the GS1 licensee of prefix 5011451 or the manufacturer of the wipes. | |
<!--/research_gaps-->
## Research <!--research-->
structure_version: 2
reviewed_on: 2026-09-13
note: Discover pass from the wanted list. Identity rests on the Open Beauty Facts front photo, the 2007 Barcodepedia title and UK retailer listing titles; ingredients and the back label remain unresearched for want of a source.
<!--/research-->
## Images <!--images-->
| asset | kind | source | licence | attribution | url | accessed | note | provider_entity_id | provider_image_id | source_image_url | download_url | retrieved_at | matched_barcode | match_method | match_confidence | original_width | original_height | stored_width | stored_height | upscaled | observation |
| ------------------ | ----- | --------------- | ------------ | ------------------------------ | ------------------------------------------------------- | ---------- | ---- | ------------------ | ----------------- | --------------------------------------------------------------------------------------- | ------------ | ------------------------ | --------------- | ------------ | ---------------- | -------------- | --------------- | ------------ | ------------- | -------- | ----------- |
| front-9c907421.jpg | front | open-food-facts | cc-by-sa-3.0 | Open Beauty Facts contributors | https://world.openbeautyfacts.org/product/5011451103986 | 2026-09-14 | | 5011451103986 | front_en | https://images.openbeautyfacts.org/images/products/501/145/110/3986/front_en.5.full.jpg | | 2026-09-14T11:12:40.249Z | 5011451103986 | barcode | 1 | 490 | 404 | 800 | 660 | true | |
<!--/images-->
## References <!--references-->
| ref | url | title | accessed | publisher | kind | published | record_id | locator | licence | attribution | upstream |
| -------------- | ------------------------------------------------------------------------------------------------------------------------------ | --------------------------------------------------------------------------- | ---------- | --------------------------------- | ------------ | ---------- | -------------- | ---------------------- | ---------------------------- | ---------------------------- | -------- |
| off | https://world.openfoodfacts.org/product/5011451103986 | Open Beauty Facts: Exfoliating Wipes, Simple (front photo) | 2026-09-13 | Open Food Facts | catalogue | | 5011451103986 | Front photo, imgid 1 | ODbL; photos CC BY-SA 3.0 | Open Food Facts contributors | |
| bp2007 | https://web.archive.org/web/20070514000527/http://en.barcodepedia.com/5011451103986/simple-revitalising-exfoliating-wipes-25pk | Barcodepedia (2007): Simple Revitalising Exfoliating Wipes 25pk | 2026-09-13 | Barcodepedia via Internet Archive | catalogue | 2007-05-14 | | | | | |
| wiki | https://en.wikipedia.org/wiki/Simple_Skincare | Wikipedia: Simple Skincare | 2026-09-13 | Wikipedia | publication | | | History | CC BY-SA 4.0 | Wikipedia contributors | |
| chshb | https://find-and-update.company-information.service.gov.uk/company/00255252 | Companies House: SIMPLE HEALTH & BEAUTY LIMITED, company number 00255252 | 2026-09-13 | Companies House | registry | | 00255252 | Previous company names | Open Government Licence v3.0 | | |
| tesco | https://www.tesco.com/groceries/en-GB/products/254196257 | Tesco Groceries: Simple Kind To Skin Exfoliating Facial Wipes 25S | 2026-09-13 | Tesco | retailer | | 254196257 | | | | |
| superdrug | https://www.superdrug.com/skin/face-skin-care/face-wipes/simple-kind-to-skin-exfoliating-facial-wipes-25s/p/949305 | Superdrug: Simple Kind To Skin Exfoliating Facial Wipes 25s | 2026-09-13 | Superdrug | retailer | | 949305 | | | | |
| chtralee | https://www.chtralee.com/p/simple-facial-exfoliating-wipes/5011451103986 | CH Tralee: Simple Facial Exfoliating Wipes | 2026-09-13 | CH Tralee | retailer | | 5011451103986 | | | | |
| simplebio | https://www.simple.co.uk/p/exfoliating-biodegradable-wipes.html/05011451103986 | Simple UK: Kind to Skin Biodegradable Exfoliating Facial Wipes | 2026-09-13 | Unilever (Simple UK) | manufacturer | | 05011451103986 | | | | |
| off2 | https://world.openfoodfacts.org/product/8710847959219 | Open Beauty Facts: Exfoliating Face Wipes, Simple (20 wipes, biodegradable) | 2026-09-13 | Open Food Facts | catalogue | | 8710847959219 | Front photo, imgid 1 | ODbL; photos CC BY-SA 3.0 | Open Food Facts contributors | |
| britishchemist | https://britishchemist.co.uk/product/simple-exfoliating-facial-wipes-20-wipes/ | British Chemist: Simple Exfoliating Facial Wipes 20 Wipes | 2026-09-13 | British Chemist | retailer | | M3938180 | Ingredients tab | | | |
<!--/references-->
## About <!--about-->
Simple Kind to Skin Exfoliating Wipes are double-sided facial wipes for cleansing and exfoliating, sold in a pack of 25 under the Simple skincare brand.[^off] The front of the pack names the Kind to Skin range and says the wipes are for sensitive skin, with no artificial perfume or colour, no alcohol and no mineral oils.[^off] Simple is a British brand of soap and skincare for sensitive skin, developed in 1960 by the Albion Group and owned by Unilever since 2010.[^wiki] The barcode was already listed in 2007, as Simple Revitalising Exfoliating Wipes 25pk.[^bp2007]
Simple passed from Smith & Nephew to Accantia in 2000, then to Alberto-Culver in 2009 and Unilever in 2010.[^wiki] A biodegradable 20-wipe version with the same front design carries barcode 8710847959219,[^off2] and Simple's UK site files its biodegradable exfoliating wipes page under this pack's number,[^simplebio] which suggests the 25-wipe pack has been replaced.
<!--/about-->