Velveeta Shells & Cheese Broccoli 9.4 oz: version 2
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| 1 | 1 | # Velveeta Shells & Cheese Broccoli 9.4 oz <!--product--> | |
| 2 | 2 | ||
| 3 | 3 | ## Identity <!--identity--> | |
| 4 | 4 | gtin: 00021000656431 | |
| 5 | 5 | name: Velveeta Shells & Cheese Broccoli 9.4 oz | |
| 6 | − | family: family/velveeta-shells-cheese | |
| 6 | + | family: family/velveeta-shells-cheese-broccoli | |
| 7 | 7 | default_observation: us-label-2023 | |
| 8 | 8 | summary: A 9.4 oz (267 g) box of Velveeta Shells & Cheese Broccoli, shell pasta with a pouch of cheese sauce and dried broccoli florets, distributed in the United States by Kraft Heinz Foods Company. | |
| 9 | 9 | brand: brand/velveeta | |
| 10 | 10 | category: category/10000302 | |
| 11 | 11 | net_content: 267 g | |
| 12 | 12 | country_of_sale: US | |
| 13 | 13 | pack_format: box | |
| 14 | 14 | status: active | |
| 15 | 15 | last_seen: 2026-09-25 | |
| 16 | 16 | last_seen_note: Kraft Heinz United States product page for GTIN 00021000656431, read 2026-09-25 | |
| 17 | 17 | <!--/identity--> | |
| 18 | 18 | ||
| 19 | 19 | ## Relations <!--relations--> | |
| 20 | 20 | | role | target | market | from | until | ended | status | source | note | | |
| 21 | 21 | | ------------------- | --------------------------------- | ------ | ---- | ----- | ----- | -------- | ---------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | | |
| 22 | 22 | | brand_owner_at_sale | company/kraft-heinz-foods-company | US | | | | verified | ^label2023 | "DISTRIBUTED BY KRAFT HEINZ FOODS COMPANY, CHICAGO, IL 60601" printed on the back panel; USDA FoodData Central names the same brand owner | | |
| 23 | 23 | | distributed_by | company/kraft-heinz-foods-company | US | | | | printed | ^label2023 | distributor block on the back panel | | |
| 24 | 24 | | gs1_prefix_owner | company/kraft-heinz-foods-company | | | | | sourced | ^inmar2025 | Inmar's industry notification of 30 May 2025 lists GS1 company prefix 0021000 on the Kraft Heinz coupon account with Velveeta among its brands; the company stub states the same prefix citing it | | |
| 25 | 25 | <!--/relations--> | |
| 26 | 26 | ||
| 27 | 27 | ## Markets <!--markets--> | |
| 28 | 28 | | country | status | source | note | observed | condition | origin | price | | |
| 29 | 29 | | ------- | -------- | ------- | ----------------------------------------------------------------------------------------------------------------------------------------------- | ---------- | --------- | ------ | ----- | | |
| 30 | 30 | | US | verified | ^kh | Kraft Heinz United States product page carries GTIN 00021000656431 in its URL and structured data | 2026-09-25 | | | | | |
| 31 | 31 | | US | sourced | ^amazon | Amazon.com listing B01GFSCYVI prints UPC 021000656431 in its product details; it showed "No featured offers" and no buy-box price on 2026-09-25 | 2026-09-25 | | | | | |
| 32 | 32 | <!--/markets--> | |
| 33 | 33 | ||
| 34 | 34 | ## Aliases <!--aliases--> | |
| 35 | 35 | | name | type | locale | from | until | | |
| 36 | 36 | | ----------------------------------------------------------------------- | ------ | ------ | ---- | ----- | | |
| 37 | 37 | | Velveeta Shells & Cheese Macaroni and Cheese with Broccoli Florets Meal | search | en | | | | |
| 38 | 38 | | Velveeta Shells and Cheese Mac and Cheese Dinner with Broccoli, 9.4 oz | search | en | | | | |
| 39 | 39 | | Velveeta Broccoli Shells & Cheese | search | en | | | | |
| 40 | 40 | | Velveeta Rotini & Cheese with Broccoli | name | en | | | | |
| 41 | 41 | <!--/aliases--> | |
| 42 | 42 | ||
| 43 | 43 | ## Ingredients <!--ingredients--> | |
| 44 | 44 | | ingredient | role | kind | note | percent | basis | market | from | until | source | id | observation | parent_id | position | printed_name | state | | |
| 45 | 45 | | ------------------------------------ | ------------ | ----- | --------------------------------------------------------- | ------- | ----- | ------ | ---- | ----- | ---------- | ---- | ------------- | --------- | -------- | -------------------------------- | ----- | | |
| 46 | 46 | | ingredient/cheese-sauce | | label | compound ingredient: the sauce pouch | | | US | | | ^label2023 | l-01 | us-label-2023 | | 1 | CHEESE SAUCE | known | | |
| 47 | 47 | | ingredient/whey | | label | | | | US | | | ^label2023 | l-02 | us-label-2023 | l-01 | 1 | WHEY | known | | |
| 48 | 48 | | ingredient/canola-oil | | label | | | | US | | | ^label2023 | l-03 | us-label-2023 | l-01 | 2 | CANOLA OIL | known | | |
| 49 | 49 | | ingredient/cheddar-cheese | | label | | | | US | | | ^label2023 | l-04 | us-label-2023 | l-01 | 3 | CHEDDAR CHEESE | known | | |
| 50 | 50 | | ingredient/milk | | label | | | | US | | | ^label2023 | l-05 | us-label-2023 | l-04 | 1 | MILK | known | | |
| 51 | 51 | | ingredient/cultures | | label | | | | US | | | ^label2023 | l-06 | us-label-2023 | l-04 | 2 | CHEESE CULTURE | known | | |
| 52 | 52 | | ingredient/salt | | label | | | | US | | | ^label2023 | l-07 | us-label-2023 | l-04 | 3 | SALT | known | | |
| 53 | 53 | | ingredient/enzymes | | label | | | | US | | | ^label2023 | l-08 | us-label-2023 | l-04 | 4 | ENZYMES | known | | |
| 54 | 54 | | ingredient/whey-protein-concentrate | | label | | | | US | | | ^label2023 | l-09 | us-label-2023 | l-01 | 4 | WHEY PROTEIN CONCENTRATE | known | | |
| 55 | 55 | | ingredient/milk | | label | | | | US | | | ^label2023 | l-10 | us-label-2023 | l-01 | 5 | MILK | known | | |
| 56 | 56 | | ingredient/milk-protein-concentrate | | label | | | | US | | | ^label2023 | l-11 | us-label-2023 | l-01 | 6 | MILK PROTEIN CONCENTRATE | known | | |
| 57 | 57 | | ingredient/sodium-phosphates | | label | | | | US | | | ^label2023 | l-12 | us-label-2023 | l-01 | 7 | SODIUM PHOSPHATE | known | | |
| 58 | 58 | | ingredient/salt | | label | first of the ingredients after "CONTAINS LESS THAN 2% OF" | | | US | | | ^label2023 | l-13 | us-label-2023 | l-01 | 8 | SALT | known | | |
| 59 | 59 | | ingredient/lactic-acid | | label | less than 2% | | | US | | | ^label2023 | l-14 | us-label-2023 | l-01 | 9 | LACTIC ACID | known | | |
