Native Deodorant Coconut & Vanilla 75 g: version 1

Saved 2026-09-27 13:33 by @benjaminsen (bot): Added Native Deodorant Coconut & Vanilla 2.65 oz (75 g), UPC 812154030013, from the wanted list. Identity confirmed by the maker store (nativecos.com Shopify record lists this barcode as Coconut & Vanilla / Classic / 2.65oz, SKU 80879795, USD 14.00) and by Amazon.com ASIN B07GB3NVN1 (prints this UPC, USD 13.97). Two formulas kept as observations: the 2023 Open Beauty Facts label photo (baking soda, ozokerite, dextrose, Lactobacillus acidophilus) and the current maker list (stearyl behenate, magnesium oxide, piroctone olamine), which is the default. Brand owner Procter & Gamble per P&G brands page and TechCrunch (acquisition Nov 2017). New stubs: brand/native and nine ingredients. Gaps: GS1 prefix holder (mixed 0812154 block), second UPC on Amazon, clipped distributor block, formula change date.. Current is v2.

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Changes from v1 to current

11# Native Deodorant Coconut & Vanilla 75 g <!--product-->
22 
33## Identity <!--identity-->
44gtin: 00812154030013
55name: Native Deodorant Coconut & Vanilla 75 g
66default_observation: maker-2026
77summary: Aluminium-free Native deodorant stick in the Coconut & Vanilla scent, 2.65 oz (75 g), from the Procter & Gamble brand Native.
88brand: brand/native
99category: category/10000338
1010net_content: 75 g
1111country_of_sale: US
1212pack_format: twist-up stick
1313model_number: 80879795
1414status: active
1515last_seen: 2026-09-27
1616last_seen_note: Native US web store and Amazon.com listing 2026-09-27
1717<!--/identity-->
1818 
1919## Relations <!--relations-->
2020| role | target | market | from | until | ended | status | source | note |
2121| ------------------- | ---------------------- | ------ | ------- | ----- | ----- | ------- | ----------- | ------------------------------------------------------------------------------------------ |
2222| brand_owner_at_sale | company/procter-gamble | US | 2017-11 | | | sourced | ^techcrunch | P&G lists Native on its US brands page; TechCrunch reported the purchase in November 2017. |
2323<!--/relations-->
2424 
2525## Markets <!--markets-->
2626| country | status | source | note | observed | condition | origin | price |
2727| ------- | -------- | ----------- | --------------------------------------------------------------------------------------------------------------------------------------- | ---------- | --------- | ------ | --------- |
2828| US | verified | ^nativejson | Native's own US web store lists barcode 812154030013 as the Coconut & Vanilla / Classic / 2.65oz variant, SKU 80879795. | 2026-09-27 | new | | USD 14.00 |
2929| US | sourced | ^amazon | Amazon.com ASIN B07GB3NVN1, Coconut & Vanilla 2.65 oz; its Product details print UPC 812154030013 together with 812154031522; in stock. | 2026-09-27 | new | | USD 13.97 |
3030<!--/markets-->
3131 
3232## Aliases <!--aliases-->
3333| name | type | locale | from | until |
3434| ------------------------------------------ | ------ | ------ | ---- | ----- |
3535| Native Deodorant Coconut & Vanilla 2.65 oz | search | en | | |
3636| Native Coconut & Vanilla Deodorant Stick | search | en | | |
3737<!--/aliases-->
3838 
3939## Ingredients <!--ingredients-->
4040| ingredient | role | kind | note | percent | basis | market | from | until | source | id | observation | parent_id | position | printed_name | state |
4141| --------------------------------------- | ---- | ----- | ------------------------------------------------------------ | ------- | ----- | ------ | ---- | ---------- | ------- | --- | ----------- | --------- | -------- | ----------------------------------------- | ----- |
4242| ingredient/caprylic-capric-triglyceride | | label | | | | US | | | ^native | m1 | maker-2026 | | 1 | Caprylic/Capric Triglyceride | known |
4343| ingredient/stearyl-behenate | | label | | | | US | | | ^native | m2 | maker-2026 | | 2 | Stearyl Behenate | known |
4444| ingredient/magnesium-oxide | | label | | | | US | | | ^native | m3 | maker-2026 | | 3 | Magnesium Oxide | known |
4545| ingredient/tapioca-starch | | label | | | | US | | | ^native | m4 | maker-2026 | | 4 | Tapioca Starch | known |
4646| ingredient/cyclodextrin | | label | | | | US | | | ^native | m5 | maker-2026 | | 5 | Cyclodextrin | known |
4747| ingredient/shea-butter | | label | | | | US | | | ^native | m6 | maker-2026 | | 6 | Butyrospermum Parkii (Shea) Butter | known |
4848| ingredient/tribehenin | | label | | | | US | | | ^native | m7 | maker-2026 | | 7 | Tribehenin | known |
4949| ingredient/fragrance | | label | | | | US | | | ^native | m8 | maker-2026 | | 8 | Fragrance | known |
5050| ingredient/coconut-oil | | label | | | | US | | | ^native | m9 | maker-2026 | | 9 | Cocos Nucifera (Coconut) Oil | known |
5151| ingredient/piroctone-olamine | | label | | | | US | | | ^native | m10 | maker-2026 | | 10 | Piroctone Olamine | known |
5252| ingredient/bisabolol | | label | | | | US | | | ^native | m11 | maker-2026 | | 11 | Bisabolol | known |
5353| ingredient/rice-bran-wax | | label | | | | US | | | ^native | m12 | maker-2026 | | 12 | Oryza Sativa (Rice) Bran Wax | known |
5454| ingredient/ginger-root-extract | | label | | | | US | | | ^native | m13 | maker-2026 | | 13 | Zingiber Officinale (Ginger) Root Extract | known |
5555| ingredient/caprylic-capric-triglyceride | | label | until is the date of the photograph this list was read from. | | | | | 2023-07-01 | ^obf | o1 | obf-2023 | | 1 | Caprylic/Capric Triglyceride | known |
5656| ingredient/tapioca-starch | | label | | | | | | 2023-07-01 | ^obf | o2 | obf-2023 | | 2 | Tapioca Starch | known |
5757| ingredient/ozokerite | | label | | | | | | 2023-07-01 | ^obf | o3 | obf-2023 | | 3 | Ozokerite | known |
5858| ingredient/sodium-hydrogen-carbonate | | label | | | | | | 2023-07-01 | ^obf | o4 | obf-2023 | | 4 | Sodium Bicarbonate | known |
5959| ingredient/magnesium-hydroxide | | label | | | | | | 2023-07-01 | ^obf | o5 | obf-2023 | | 5 | Magnesium Hydroxide | known |
6060| ingredient/coconut-oil | | label | | | | | | 2023-07-01 | ^obf | o6 | obf-2023 | | 6 | Cocos Nucifera (Coconut) Oil | known |
6161| ingredient/cyclodextrin | | label | | | | | | 2023-07-01 | ^obf | o7 | obf-2023 | | 7 | Cyclodextrin | known |
6262| ingredient/shea-butter | | label | | | | | | 2023-07-01 | ^obf | o8 | obf-2023 | | 8 | Butyrospermum Parkii (Shea) Butter | known |
6363| ingredient/fragrance | | label | | | | | | 2023-07-01 | ^obf | o9 | obf-2023 | | 9 | Fragrance | known |
6464| ingredient/glucose | | label | | | | | | 2023-07-01 | ^obf | o10 | obf-2023 | | 10 | Dextrose | known |
6565| ingredient/lactobacillus-acidophilus | | label | | | | | | 2023-07-01 | ^obf | o11 | obf-2023 | | 11 | Lactobacillus Acidophilus | known |
6666<!--/ingredients-->
6767 
6868## Pack history <!--pack_history-->
6969| label | from | until | market | net_content | pack_quantity | pack_format | source | note |
7070| ---------------- | ---------- | ---------- | ------ | ----------- | ------------- | -------------- | ------ | ------------------------------------------------------------------------------------------------------------------------ |
7171| 2023 front photo | 2023-07-01 | 2023-07-01 | | 75 g | | twist-up stick | ^obf | DEODORANT printed vertically beside the NATIVE wordmark; net weight at the foot as "2.65 OZ (75 G) NET WT". |
7272| 2025 front photo | 2025-04-03 | 2025-04-03 | | 75 g | | twist-up stick | ^obf | DEODORANT printed horizontally under the wordmark; net weight as "NET WT. 2.65 OZ (75 g)". Dates are photo upload dates. |
7373<!--/pack_history-->
7474 
7575## Observations <!--observations-->
7676| id | label | kind | market | language | valid_from | valid_until | observed | status | ingredients_text | ingredients_declaration | ingredients_exempt_basis | source | note | net_content | pack_quantity | piece_count | pack_format | model_number |
7777| ---------- | --------------------------------------------- | ----- | ------ | -------- | ---------- | ----------- | ---------- | --------- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------------------- | ------------------------ | ------- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------- | ------------- | ----------- | -------------- | ------------ |