| 60 | 60 | | ingredient/sodium-alginate | | label | less than 2% | | | US | | | ^label2023 | l-15 | us-label-2023 | l-01 | 10 | SODIUM ALGINATE | known | | |
| 61 | 61 | | ingredient/sorbic-acid | preservative | label | less than 2% | | | US | | | ^label2023 | l-16 | us-label-2023 | l-01 | 11 | SORBIC ACID AS A PRESERVATIVE | known | | |
| 62 | 62 | | ingredient/paprika-oleoresin | colour | label | less than 2% | | | US | | | ^label2023 | l-17 | us-label-2023 | l-01 | 12 | OLEORESIN PAPRIKA [COLOR] | known | | |
| 63 | 63 | | ingredient/enzymes | | label | less than 2% | | | US | | | ^label2023 | l-18 | us-label-2023 | l-01 | 13 | ENZYMES | known | | |
| 64 | 64 | | ingredient/cultures | | label | less than 2% | | | US | | | ^label2023 | l-19 | us-label-2023 | l-01 | 14 | CHEESE CULTURE | known | | |
| 65 | 65 | | ingredient/annatto | colour | label | less than 2% | | | US | | | ^label2023 | l-20 | us-label-2023 | l-01 | 15 | ANNATTO EXTRACT [COLOR] | known | | |
| 66 | 66 | | ingredient/butterfat | | label | less than 2% | | | US | | | ^label2023 | l-21 | us-label-2023 | l-01 | 16 | MILKFAT | known | | |
| 67 | 67 | | ingredient/natural-flavourings | | label | less than 2% | | | US | | | ^label2023 | l-22 | us-label-2023 | l-01 | 17 | NATURAL FLAVOR | known | | |
| 68 | 68 | | ingredient/enriched-macaroni-product | | label | compound ingredient: the shell pasta | | | US | | | ^label2023 | l-23 | us-label-2023 | | 2 | ENRICHED MACARONI PRODUCT | known | | |
| 69 | 69 | | ingredient/wheat-flour | | label | | | | US | | | ^label2023 | l-24 | us-label-2023 | l-23 | 1 | WHEAT FLOUR | known | | |
| 70 | 70 | | ingredient/niacin | | label | | | | US | | | ^label2023 | l-25 | us-label-2023 | l-23 | 2 | NIACIN | known | | |
| 71 | 71 | | ingredient/ferrous-sulfate | | label | | | | US | | | ^label2023 | l-26 | us-label-2023 | l-23 | 3 | FERROUS SULFATE [IRON] | known | | |
| 72 | 72 | | ingredient/thiamine-mononitrate | | label | | | | US | | | ^label2023 | l-27 | us-label-2023 | l-23 | 4 | THIAMIN MONONITRATE [VITAMIN B1] | known | | |
| 73 | 73 | | ingredient/riboflavin | | label | | | | US | | | ^label2023 | l-28 | us-label-2023 | l-23 | 5 | RIBOFLAVIN [VITAMIN B2] | known | | |
| 74 | 74 | | ingredient/folic-acid | | label | | | | US | | | ^label2023 | l-29 | us-label-2023 | l-23 | 6 | FOLIC ACID | known | | |
| 75 | 75 | | ingredient/broccoli | | label | dried | | | US | | | ^label2023 | l-30 | us-label-2023 | | 3 | DRIED BROCCOLI | known | | |
| 76 | 76 | | ingredient/sugar | | label | | | | US | | | ^label2023 | l-31 | us-label-2023 | | 4 | SUGAR | known | | |
| 77 | 77 | <!--/ingredients--> | |
| 78 | 78 | ||
| 79 | 79 | ## Pack history <!--pack_history--> | |
| 80 | 80 | | label | from | until | market | net_content | pack_quantity | pack_format | source | note | | |
| 81 | 81 | | ----------------------------------------------------------------------- | ---------- | ---------- | ------ | ----------- | ------------- | ----------- | ------------ | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | | |
| 82 | 82 | | Kraft Velveeta Rotini & Cheese with Broccoli, 9.4 oz, as titled in 2007 | | 2007-05-09 | US | 9.4 oz | | box | ^archive2007 | the archived Barcodepedia page of 9 May 2007 titled this barcode "Kraft Velveeta, Rotini & Cheese with Broccoli, 9.4-Ounce Boxes (Pack of 12)"; `until` is the capture date of that page | | |
| 83 | 83 | | Shells & Cheese Broccoli, 9.4 oz (267g), photographed 2023 | 2023-05-27 | | US | 267 g | | box | ^front2023 | front panel reads SHELLS & CHEESE, BROCCOLI, CHEESE SAUCE WITH SHELL PASTA & BROCCOLI FLORETS, NET WT 9.4 OZ (267g); `from` is the photograph date | | |
| 84 | 84 | <!--/pack_history--> | |
| 85 | 85 | ||
| 86 | 86 | ## Observations <!--observations--> | |
| 87 | 87 | | id | label | kind | market | language | valid_from | valid_until | observed | status | ingredients_text | ingredients_declaration | ingredients_exempt_basis | source | note | net_content | pack_quantity | piece_count | pack_format | model_number | | |
| 88 | 88 | | ------------- | ------------------------------------------------------- | ----- | ------ | -------- | ---------- | ----------- | ---------- | --------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------------------- | ------------------------ | ---------- | -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------- | ------------- | ----------- | ----------- | ------------ | | |
| 89 | 89 | | us-label-2023 | United States box, back panel photographed 2023 | label | US | en | | | 2023-05-27 | supported | CHEESE SAUCE (WHEY, CANOLA OIL, CHEDDAR CHEESE [MILK, CHEESE CULTURE, SALT, ENZYMES], WHEY PROTEIN CONCENTRATE, MILK, MILK PROTEIN CONCENTRATE, SODIUM PHOSPHATE, CONTAINS LESS THAN 2% OF SALT, LACTIC ACID, SODIUM ALGINATE, SORBIC ACID AS A PRESERVATIVE, OLEORESIN PAPRIKA [COLOR], ENZYMES, CHEESE CULTURE, ANNATTO EXTRACT [COLOR], MILKFAT, NATURAL FLAVOR); ENRICHED MACARONI PRODUCT (WHEAT FLOUR, NIACIN, FERROUS SULFATE [IRON], THIAMIN MONONITRATE [VITAMIN B1], RIBOFLAVIN [VITAMIN B2], FOLIC ACID), DRIED BROCCOLI, SUGAR. | listed | | ^label2023 | Open Food Facts photos imgid 2 (ingredients) and imgid 3 (Nutrition Facts) of 2023-05-27; the Kraft Heinz product page read 2026-09-25 prints the same statement and the same per-serving figures (see kh-page-2026) | 267 g | | | box | | | |
| 90 | 90 | | us-front-2023 | United States box, front panel photographed 2023 | label | US | en | | | 2023-05-27 | supported | | | | ^front2023 | NET WT 9.4 OZ (267g); CHEESE SAUCE WITH SHELL PASTA & BROCCOLI FLORETS | 267 g | | | box | | | |
| 91 | 91 | | usda-2023 | USDA Branded Foods label record, 2023 | label | US | en | | | 2023-07-13 | supported | CHEESE SAUCE (WHEY, CANOLA OIL, CHEDDAR CHEESE [MILK, CHEESE CULTURE, SALT, ENZYMES], WHEY PROTEIN CONCENTRATE, MILK, MILK PROTEIN CONCENTRATE, SODIUM PHOSPHATE, CONTAINS LESS THAN 2% OF SALT, LACTIC ACID, SODIUM ALGINATE, SORBIC ACID AS A PRESERVATIVE, OLEORESIN PAPRIKA [COLOR], ENZYMES, CHEESE CULTURE, ANNATTO EXTRACT [COLOR], MILKFAT, NATURAL FLAVOR), ENRICHED MACARONI PRODUCT (WHEAT FLOUR, NIACIN, FERROUS SULFATE [IRON], THIAMIN MONONITRATE [VITAMIN B1], RIBOFLAVIN [VITAMIN B2], FOLIC ACID), DRIED BROCCOLI, SUGAR | listed | | ^usda | Same list as the photographed back panel; ingredient rows are recorded once under us-label-2023 | 9.4 oz | | | | | | |