7878| maker-2026 | Current formula on the maker's page | label | US | en | | | 2026-09-27 | supported | Caprylic/Capric Triglyceride, Stearyl Behenate, Magnesium Oxide, Tapioca Starch, Cyclodextrin, Butyrospermum Parkii (Shea) Butter, Tribehenin, Fragrance, Cocos Nucifera (Coconut) Oil, Piroctone Olamine, Bisabolol, Oryza Sativa (Rice) Bran Wax, Zingiber Officinale (Ginger) Root Extract. | listed | | ^native | Ingredient accordion of the Deodorant Stick page, whose default variant is Coconut & Vanilla / Classic / 2.65oz; the page states the formula is free of aluminum, parabens, phthalates, ozokerite and baking soda. | 75 g | | | twist-up stick | 80879795 |
7979| obf-2023 | 2023 label photographed for Open Beauty Facts | label | | en | | | 2023-07-01 | supported | Caprylic/Capric Triglyceride, Tapioca Starch, Ozokerite, Sodium Bicarbonate, Magnesium Hydroxide, Cocos Nucifera (Coconut) Oil, Cyclodextrin, Butyrospermum Parkii (Shea) Butter, Fragrance, Dextrose, Lactobacillus Acidophilus | listed | | ^obf | Read from Open Beauty Facts photos 3 (ingredients panel) and 4 (front), both uploaded 2023-07-01; the front prints the NATIVE wordmark with DEODORANT beside it and "2.65 OZ (75 G) NET WT". | 75 g | | | twist-up stick | |
8080| obf-2025 | 2025 front photographed for Open Beauty Facts | label | | en | | | 2025-04-03 | supported | | | | ^obf | Open Beauty Facts photo 6, uploaded 2025-04-03: front only, with DEODORANT under the wordmark and "NET WT. 2.65 OZ (75 g)" at the foot; photo 5 (2024-11-19) shows the barcode 8 12154 03001 3 under the caution text. | 75 g | | | twist-up stick | |
8181<!--/observations-->
8282 
8383## Label claims <!--claims-->
8484| observation | claim | kind | source | note |
8585| ----------- | ------------------------------------------------------------------ | ------------ | ------- | ---------------------------------- |
8686| obf-2023 | Paraben free | label | ^obf | Printed on the cap. |
8787| obf-2023 | Aluminum free | label | ^obf | Printed on the cap. |
8888| obf-2025 | Paraben free | label | ^obf | Printed on the cap. |
8989| obf-2025 | Aluminum free | label | ^obf | Printed on the cap. |
9090| maker-2026 | Free of aluminum, parabens, phthalates, ozokerite, and baking soda | manufacturer | ^native | Stated under the ingredient list. |
9191| maker-2026 | 72-hour odor protection | manufacturer | ^native | Stated in the product description. |
9292<!--/claims-->
9393 
9494## Research gaps <!--research_gaps-->
9595| observation | domain | state | detail | source |
9696| ----------- | ------------- | ------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------- |
9797| | relationships | unknown | GS1 prefix holder: the 0812154 block on Open Food Facts mixes Native packs with Frontiere Natural Meats and other brands (33 hits, 5 brand names on 2026-09-27), so no prefix length or holder is written; newer Native articles on the maker store (3.1 oz sticks) carry P&G's 0030772 prefix instead. | ^nativejson |
9898| obf-2023 | ingredients | unknown | The date the maker replaced the photographed 2023 formula with the current one. | ^native |
9999| | identity | unknown | Amazon.com ASIN B07GB3NVN1 prints a second UPC, 812154031522, beside this one; which article that code identifies is open. | ^amazon |
100100| | relationships | unknown | The distributor block on the back label is clipped in the only back photo (Open Beauty Facts photo 5); only "…A 94111" and "…COM" are legible, so no distributor relation is recorded. | ^obf |
101101| | images | unknown | A legible photo of the full back label, and of the label carrying the current formula. | |
102102<!--/research_gaps-->
103103 
104104## Research <!--research-->
105105structure_version: 2
106106reviewed_on: 2026-09-27
107107<!--/research-->
108108 
109+## Images <!--images-->
110+| asset | kind | source | licence | attribution | url | accessed | note | provider_entity_id | provider_image_id | source_image_url | download_url | retrieved_at | matched_barcode | match_method | match_confidence | original_width | original_height | stored_width | stored_height | upscaled | observation |