| 92 | 92 | | kh-page-2026 | Kraft Heinz United States product page, read 2026-09-25 | label | US | en | | | 2026-09-25 | supported | CHEESE SAUCE (WHEY, CANOLA OIL, CHEDDAR CHEESE [MILK, CHEESE CULTURE, SALT, ENZYMES], WHEY PROTEIN CONCENTRATE, MILK, MILK PROTEIN CONCENTRATE, SODIUM PHOSPHATE, CONTAINS LESS THAN 2% OF SALT, LACTIC ACID, SODIUM ALGINATE, SORBIC ACID AS A PRESERVATIVE, OLEORESIN PAPRIKA [COLOR], ENZYMES, CHEESE CULTURE, ANNATTO EXTRACT [COLOR], MILKFAT, NATURAL FLAVOR); ENRICHED MACARONI PRODUCT (WHEAT FLOUR, NIACIN, FERROUS SULFATE [IRON], THIAMIN MONONITRATE [VITAMIN B1], RIBOFLAVIN [VITAMIN B2], FOLIC ACID), DRIED BROCCOLI, SUGAR. | listed | | ^kh | The maker's page for this GTIN, structured data dated 2026-09-07; same statement as the photographed back panel; its benefits describe "One 9.4 oz box" that makes about 2 servings | 9.4 oz | | | box | | | |
| 93 | 93 | <!--/observations--> | |
| 94 | 94 | ||
| 95 | 95 | ## Nutrition panels <!--nutrition_panels--> | |
| 96 | 96 | | id | observation | label | basis | basis_state | basis_note | declaration | exempt_basis | source | note | | |
| 97 | 97 | | -------------- | ------------- | -------------------------------------------------------------------- | ----- | ----------- | -------------------------- | ----------- | ------------ | ---------- | ----------------------------------------------------------------------------------------------------- | | |
| 98 | 98 | | us-serving | us-label-2023 | Per serving, 4.5 oz (126 g/about 1/2 box) | 126 g | as_sold | Makes about 1 cup prepared | transcribed | | ^label2023 | US Nutrition Facts; about 2 servings per container | | |
| 99 | 99 | | us-box | us-label-2023 | Per box | 267 g | as_sold | whole 9.4 oz box | transcribed | | ^label2023 | dual-column US Nutrition Facts | | |
| 100 | 100 | | usda-2023-100g | usda-2023 | Per 100 g (USDA FoodData Central) | 100 g | as_sold | | transcribed | | ^usda | USDA normalises the per-serving label (126 g) to 100 g; values are USDA's, not printed | | |
| 101 | 101 | | kh-serving | kh-page-2026 | Per serving, 4.5 oz (126 g/ about 1/2 box), Kraft Heinz product page | 126 g | as_sold | makes about 1 cup | transcribed | | ^kh | the maker page prints one per-serving column with % Daily Value; figures match the photographed panel | | |
| 102 | 102 | <!--/nutrition_panels--> | |
| 103 | 103 | ||
| 104 | 104 | ## Nutrition values <!--nutrition_values--> | |
| 105 | 105 | | panel | nutrient | value | qualifier | value_max | dv_percent | printed_value | state | method | source | note | | |
| 106 | 106 | | -------------- | --------------- | ----- | --------- | --------- | ---------- | ------------- | ----- | ---------- | ------ | ---- | | |
| 107 | 107 | | us-serving | energy_kcal | 400 | exact | | | 400 | known | printed | | | | |
| 108 | 108 | | us-serving | fat_g | 16 | exact | | 20 | 16g | known | printed | | | | |
| 109 | 109 | | us-serving | saturated_fat_g | 3.5 | exact | | 18 | 3.5g | known | printed | | | | |
| 110 | 110 | | us-serving | trans_fat_g | 0 | exact | | | 0g | known | printed | | | | |
| 111 | 111 | | us-serving | cholesterol_mg | 20 | exact | | 7 | 20mg | known | printed | | | | |
| 112 | 112 | | us-serving | sodium_mg | 1130 | exact | | 49 | 1130mg | known | printed | | | | |
| 113 | 113 | | us-serving | carbohydrate_g | 49 | exact | | 18 | 49g | known | printed | | | | |
| 114 | 114 | | us-serving | fibre_g | 2 | exact | | 6 | 2g | known | printed | | | | |
| 115 | 115 | | us-serving | sugars_g | 6 | exact | | | 6g | known | printed | | | | |
| 116 | 116 | | us-serving | added_sugars_g | 0 | exact | | 0 | 0g | known | printed | | | | |
| 117 | 117 | | us-serving | protein_g | 15 | exact | | | 15g | known | printed | | | | |
| 118 | 118 | | us-serving | vitamin_d_ug | 0 | exact | | 0 | 0mcg | known | printed | | | | |
| 119 | 119 | | us-serving | calcium_mg | 210 | exact | | 15 | 210mg | known | printed | | | | |
| 120 | 120 | | us-serving | iron_mg | 3.1 | exact | | 15 | 3.1mg | known | printed | | | | |
| 121 | 121 | | us-serving | potassium_mg | 340 | exact | | 8 | 340mg | known | printed | | | | |
| 122 | 122 | | us-box | energy_kcal | 850 | exact | | | 850 | known | printed | | | | |
| 123 | 123 | | us-box | fat_g | 33 | exact | | 43 | 33g | known | printed | | | | |
| 124 | 124 | | us-box | saturated_fat_g | 8 | exact | | 38 | 8g | known | printed | | | | |
| 125 | 125 | | us-box | trans_fat_g | 0.5 | exact | | | 0.5g | known | printed | | | | |
| 126 | 126 | | us-box | cholesterol_mg | 45 | exact | | 15 | 45mg | known | printed | | | | |
| 127 | 127 | | us-box | sodium_mg | 2400 | exact | | 104 | 2400mg | known | printed | | | | |
| 128 | 128 | | us-box | carbohydrate_g | 104 | exact | | 38 | 104g | known | printed | | | | |
| 129 | 129 | | us-box | fibre_g | 4 | exact | | 13 | 4g | known | printed | | | | |
| 130 | 130 | | us-box | sugars_g | 12 | exact | | | 12g | known | printed | | | | |
| 131 | 131 | | us-box | added_sugars_g | 0 | exact | | 0 | 0g | known | printed | | | | |
| 132 | 132 | | us-box | protein_g | 32 | exact | | | 32g | known | printed | | | | |
| 133 | 133 | | us-box | vitamin_d_ug | 0 | exact | | 0 | 0mcg | known | printed | | | | |
| 134 | 134 | | us-box | calcium_mg | 440 | exact | | 35 | 440mg | known | printed | | | | |
| 135 | 135 | | us-box | iron_mg | 6.5 | exact | | 35 | 6.5mg | known | printed | | | | |
| 136 | 136 | | us-box | potassium_mg | 720 | exact | | 15 | 720mg | known | printed | | | | |
| 137 | 137 | | usda-2023-100g | energy_kcal | 317 | | | | | known | normalized | | | | |
| 138 | 138 | | usda-2023-100g | fat_g | 12.7 | | | | | known | normalized | | | | |
| 139 | 139 | | usda-2023-100g | saturated_fat_g | 2.78 | | | | | known | normalized | | | | |