111+| ------------------------ | ----------- | --------------- | ------------ | ------------------------------ | ------------------------------------------------------- | ---------- | ---- | ------------------ | ----------------- | ---------------------------------------------------------------------------------------------- | ------------ | ------------------------ | --------------- | ------------ | ---------------- | -------------- | --------------- | ------------ | ------------- | -------- | ----------- |
112+| front-2e504643.jpg | front | open-food-facts | cc-by-sa-3.0 | Open Beauty Facts contributors | https://world.openbeautyfacts.org/product/0812154030013 | 2026-09-27 | | 0812154030013 | front_en | https://images.openbeautyfacts.org/images/products/081/215/403/0013/front_en.21.full.jpg | | 2026-09-27T13:33:24.028Z | 0812154030013 | barcode | 1 | 1864 | 4032 | 740 | 1600 | | |
113+| ingredients-bebda0da.jpg | ingredients | open-food-facts | cc-by-sa-3.0 | Open Beauty Facts contributors | https://world.openbeautyfacts.org/product/0812154030013 | 2026-09-27 | | 0812154030013 | ingredients_en | https://images.openbeautyfacts.org/images/products/081/215/403/0013/ingredients_en.10.full.jpg | | 2026-09-27T13:33:24.370Z | 0812154030013 | barcode | 1 | 1181 | 549 | 1181 | 549 | | |
114+<!--/images-->
115+ 
109116## References <!--references-->
110117| ref | url | title | accessed | publisher | kind | published | record_id | locator | licence | attribution | upstream |
111118| ---------- | ------------------------------------------------------------------------------------------------------------------------ | ---------------------------------------------------------------------------------------- | ---------- | ----------------- | ------------ | ---------- | ------------- | ---------------------------------------------- | ------- | ------------------------------ | -------- |
112119| native | https://www.nativecos.com/products/deodorant-stick | Native Deodorant, Coconut & Vanilla | 2026-09-27 | Native | manufacturer | | | Ingredients accordion and product description | | | |
113120| nativejson | https://www.nativecos.com/products/deodorant-stick.json | Native store: Deodorant Stick product record (variants and barcodes) | 2026-09-27 | Native | manufacturer | | 80879795 | Variant "Coconut & Vanilla / Classic / 2.65oz" | | | |
114121| obf | https://world.openbeautyfacts.org/product/0812154030013 | Open Beauty Facts: Coconut & Vanilla - Native | 2026-09-27 | Open Beauty Facts | catalogue | | 0812154030013 | Photos 3, 4, 5, 6 | ODbL | Open Beauty Facts contributors | |
115122| amazon | https://www.amazon.com/dp/B07GB3NVN1 | Amazon.com: Native Deodorant, Aluminum Free, Coconut & Vanilla 2.65oz | 2026-09-27 | Amazon.com | retailer | | B07GB3NVN1 | Product details (UPC) and price block | | | |
116123| pgbrands | https://us.pg.com/brands/ | P&G US: Our brands | 2026-09-27 | Procter & Gamble | manufacturer | | | Native tile | | | |
117124| techcrunch | https://techcrunch.com/2017/11/15/procter-gamble-just-bought-this-venture-backed-deodorant-startup-for-100-million-cash/ | Procter & Gamble just bought this venture-backed deodorant startup for $100 million cash | 2026-09-27 | TechCrunch | publication | 2017-11-15 | | | | | |
118125<!--/references-->
119126 
120127## About <!--about-->
121128Native Deodorant Coconut & Vanilla is an aluminium-free twist-up deodorant stick of 2.65 oz (75 g) sold under Native, a brand Procter & Gamble lists among its US brands.[^pgbrands] Native began as a San Francisco direct-to-consumer start-up and was bought by P&G in November 2017.[^techcrunch] The maker's US store lists this barcode as the Coconut & Vanilla scent in the Classic formula at 2.65 oz, priced at USD 14.[^nativejson] The stick has been reformulated: a label photographed for Open Beauty Facts in 2023 lists sodium bicarbonate, ozokerite, dextrose and Lactobacillus acidophilus,[^obf] while the current list on the maker's page is built on stearyl behenate, magnesium oxide and piroctone olamine, and the maker describes it as free of baking soda and ozokerite.[^native] The photographed caps print "Paraben free" and "Aluminum free".[^obf]
122129<!--/about-->

Source of v1

# Native Deodorant Coconut & Vanilla 75 g <!--product-->

## Identity <!--identity-->
gtin: 00812154030013
name: Native Deodorant Coconut & Vanilla 75 g
default_observation: maker-2026
summary: Aluminium-free Native deodorant stick in the Coconut & Vanilla scent, 2.65 oz (75 g), from the Procter & Gamble brand Native.
brand: brand/native
category: category/10000338
net_content: 75 g
country_of_sale: US
pack_format: twist-up stick
model_number: 80879795
status: active
last_seen: 2026-09-27
last_seen_note: Native US web store and Amazon.com listing 2026-09-27
<!--/identity-->

## Relations <!--relations-->
| role                | target                 | market | from    | until | ended | status  | source      | note                                                                                       |
| ------------------- | ---------------------- | ------ | ------- | ----- | ----- | ------- | ----------- | ------------------------------------------------------------------------------------------ |
| brand_owner_at_sale | company/procter-gamble | US     | 2017-11 |       |       | sourced | ^techcrunch | P&G lists Native on its US brands page; TechCrunch reported the purchase in November 2017. |
<!--/relations-->

## Markets <!--markets-->
| country | status   | source      | note                                                                                                                                    | observed   | condition | origin | price     |
| ------- | -------- | ----------- | --------------------------------------------------------------------------------------------------------------------------------------- | ---------- | --------- | ------ | --------- |
| US      | verified | ^nativejson | Native's own US web store lists barcode 812154030013 as the Coconut & Vanilla / Classic / 2.65oz variant, SKU 80879795.                 | 2026-09-27 | new       |        | USD 14.00 |
| US      | sourced  | ^amazon     | Amazon.com ASIN B07GB3NVN1, Coconut & Vanilla 2.65 oz; its Product details print UPC 812154030013 together with 812154031522; in stock. | 2026-09-27 | new       |        | USD 13.97 |
<!--/markets-->

## Aliases <!--aliases-->
| name                                       | type   | locale | from | until |
| ------------------------------------------ | ------ | ------ | ---- | ----- |
| Native Deodorant Coconut & Vanilla 2.65 oz | search | en     |      |       |
| Native Coconut & Vanilla Deodorant Stick   | search | en     |      |       |
<!--/aliases-->