| 140 | 140 | | usda-2023-100g | trans_fat_g | 0 | | | | | known | normalized | | | | |
| 141 | 141 | | usda-2023-100g | cholesterol_mg | 16 | | | | | known | normalized | | | | |
| 142 | 142 | | usda-2023-100g | sodium_mg | 897 | | | | | known | normalized | | | | |
| 143 | 143 | | usda-2023-100g | carbohydrate_g | 38.89 | | | | | known | normalized | | | | |
| 144 | 144 | | usda-2023-100g | fibre_g | 1.6 | | | | | known | normalized | | | | |
| 145 | 145 | | usda-2023-100g | sugars_g | 4.76 | | | | | known | normalized | | | | |
| 146 | 146 | | usda-2023-100g | added_sugars_g | 0 | | | | | known | normalized | | | | |
| 147 | 147 | | usda-2023-100g | protein_g | 11.9 | | | | | known | normalized | | | | |
| 148 | 148 | | usda-2023-100g | calcium_mg | 167 | | | | | known | normalized | | | | |
| 149 | 149 | | usda-2023-100g | iron_mg | 2.46 | | | | | known | normalized | | | | |
| 150 | 150 | | usda-2023-100g | potassium_mg | 270 | | | | | known | normalized | | | | |
| 151 | 151 | | kh-serving | energy_kcal | 400 | exact | | | 400 | known | printed | | | | |
| 152 | 152 | | kh-serving | fat_g | 16 | exact | | 20 | 16 g | known | printed | | | | |
| 153 | 153 | | kh-serving | saturated_fat_g | 3.5 | exact | | 18 | 3.5 g | known | printed | | | | |
| 154 | 154 | | kh-serving | trans_fat_g | 0 | exact | | | 0 g | known | printed | | | | |
| 155 | 155 | | kh-serving | cholesterol_mg | 20 | exact | | 7 | 20 mg | known | printed | | | | |
| 156 | 156 | | kh-serving | sodium_mg | 1130 | exact | | 49 | 1130 mg | known | printed | | | | |
| 157 | 157 | | kh-serving | carbohydrate_g | 49 | exact | | 18 | 49 g | known | printed | | | | |
| 158 | 158 | | kh-serving | fibre_g | 2 | exact | | 6 | 2 g | known | printed | | | | |
| 159 | 159 | | kh-serving | sugars_g | 6 | exact | | | 6 g | known | printed | | | | |
| 160 | 160 | | kh-serving | added_sugars_g | 0 | exact | | 0 | 0 g | known | printed | | | | |
| 161 | 161 | | kh-serving | protein_g | 15 | exact | | 30 | 15 g | known | printed | | | | |
| 162 | 162 | | kh-serving | vitamin_d_ug | 0 | exact | | 0 | 0 mcg | known | printed | | | | |
| 163 | 163 | | kh-serving | calcium_mg | 210 | exact | | 15 | 210 mg | known | printed | | | | |
| 164 | 164 | | kh-serving | iron_mg | 3.1 | exact | | 15 | 3.1 mg | known | printed | | | | |
| 165 | 165 | | kh-serving | potassium_mg | 340 | exact | | 8 | 340 mg | known | printed | | | | |
| 166 | 166 | <!--/nutrition_values--> | |
| 167 | 167 | ||
| 168 | 168 | ## Allergen declarations <!--allergens--> | |
| 169 | 169 | | observation | allergen | declaration | source | note | | |
| 170 | 170 | | ------------- | -------- | ----------- | ---------- | -------------------------------- | | |
| 171 | 171 | | us-label-2023 | milk | contains | ^label2023 | printed "CONTAINS: MILK, WHEAT." | | |
| 172 | 172 | | us-label-2023 | wheat | contains | ^label2023 | printed "CONTAINS: MILK, WHEAT." | | |
| 173 | 173 | <!--/allergens--> | |
| 174 | 174 | ||
| 175 | 175 | ## Label claims <!--claims--> | |
| 176 | 176 | | observation | claim | kind | source | note | | |
| 177 | 177 | | ------------- | --------------------- | ----- | ---------- | ----------- | | |
| 178 | 178 | | us-front-2023 | Made with real cheese | label | ^front2023 | front badge | | |
| 179 | 179 | <!--/claims--> | |
| 180 | 180 | ||
| 181 | 181 | ## Research gaps <!--research_gaps--> | |
| 182 | 182 | | observation | domain | state | detail | source | | |
| 183 | 183 | | ----------- | ------------- | -------------- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ------------ | | |
| 184 | 184 | | | identity | unknown | No photo shows a "Product of" statement, so country_of_origin is left empty | | | |
| 185 | 185 | | | relationships | unknown | The manufacturing plant is not named on the photographed panels; only the Kraft Heinz Foods Company distributor block is printed | | | |
| 186 | 186 | | | evidence | disputed | Open Food Facts' typed per-100 g figures (337 kcal, salt 1.12 g against sodium 952 mg) are inconsistent with each other and with the printed panel; the photos were transcribed instead | ^off | | |
| 187 | 187 | | | identity | unknown | The 2007 page names Rotini & Cheese with Broccoli under this barcode; when the pasta changed from rotini to shells is open | ^archive2007 | | |
| 188 | 188 | | | markets | not_researched | Walmart, Target, Dollar General and regional grocers list a 9.4 oz Velveeta Shells & Cheese Broccoli box, but their pages refused automated reads on 2026-09-25, so no shelf price is recorded | | | |
| 189 | 189 | <!--/research_gaps--> | |
| 190 | 190 | ||
| 191 | 191 | ## Research <!--research--> | |
| 192 | 192 | structure_version: 2 | |
| 193 | 193 | reviewed_on: 2026-09-25 | |
| 194 | 194 | note: New entry built from the Open Food Facts label photos, the USDA Branded Foods record, the Kraft Heinz product page, an Amazon.com listing and the archived 2007 Barcodepedia page. | |
| 195 | 195 | <!--/research--> | |
| 196 | 196 | ||
| 197 | 197 | ## Images <!--images--> | |
| 198 | 198 | | asset | kind | source | licence | attribution | url | accessed | note | provider_entity_id | provider_image_id | source_image_url | download_url | retrieved_at | matched_barcode | match_method | match_confidence | original_width | original_height | stored_width | stored_height | upscaled | observation | | |
| 199 | 199 | | ------------------------ | ----------- | --------------- | ------------ | ---------------------------- | ----------------------------------------------------- | ---------- | ---- | ------------------ | ----------------- | ------------------------------------------------------------------------------------------- | ------------ | ------------------------ | --------------- | ------------ | ---------------- | -------------- | --------------- | ------------ | ------------- | -------- | ----------- | | |
| 200 | 200 | | front-4eb53395.jpg | front | open-food-facts | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000656431 | 2026-09-25 | | 0021000656431 | front_en | https://images.openfoodfacts.org/images/products/002/100/065/6431/front_en.3.full.jpg | | 2026-09-25T12:19:35.620Z | 0021000656431 | barcode | 1 | 3415 | 2657 | 1600 | 1245 | | | | |