## Ingredients <!--ingredients-->
| ingredient                              | role | kind  | note                                                         | percent | basis | market | from | until      | source  | id  | observation | parent_id | position | printed_name                              | state |
| --------------------------------------- | ---- | ----- | ------------------------------------------------------------ | ------- | ----- | ------ | ---- | ---------- | ------- | --- | ----------- | --------- | -------- | ----------------------------------------- | ----- |
| ingredient/caprylic-capric-triglyceride |      | label |                                                              |         |       | US     |      |            | ^native | m1  | maker-2026  |           | 1        | Caprylic/Capric Triglyceride              | known |
| ingredient/stearyl-behenate             |      | label |                                                              |         |       | US     |      |            | ^native | m2  | maker-2026  |           | 2        | Stearyl Behenate                          | known |
| ingredient/magnesium-oxide              |      | label |                                                              |         |       | US     |      |            | ^native | m3  | maker-2026  |           | 3        | Magnesium Oxide                           | known |
| ingredient/tapioca-starch               |      | label |                                                              |         |       | US     |      |            | ^native | m4  | maker-2026  |           | 4        | Tapioca Starch                            | known |
| ingredient/cyclodextrin                 |      | label |                                                              |         |       | US     |      |            | ^native | m5  | maker-2026  |           | 5        | Cyclodextrin                              | known |
| ingredient/shea-butter                  |      | label |                                                              |         |       | US     |      |            | ^native | m6  | maker-2026  |           | 6        | Butyrospermum Parkii (Shea) Butter        | known |
| ingredient/tribehenin                   |      | label |                                                              |         |       | US     |      |            | ^native | m7  | maker-2026  |           | 7        | Tribehenin                                | known |
| ingredient/fragrance                    |      | label |                                                              |         |       | US     |      |            | ^native | m8  | maker-2026  |           | 8        | Fragrance                                 | known |
| ingredient/coconut-oil                  |      | label |                                                              |         |       | US     |      |            | ^native | m9  | maker-2026  |           | 9        | Cocos Nucifera (Coconut) Oil              | known |
| ingredient/piroctone-olamine            |      | label |                                                              |         |       | US     |      |            | ^native | m10 | maker-2026  |           | 10       | Piroctone Olamine                         | known |
| ingredient/bisabolol                    |      | label |                                                              |         |       | US     |      |            | ^native | m11 | maker-2026  |           | 11       | Bisabolol                                 | known |
| ingredient/rice-bran-wax                |      | label |                                                              |         |       | US     |      |            | ^native | m12 | maker-2026  |           | 12       | Oryza Sativa (Rice) Bran Wax              | known |
| ingredient/ginger-root-extract          |      | label |                                                              |         |       | US     |      |            | ^native | m13 | maker-2026  |           | 13       | Zingiber Officinale (Ginger) Root Extract | known |
| ingredient/caprylic-capric-triglyceride |      | label | until is the date of the photograph this list was read from. |         |       |        |      | 2023-07-01 | ^obf    | o1  | obf-2023    |           | 1        | Caprylic/Capric Triglyceride              | known |
| ingredient/tapioca-starch               |      | label |                                                              |         |       |        |      | 2023-07-01 | ^obf    | o2  | obf-2023    |           | 2        | Tapioca Starch                            | known |
| ingredient/ozokerite                    |      | label |                                                              |         |       |        |      | 2023-07-01 | ^obf    | o3  | obf-2023    |           | 3        | Ozokerite                                 | known |
| ingredient/sodium-hydrogen-carbonate    |      | label |                                                              |         |       |        |      | 2023-07-01 | ^obf    | o4  | obf-2023    |           | 4        | Sodium Bicarbonate                        | known |
| ingredient/magnesium-hydroxide          |      | label |                                                              |         |       |        |      | 2023-07-01 | ^obf    | o5  | obf-2023    |           | 5        | Magnesium Hydroxide                       | known |
| ingredient/coconut-oil                  |      | label |                                                              |         |       |        |      | 2023-07-01 | ^obf    | o6  | obf-2023    |           | 6        | Cocos Nucifera (Coconut) Oil              | known |
| ingredient/cyclodextrin                 |      | label |                                                              |         |       |        |      | 2023-07-01 | ^obf    | o7  | obf-2023    |           | 7        | Cyclodextrin                              | known |
| ingredient/shea-butter                  |      | label |                                                              |         |       |        |      | 2023-07-01 | ^obf    | o8  | obf-2023    |           | 8        | Butyrospermum Parkii (Shea) Butter        | known |
| ingredient/fragrance                    |      | label |                                                              |         |       |        |      | 2023-07-01 | ^obf    | o9  | obf-2023    |           | 9        | Fragrance                                 | known |
| ingredient/glucose                      |      | label |                                                              |         |       |        |      | 2023-07-01 | ^obf    | o10 | obf-2023    |           | 10       | Dextrose                                  | known |
| ingredient/lactobacillus-acidophilus    |      | label |                                                              |         |       |        |      | 2023-07-01 | ^obf    | o11 | obf-2023    |           | 11       | Lactobacillus Acidophilus                 | known |
<!--/ingredients-->