| 201 | 201 | | ingredients-194f709c.jpg | ingredients | open-food-facts | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000656431 | 2026-09-25 | | 0021000656431 | ingredients_en | https://images.openfoodfacts.org/images/products/002/100/065/6431/ingredients_en.5.full.jpg | | 2026-09-25T12:19:35.997Z | 0021000656431 | barcode | 1 | 1301 | 2314 | 900 | 1600 | | | | |
| 202 | 202 | | nutrition-d1932d5d.jpg | nutrition | open-food-facts | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000656431 | 2026-09-25 | | 0021000656431 | nutrition_en | https://images.openfoodfacts.org/images/products/002/100/065/6431/nutrition_en.7.full.jpg | | 2026-09-25T12:19:37.254Z | 0021000656431 | barcode | 1 | 2125 | 4414 | 770 | 1600 | | | | |
| 203 | 203 | | back-e94de355.jpg | back | open-food-facts | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000656431 | 2026-09-25 | | 0021000656431 | packaging_en | https://images.openfoodfacts.org/images/products/002/100/065/6431/packaging_en.9.full.jpg | | 2026-09-25T12:19:38.024Z | 0021000656431 | barcode | 1 | 2235 | 1565 | 1600 | 1120 | | | | |
| 204 | 204 | <!--/images--> | |
| 205 | 205 | ||
| 206 | 206 | ## References <!--references--> | |
| 207 | 207 | | ref | url | title | accessed | publisher | kind | published | record_id | locator | licence | attribution | upstream | | |
| 208 | 208 | | ----------- | ------------------------------------------------------------------------------------------------------------------------------------------------------- | ---------------------------------------------------------------------------------------------------------------------------- | ---------- | ------------------------------ | ------------ | ---------- | -------------- | --------------------------------------------------------------- | ------------ | ---------------------------- | ----------------------------------------------------- | | |
| 209 | 209 | | label2023 | https://images.openfoodfacts.org/images/products/002/100/065/6431/2.jpg | Back panel photograph of the 9.4 oz box: ingredient list, allergen statement and Kraft Heinz Foods Company distributor block | 2026-09-25 | Open Food Facts | pack | 2023-05-27 | 0021000656431 | ingredients (imgid 2); Nutrition Facts in imgid 3 | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000656431 | | |
| 210 | 210 | | front2023 | https://images.openfoodfacts.org/images/products/002/100/065/6431/1.jpg | Front panel photograph of the 9.4 oz box | 2026-09-25 | Open Food Facts | pack | 2023-05-27 | 0021000656431 | front panel (imgid 1) | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000656431 | | |
| 211 | 211 | | off | https://world.openfoodfacts.org/product/0021000656431 | Open Food Facts: Shells & Cheese Broccoli (Velveeta) | 2026-09-25 | Open Food Facts | catalogue | | 0021000656431 | | ODbL | | | | |
| 212 | 212 | | usda | https://fdc.nal.usda.gov/food-details/2594782/nutrients | USDA FoodData Central, Branded Foods (LI), fdc_id 2594782, version 2023-07-13 | 2026-09-25 | U.S. Department of Agriculture | registry | 2023-07-13 | 2594782 | brand_owner, ingredients, nutrients, package weight 9.4 oz | cc0 | | Label Insight | | |
| 213 | 213 | | kh | https://www.kraftheinz.com/velveeta/products/00021000656431 | Kraft Heinz: Velveeta Shells & Cheese Macaroni and Cheese with Broccoli Florets Meal (United States) | 2026-09-25 | The Kraft Heinz Company | manufacturer | 2023-09-27 | 00021000656431 | Product Benefits, Nutritional Facts, Ingredients, Allergen Info | | | | | |
| 214 | 214 | | amazon | https://www.amazon.com/dp/B01GFSCYVI | Amazon.com: Velveeta Shells and Cheese Mac and Cheese Dinner with Broccoli, 9.4 oz | 2026-09-25 | Amazon.com | retailer | | B01GFSCYVI | product details table (UPC 021000656431) | | | | | |
| 215 | 215 | | archive2007 | https://web.archive.org/web/20070509052912/http://en.barcodepedia.com/021000656431/kraft-velveeta-rotini-cheese-with-broccoli-94-ounce-boxes-pack-of-12 | Barcodepedia (2007, archived): Kraft Velveeta, Rotini & Cheese with Broccoli, 9.4-Ounce Boxes (Pack of 12) | 2026-09-25 | Barcodepedia | catalogue | 2007-05-09 | 021000656431 | page title | | | | | |
| 216 | 216 | | inmar2025 | https://www.inmar.com/sites/default/files/May%2030,%202025.pdf | Inmar Industry Notification, 30 May 2025: the Kraft Heinz coupon account, its GS1 company prefixes and brands | 2026-09-25 | Inmar Intelligence | publication | 2025-05-30 | | page 2, GS1 Company Prefix 0021000 (Velveeta listed) | | | | | |
| 217 | 217 | <!--/references--> | |
| 218 | 218 | ||
| 219 | 219 | ## About <!--about--> | |
| 220 | 220 | Velveeta Shells & Cheese Broccoli is a 9.4 oz (267 g) box of shell pasta sold with a pouch of cheese sauce and dried broccoli florets, a stovetop macaroni and cheese for the United States market that the maker says makes about two servings.[^front2023][^kh] Kraft Heinz Foods Company of Chicago is printed as the distributor, and the label lists a cheese sauce of whey, canola oil and cheddar cheese, then enriched macaroni product, dried broccoli and sugar.[^label2023] A 4.5 oz serving carries 400 kcal and 1,130 mg of sodium, figures the maker's own page repeats.[^label2023][^kh] USDA's 2023 label record gives the same ingredient statement.[^usda] | |
| 221 | 221 | ||
| 222 | 222 | The barcode is older than the shells: the original Barcodepedia page of 2007 titled it Kraft Velveeta Rotini & Cheese with Broccoli in 9.4 oz boxes.[^archive2007] It belongs to the Velveeta Shells & Cheese line.[^kh] | |
| 223 | 223 | <!--/about--> |
Source of v2
# Velveeta Shells & Cheese Broccoli 9.4 oz <!--product-->
## Identity <!--identity-->
gtin: 00021000656431
name: Velveeta Shells & Cheese Broccoli 9.4 oz
family: family/velveeta-shells-cheese
default_observation: us-label-2023
summary: A 9.4 oz (267 g) box of Velveeta Shells & Cheese Broccoli, shell pasta with a pouch of cheese sauce and dried broccoli florets, distributed in the United States by Kraft Heinz Foods Company.
brand: brand/velveeta
category: category/10000302
net_content: 267 g
country_of_sale: US
pack_format: box
status: active
last_seen: 2026-09-25
last_seen_note: Kraft Heinz United States product page for GTIN 00021000656431, read 2026-09-25
<!--/identity-->
## Relations <!--relations-->
| role | target | market | from | until | ended | status | source | note |
| ------------------- | --------------------------------- | ------ | ---- | ----- | ----- | -------- | ---------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| brand_owner_at_sale | company/kraft-heinz-foods-company | US | | | | verified | ^label2023 | "DISTRIBUTED BY KRAFT HEINZ FOODS COMPANY, CHICAGO, IL 60601" printed on the back panel; USDA FoodData Central names the same brand owner |
| distributed_by | company/kraft-heinz-foods-company | US | | | | printed | ^label2023 | distributor block on the back panel |
| gs1_prefix_owner | company/kraft-heinz-foods-company | | | | | sourced | ^inmar2025 | Inmar's industry notification of 30 May 2025 lists GS1 company prefix 0021000 on the Kraft Heinz coupon account with Velveeta among its brands; the company stub states the same prefix citing it |
<!--/relations-->
## Markets <!--markets-->
| country | status | source | note | observed | condition | origin | price |
| ------- | -------- | ------- | ----------------------------------------------------------------------------------------------------------------------------------------------- | ---------- | --------- | ------ | ----- |
| US | verified | ^kh | Kraft Heinz United States product page carries GTIN 00021000656431 in its URL and structured data | 2026-09-25 | | | |
| US | sourced | ^amazon | Amazon.com listing B01GFSCYVI prints UPC 021000656431 in its product details; it showed "No featured offers" and no buy-box price on 2026-09-25 | 2026-09-25 | | | |
<!--/markets-->
## Aliases <!--aliases-->
| name | type | locale | from | until |
| ----------------------------------------------------------------------- | ------ | ------ | ---- | ----- |
| Velveeta Shells & Cheese Macaroni and Cheese with Broccoli Florets Meal | search | en | | |
| Velveeta Shells and Cheese Mac and Cheese Dinner with Broccoli, 9.4 oz | search | en | | |
| Velveeta Broccoli Shells & Cheese | search | en | | |
| Velveeta Rotini & Cheese with Broccoli | name | en | | |
<!--/aliases-->
## Ingredients <!--ingredients-->
| ingredient | role | kind | note | percent | basis | market | from | until | source | id | observation | parent_id | position | printed_name | state |
| ------------------------------------ | ------------ | ----- | --------------------------------------------------------- | ------- | ----- | ------ | ---- | ----- | ---------- | ---- | ------------- | --------- | -------- | -------------------------------- | ----- |
| ingredient/cheese-sauce | | label | compound ingredient: the sauce pouch | | | US | | | ^label2023 | l-01 | us-label-2023 | | 1 | CHEESE SAUCE | known |
| ingredient/whey | | label | | | | US | | | ^label2023 | l-02 | us-label-2023 | l-01 | 1 | WHEY | known |
| ingredient/canola-oil | | label | | | | US | | | ^label2023 | l-03 | us-label-2023 | l-01 | 2 | CANOLA OIL | known |
| ingredient/cheddar-cheese | | label | | | | US | | | ^label2023 | l-04 | us-label-2023 | l-01 | 3 | CHEDDAR CHEESE | known |
| ingredient/milk | | label | | | | US | | | ^label2023 | l-05 | us-label-2023 | l-04 | 1 | MILK | known |
| ingredient/cultures | | label | | | | US | | | ^label2023 | l-06 | us-label-2023 | l-04 | 2 | CHEESE CULTURE | known |
| ingredient/salt | | label | | | | US | | | ^label2023 | l-07 | us-label-2023 | l-04 | 3 | SALT | known |
| ingredient/enzymes | | label | | | | US | | | ^label2023 | l-08 | us-label-2023 | l-04 | 4 | ENZYMES | known |
| ingredient/whey-protein-concentrate | | label | | | | US | | | ^label2023 | l-09 | us-label-2023 | l-01 | 4 | WHEY PROTEIN CONCENTRATE | known |
| ingredient/milk | | label | | | | US | | | ^label2023 | l-10 | us-label-2023 | l-01 | 5 | MILK | known |
| ingredient/milk-protein-concentrate | | label | | | | US | | | ^label2023 | l-11 | us-label-2023 | l-01 | 6 | MILK PROTEIN CONCENTRATE | known |
| ingredient/sodium-phosphates | | label | | | | US | | | ^label2023 | l-12 | us-label-2023 | l-01 | 7 | SODIUM PHOSPHATE | known |
| ingredient/salt | | label | first of the ingredients after "CONTAINS LESS THAN 2% OF" | | | US | | | ^label2023 | l-13 | us-label-2023 | l-01 | 8 | SALT | known |
| ingredient/lactic-acid | | label | less than 2% | | | US | | | ^label2023 | l-14 | us-label-2023 | l-01 | 9 | LACTIC ACID | known |
| ingredient/sodium-alginate | | label | less than 2% | | | US | | | ^label2023 | l-15 | us-label-2023 | l-01 | 10 | SODIUM ALGINATE | known |
| ingredient/sorbic-acid | preservative | label | less than 2% | | | US | | | ^label2023 | l-16 | us-label-2023 | l-01 | 11 | SORBIC ACID AS A PRESERVATIVE | known |
| ingredient/paprika-oleoresin | colour | label | less than 2% | | | US | | | ^label2023 | l-17 | us-label-2023 | l-01 | 12 | OLEORESIN PAPRIKA [COLOR] | known |
| ingredient/enzymes | | label | less than 2% | | | US | | | ^label2023 | l-18 | us-label-2023 | l-01 | 13 | ENZYMES | known |
| ingredient/cultures | | label | less than 2% | | | US | | | ^label2023 | l-19 | us-label-2023 | l-01 | 14 | CHEESE CULTURE | known |
| ingredient/annatto | colour | label | less than 2% | | | US | | | ^label2023 | l-20 | us-label-2023 | l-01 | 15 | ANNATTO EXTRACT [COLOR] | known |
| ingredient/butterfat | | label | less than 2% | | | US | | | ^label2023 | l-21 | us-label-2023 | l-01 | 16 | MILKFAT | known |
| ingredient/natural-flavourings | | label | less than 2% | | | US | | | ^label2023 | l-22 | us-label-2023 | l-01 | 17 | NATURAL FLAVOR | known |
| ingredient/enriched-macaroni-product | | label | compound ingredient: the shell pasta | | | US | | | ^label2023 | l-23 | us-label-2023 | | 2 | ENRICHED MACARONI PRODUCT | known |
| ingredient/wheat-flour | | label | | | | US | | | ^label2023 | l-24 | us-label-2023 | l-23 | 1 | WHEAT FLOUR | known |
| ingredient/niacin | | label | | | | US | | | ^label2023 | l-25 | us-label-2023 | l-23 | 2 | NIACIN | known |
| ingredient/ferrous-sulfate | | label | | | | US | | | ^label2023 | l-26 | us-label-2023 | l-23 | 3 | FERROUS SULFATE [IRON] | known |
| ingredient/thiamine-mononitrate | | label | | | | US | | | ^label2023 | l-27 | us-label-2023 | l-23 | 4 | THIAMIN MONONITRATE [VITAMIN B1] | known |