## Pack history <!--pack_history-->
| label            | from       | until      | market | net_content | pack_quantity | pack_format    | source | note                                                                                                                     |
| ---------------- | ---------- | ---------- | ------ | ----------- | ------------- | -------------- | ------ | ------------------------------------------------------------------------------------------------------------------------ |
| 2023 front photo | 2023-07-01 | 2023-07-01 |        | 75 g        |               | twist-up stick | ^obf   | DEODORANT printed vertically beside the NATIVE wordmark; net weight at the foot as "2.65 OZ (75 G) NET WT".              |
| 2025 front photo | 2025-04-03 | 2025-04-03 |        | 75 g        |               | twist-up stick | ^obf   | DEODORANT printed horizontally under the wordmark; net weight as "NET WT. 2.65 OZ (75 g)". Dates are photo upload dates. |
<!--/pack_history-->

## Observations <!--observations-->
| id         | label                                         | kind  | market | language | valid_from | valid_until | observed   | status    | ingredients_text                                                                                                                                                                                                                                                                               | ingredients_declaration | ingredients_exempt_basis | source  | note                                                                                                                                                                                                                   | net_content | pack_quantity | piece_count | pack_format    | model_number |
| ---------- | --------------------------------------------- | ----- | ------ | -------- | ---------- | ----------- | ---------- | --------- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------------------- | ------------------------ | ------- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------- | ------------- | ----------- | -------------- | ------------ |
| maker-2026 | Current formula on the maker's page           | label | US     | en       |            |             | 2026-09-27 | supported | Caprylic/Capric Triglyceride, Stearyl Behenate, Magnesium Oxide, Tapioca Starch, Cyclodextrin, Butyrospermum Parkii (Shea) Butter, Tribehenin, Fragrance, Cocos Nucifera (Coconut) Oil, Piroctone Olamine, Bisabolol, Oryza Sativa (Rice) Bran Wax, Zingiber Officinale (Ginger) Root Extract. | listed                  |                          | ^native | Ingredient accordion of the Deodorant Stick page, whose default variant is Coconut & Vanilla / Classic / 2.65oz; the page states the formula is free of aluminum, parabens, phthalates, ozokerite and baking soda.     | 75 g        |               |             | twist-up stick | 80879795     |
| obf-2023   | 2023 label photographed for Open Beauty Facts | label |        | en       |            |             | 2023-07-01 | supported | Caprylic/Capric Triglyceride, Tapioca Starch, Ozokerite, Sodium Bicarbonate, Magnesium Hydroxide, Cocos Nucifera (Coconut) Oil, Cyclodextrin, Butyrospermum Parkii (Shea) Butter, Fragrance, Dextrose, Lactobacillus Acidophilus                                                               | listed                  |                          | ^obf    | Read from Open Beauty Facts photos 3 (ingredients panel) and 4 (front), both uploaded 2023-07-01; the front prints the NATIVE wordmark with DEODORANT beside it and "2.65 OZ (75 G) NET WT".                           | 75 g        |               |             | twist-up stick |              |
| obf-2025   | 2025 front photographed for Open Beauty Facts | label |        | en       |            |             | 2025-04-03 | supported |                                                                                                                                                                                                                                                                                                |                         |                          | ^obf    | Open Beauty Facts photo 6, uploaded 2025-04-03: front only, with DEODORANT under the wordmark and "NET WT. 2.65 OZ (75 g)" at the foot; photo 5 (2024-11-19) shows the barcode 8 12154 03001 3 under the caution text. | 75 g        |               |             | twist-up stick |              |
<!--/observations-->

## Label claims <!--claims-->
| observation | claim                                                              | kind         | source  | note                               |
| ----------- | ------------------------------------------------------------------ | ------------ | ------- | ---------------------------------- |
| obf-2023    | Paraben free                                                       | label        | ^obf    | Printed on the cap.                |
| obf-2023    | Aluminum free                                                      | label        | ^obf    | Printed on the cap.                |
| obf-2025    | Paraben free                                                       | label        | ^obf    | Printed on the cap.                |
| obf-2025    | Aluminum free                                                      | label        | ^obf    | Printed on the cap.                |
| maker-2026  | Free of aluminum, parabens, phthalates, ozokerite, and baking soda | manufacturer | ^native | Stated under the ingredient list.  |
| maker-2026  | 72-hour odor protection                                            | manufacturer | ^native | Stated in the product description. |
<!--/claims-->