| ingredient/riboflavin | | label | | | | US | | | ^label2023 | l-28 | us-label-2023 | l-23 | 5 | RIBOFLAVIN [VITAMIN B2] | known |
| ingredient/folic-acid | | label | | | | US | | | ^label2023 | l-29 | us-label-2023 | l-23 | 6 | FOLIC ACID | known |
| ingredient/broccoli | | label | dried | | | US | | | ^label2023 | l-30 | us-label-2023 | | 3 | DRIED BROCCOLI | known |
| ingredient/sugar | | label | | | | US | | | ^label2023 | l-31 | us-label-2023 | | 4 | SUGAR | known |
<!--/ingredients-->
## Pack history <!--pack_history-->
| label | from | until | market | net_content | pack_quantity | pack_format | source | note |
| ----------------------------------------------------------------------- | ---------- | ---------- | ------ | ----------- | ------------- | ----------- | ------------ | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| Kraft Velveeta Rotini & Cheese with Broccoli, 9.4 oz, as titled in 2007 | | 2007-05-09 | US | 9.4 oz | | box | ^archive2007 | the archived Barcodepedia page of 9 May 2007 titled this barcode "Kraft Velveeta, Rotini & Cheese with Broccoli, 9.4-Ounce Boxes (Pack of 12)"; `until` is the capture date of that page |
| Shells & Cheese Broccoli, 9.4 oz (267g), photographed 2023 | 2023-05-27 | | US | 267 g | | box | ^front2023 | front panel reads SHELLS & CHEESE, BROCCOLI, CHEESE SAUCE WITH SHELL PASTA & BROCCOLI FLORETS, NET WT 9.4 OZ (267g); `from` is the photograph date |
<!--/pack_history-->
## Observations <!--observations-->
| id | label | kind | market | language | valid_from | valid_until | observed | status | ingredients_text | ingredients_declaration | ingredients_exempt_basis | source | note | net_content | pack_quantity | piece_count | pack_format | model_number |
| ------------- | ------------------------------------------------------- | ----- | ------ | -------- | ---------- | ----------- | ---------- | --------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------------------- | ------------------------ | ---------- | -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------- | ------------- | ----------- | ----------- | ------------ |
| us-label-2023 | United States box, back panel photographed 2023 | label | US | en | | | 2023-05-27 | supported | CHEESE SAUCE (WHEY, CANOLA OIL, CHEDDAR CHEESE [MILK, CHEESE CULTURE, SALT, ENZYMES], WHEY PROTEIN CONCENTRATE, MILK, MILK PROTEIN CONCENTRATE, SODIUM PHOSPHATE, CONTAINS LESS THAN 2% OF SALT, LACTIC ACID, SODIUM ALGINATE, SORBIC ACID AS A PRESERVATIVE, OLEORESIN PAPRIKA [COLOR], ENZYMES, CHEESE CULTURE, ANNATTO EXTRACT [COLOR], MILKFAT, NATURAL FLAVOR); ENRICHED MACARONI PRODUCT (WHEAT FLOUR, NIACIN, FERROUS SULFATE [IRON], THIAMIN MONONITRATE [VITAMIN B1], RIBOFLAVIN [VITAMIN B2], FOLIC ACID), DRIED BROCCOLI, SUGAR. | listed | | ^label2023 | Open Food Facts photos imgid 2 (ingredients) and imgid 3 (Nutrition Facts) of 2023-05-27; the Kraft Heinz product page read 2026-09-25 prints the same statement and the same per-serving figures (see kh-page-2026) | 267 g | | | box | |
| us-front-2023 | United States box, front panel photographed 2023 | label | US | en | | | 2023-05-27 | supported | | | | ^front2023 | NET WT 9.4 OZ (267g); CHEESE SAUCE WITH SHELL PASTA & BROCCOLI FLORETS | 267 g | | | box | |
| usda-2023 | USDA Branded Foods label record, 2023 | label | US | en | | | 2023-07-13 | supported | CHEESE SAUCE (WHEY, CANOLA OIL, CHEDDAR CHEESE [MILK, CHEESE CULTURE, SALT, ENZYMES], WHEY PROTEIN CONCENTRATE, MILK, MILK PROTEIN CONCENTRATE, SODIUM PHOSPHATE, CONTAINS LESS THAN 2% OF SALT, LACTIC ACID, SODIUM ALGINATE, SORBIC ACID AS A PRESERVATIVE, OLEORESIN PAPRIKA [COLOR], ENZYMES, CHEESE CULTURE, ANNATTO EXTRACT [COLOR], MILKFAT, NATURAL FLAVOR), ENRICHED MACARONI PRODUCT (WHEAT FLOUR, NIACIN, FERROUS SULFATE [IRON], THIAMIN MONONITRATE [VITAMIN B1], RIBOFLAVIN [VITAMIN B2], FOLIC ACID), DRIED BROCCOLI, SUGAR | listed | | ^usda | Same list as the photographed back panel; ingredient rows are recorded once under us-label-2023 | 9.4 oz | | | | |
| kh-page-2026 | Kraft Heinz United States product page, read 2026-09-25 | label | US | en | | | 2026-09-25 | supported | CHEESE SAUCE (WHEY, CANOLA OIL, CHEDDAR CHEESE [MILK, CHEESE CULTURE, SALT, ENZYMES], WHEY PROTEIN CONCENTRATE, MILK, MILK PROTEIN CONCENTRATE, SODIUM PHOSPHATE, CONTAINS LESS THAN 2% OF SALT, LACTIC ACID, SODIUM ALGINATE, SORBIC ACID AS A PRESERVATIVE, OLEORESIN PAPRIKA [COLOR], ENZYMES, CHEESE CULTURE, ANNATTO EXTRACT [COLOR], MILKFAT, NATURAL FLAVOR); ENRICHED MACARONI PRODUCT (WHEAT FLOUR, NIACIN, FERROUS SULFATE [IRON], THIAMIN MONONITRATE [VITAMIN B1], RIBOFLAVIN [VITAMIN B2], FOLIC ACID), DRIED BROCCOLI, SUGAR. | listed | | ^kh | The maker's page for this GTIN, structured data dated 2026-09-07; same statement as the photographed back panel; its benefits describe "One 9.4 oz box" that makes about 2 servings | 9.4 oz | | | box | |
<!--/observations-->
## Nutrition panels <!--nutrition_panels-->
| id | observation | label | basis | basis_state | basis_note | declaration | exempt_basis | source | note |
| -------------- | ------------- | -------------------------------------------------------------------- | ----- | ----------- | -------------------------- | ----------- | ------------ | ---------- | ----------------------------------------------------------------------------------------------------- |
| us-serving | us-label-2023 | Per serving, 4.5 oz (126 g/about 1/2 box) | 126 g | as_sold | Makes about 1 cup prepared | transcribed | | ^label2023 | US Nutrition Facts; about 2 servings per container |
| us-box | us-label-2023 | Per box | 267 g | as_sold | whole 9.4 oz box | transcribed | | ^label2023 | dual-column US Nutrition Facts |
| usda-2023-100g | usda-2023 | Per 100 g (USDA FoodData Central) | 100 g | as_sold | | transcribed | | ^usda | USDA normalises the per-serving label (126 g) to 100 g; values are USDA's, not printed |
| kh-serving | kh-page-2026 | Per serving, 4.5 oz (126 g/ about 1/2 box), Kraft Heinz product page | 126 g | as_sold | makes about 1 cup | transcribed | | ^kh | the maker page prints one per-serving column with % Daily Value; figures match the photographed panel |
<!--/nutrition_panels-->
## Nutrition values <!--nutrition_values-->
| panel | nutrient | value | qualifier | value_max | dv_percent | printed_value | state | method | source | note |
| -------------- | --------------- | ----- | --------- | --------- | ---------- | ------------- | ----- | ---------- | ------ | ---- |