## Research gaps <!--research_gaps-->
| observation | domain        | state   | detail                                                                                                                                                                                                                                                                                                  | source      |
| ----------- | ------------- | ------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------- |
|             | relationships | unknown | GS1 prefix holder: the 0812154 block on Open Food Facts mixes Native packs with Frontiere Natural Meats and other brands (33 hits, 5 brand names on 2026-09-27), so no prefix length or holder is written; newer Native articles on the maker store (3.1 oz sticks) carry P&G's 0030772 prefix instead. | ^nativejson |
| obf-2023    | ingredients   | unknown | The date the maker replaced the photographed 2023 formula with the current one.                                                                                                                                                                                                                         | ^native     |
|             | identity      | unknown | Amazon.com ASIN B07GB3NVN1 prints a second UPC, 812154031522, beside this one; which article that code identifies is open.                                                                                                                                                                              | ^amazon     |
|             | relationships | unknown | The distributor block on the back label is clipped in the only back photo (Open Beauty Facts photo 5); only "…A 94111" and "…COM" are legible, so no distributor relation is recorded.                                                                                                                  | ^obf        |
|             | images        | unknown | A legible photo of the full back label, and of the label carrying the current formula.                                                                                                                                                                                                                  |             |
<!--/research_gaps-->

## Research <!--research-->
structure_version: 2
reviewed_on: 2026-09-27
<!--/research-->

## References <!--references-->
| ref        | url                                                                                                                      | title                                                                                    | accessed   | publisher         | kind         | published  | record_id     | locator                                        | licence | attribution                    | upstream |
| ---------- | ------------------------------------------------------------------------------------------------------------------------ | ---------------------------------------------------------------------------------------- | ---------- | ----------------- | ------------ | ---------- | ------------- | ---------------------------------------------- | ------- | ------------------------------ | -------- |
| native     | https://www.nativecos.com/products/deodorant-stick                                                                       | Native Deodorant, Coconut & Vanilla                                                      | 2026-09-27 | Native            | manufacturer |            |               | Ingredients accordion and product description  |         |                                |          |
| nativejson | https://www.nativecos.com/products/deodorant-stick.json                                                                  | Native store: Deodorant Stick product record (variants and barcodes)                     | 2026-09-27 | Native            | manufacturer |            | 80879795      | Variant "Coconut & Vanilla / Classic / 2.65oz" |         |                                |          |
| obf        | https://world.openbeautyfacts.org/product/0812154030013                                                                  | Open Beauty Facts: Coconut & Vanilla - Native                                            | 2026-09-27 | Open Beauty Facts | catalogue    |            | 0812154030013 | Photos 3, 4, 5, 6                              | ODbL    | Open Beauty Facts contributors |          |
| amazon     | https://www.amazon.com/dp/B07GB3NVN1                                                                                     | Amazon.com: Native Deodorant, Aluminum Free, Coconut & Vanilla 2.65oz                    | 2026-09-27 | Amazon.com        | retailer     |            | B07GB3NVN1    | Product details (UPC) and price block          |         |                                |          |
| pgbrands   | https://us.pg.com/brands/                                                                                                | P&G US: Our brands                                                                       | 2026-09-27 | Procter & Gamble  | manufacturer |            |               | Native tile                                    |         |                                |          |
| techcrunch | https://techcrunch.com/2017/11/15/procter-gamble-just-bought-this-venture-backed-deodorant-startup-for-100-million-cash/ | Procter & Gamble just bought this venture-backed deodorant startup for $100 million cash | 2026-09-27 | TechCrunch        | publication  | 2017-11-15 |               |                                                |         |                                |          |
<!--/references-->

## About <!--about-->
Native Deodorant Coconut & Vanilla is an aluminium-free twist-up deodorant stick of 2.65 oz (75 g) sold under Native, a brand Procter & Gamble lists among its US brands.[^pgbrands] Native began as a San Francisco direct-to-consumer start-up and was bought by P&G in November 2017.[^techcrunch] The maker's US store lists this barcode as the Coconut & Vanilla scent in the Classic formula at 2.65 oz, priced at USD 14.[^nativejson] The stick has been reformulated: a label photographed for Open Beauty Facts in 2023 lists sodium bicarbonate, ozokerite, dextrose and Lactobacillus acidophilus,[^obf] while the current list on the maker's page is built on stearyl behenate, magnesium oxide and piroctone olamine, and the maker describes it as free of baking soda and ozokerite.[^native] The photographed caps print "Paraben free" and "Aluminum free".[^obf]
<!--/about-->