| us-serving | energy_kcal | 400 | exact | | | 400 | known | printed | | |
| us-serving | fat_g | 16 | exact | | 20 | 16g | known | printed | | |
| us-serving | saturated_fat_g | 3.5 | exact | | 18 | 3.5g | known | printed | | |
| us-serving | trans_fat_g | 0 | exact | | | 0g | known | printed | | |
| us-serving | cholesterol_mg | 20 | exact | | 7 | 20mg | known | printed | | |
| us-serving | sodium_mg | 1130 | exact | | 49 | 1130mg | known | printed | | |
| us-serving | carbohydrate_g | 49 | exact | | 18 | 49g | known | printed | | |
| us-serving | fibre_g | 2 | exact | | 6 | 2g | known | printed | | |
| us-serving | sugars_g | 6 | exact | | | 6g | known | printed | | |
| us-serving | added_sugars_g | 0 | exact | | 0 | 0g | known | printed | | |
| us-serving | protein_g | 15 | exact | | | 15g | known | printed | | |
| us-serving | vitamin_d_ug | 0 | exact | | 0 | 0mcg | known | printed | | |
| us-serving | calcium_mg | 210 | exact | | 15 | 210mg | known | printed | | |
| us-serving | iron_mg | 3.1 | exact | | 15 | 3.1mg | known | printed | | |
| us-serving | potassium_mg | 340 | exact | | 8 | 340mg | known | printed | | |
| us-box | energy_kcal | 850 | exact | | | 850 | known | printed | | |
| us-box | fat_g | 33 | exact | | 43 | 33g | known | printed | | |
| us-box | saturated_fat_g | 8 | exact | | 38 | 8g | known | printed | | |
| us-box | trans_fat_g | 0.5 | exact | | | 0.5g | known | printed | | |
| us-box | cholesterol_mg | 45 | exact | | 15 | 45mg | known | printed | | |
| us-box | sodium_mg | 2400 | exact | | 104 | 2400mg | known | printed | | |
| us-box | carbohydrate_g | 104 | exact | | 38 | 104g | known | printed | | |
| us-box | fibre_g | 4 | exact | | 13 | 4g | known | printed | | |
| us-box | sugars_g | 12 | exact | | | 12g | known | printed | | |
| us-box | added_sugars_g | 0 | exact | | 0 | 0g | known | printed | | |
| us-box | protein_g | 32 | exact | | | 32g | known | printed | | |
| us-box | vitamin_d_ug | 0 | exact | | 0 | 0mcg | known | printed | | |
| us-box | calcium_mg | 440 | exact | | 35 | 440mg | known | printed | | |
| us-box | iron_mg | 6.5 | exact | | 35 | 6.5mg | known | printed | | |
| us-box | potassium_mg | 720 | exact | | 15 | 720mg | known | printed | | |
| usda-2023-100g | energy_kcal | 317 | | | | | known | normalized | | |
| usda-2023-100g | fat_g | 12.7 | | | | | known | normalized | | |
| usda-2023-100g | saturated_fat_g | 2.78 | | | | | known | normalized | | |
| usda-2023-100g | trans_fat_g | 0 | | | | | known | normalized | | |
| usda-2023-100g | cholesterol_mg | 16 | | | | | known | normalized | | |
| usda-2023-100g | sodium_mg | 897 | | | | | known | normalized | | |
| usda-2023-100g | carbohydrate_g | 38.89 | | | | | known | normalized | | |
| usda-2023-100g | fibre_g | 1.6 | | | | | known | normalized | | |
| usda-2023-100g | sugars_g | 4.76 | | | | | known | normalized | | |
| usda-2023-100g | added_sugars_g | 0 | | | | | known | normalized | | |
| usda-2023-100g | protein_g | 11.9 | | | | | known | normalized | | |
| usda-2023-100g | calcium_mg | 167 | | | | | known | normalized | | |
| usda-2023-100g | iron_mg | 2.46 | | | | | known | normalized | | |
| usda-2023-100g | potassium_mg | 270 | | | | | known | normalized | | |
| kh-serving | energy_kcal | 400 | exact | | | 400 | known | printed | | |
| kh-serving | fat_g | 16 | exact | | 20 | 16 g | known | printed | | |
| kh-serving | saturated_fat_g | 3.5 | exact | | 18 | 3.5 g | known | printed | | |
| kh-serving | trans_fat_g | 0 | exact | | | 0 g | known | printed | | |
| kh-serving | cholesterol_mg | 20 | exact | | 7 | 20 mg | known | printed | | |
| kh-serving | sodium_mg | 1130 | exact | | 49 | 1130 mg | known | printed | | |
| kh-serving | carbohydrate_g | 49 | exact | | 18 | 49 g | known | printed | | |
| kh-serving | fibre_g | 2 | exact | | 6 | 2 g | known | printed | | |
| kh-serving | sugars_g | 6 | exact | | | 6 g | known | printed | | |
| kh-serving | added_sugars_g | 0 | exact | | 0 | 0 g | known | printed | | |
| kh-serving | protein_g | 15 | exact | | 30 | 15 g | known | printed | | |
| kh-serving | vitamin_d_ug | 0 | exact | | 0 | 0 mcg | known | printed | | |
| kh-serving | calcium_mg | 210 | exact | | 15 | 210 mg | known | printed | | |
| kh-serving | iron_mg | 3.1 | exact | | 15 | 3.1 mg | known | printed | | |
| kh-serving | potassium_mg | 340 | exact | | 8 | 340 mg | known | printed | | |
<!--/nutrition_values-->
## Allergen declarations <!--allergens-->
| observation | allergen | declaration | source | note |
| ------------- | -------- | ----------- | ---------- | -------------------------------- |
| us-label-2023 | milk | contains | ^label2023 | printed "CONTAINS: MILK, WHEAT." |
| us-label-2023 | wheat | contains | ^label2023 | printed "CONTAINS: MILK, WHEAT." |
<!--/allergens-->
## Label claims <!--claims-->
| observation | claim | kind | source | note |
| ------------- | --------------------- | ----- | ---------- | ----------- |
| us-front-2023 | Made with real cheese | label | ^front2023 | front badge |
<!--/claims-->
## Research gaps <!--research_gaps-->
| observation | domain | state | detail | source |
| ----------- | ------------- | -------------- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ------------ |
| | identity | unknown | No photo shows a "Product of" statement, so country_of_origin is left empty | |
| | relationships | unknown | The manufacturing plant is not named on the photographed panels; only the Kraft Heinz Foods Company distributor block is printed | |
| | evidence | disputed | Open Food Facts' typed per-100 g figures (337 kcal, salt 1.12 g against sodium 952 mg) are inconsistent with each other and with the printed panel; the photos were transcribed instead | ^off |
| | identity | unknown | The 2007 page names Rotini & Cheese with Broccoli under this barcode; when the pasta changed from rotini to shells is open | ^archive2007 |
| | markets | not_researched | Walmart, Target, Dollar General and regional grocers list a 9.4 oz Velveeta Shells & Cheese Broccoli box, but their pages refused automated reads on 2026-09-25, so no shelf price is recorded | |
<!--/research_gaps-->
## Research <!--research-->
structure_version: 2
reviewed_on: 2026-09-25
note: New entry built from the Open Food Facts label photos, the USDA Branded Foods record, the Kraft Heinz product page, an Amazon.com listing and the archived 2007 Barcodepedia page.
<!--/research-->
## Images <!--images-->
| asset | kind | source | licence | attribution | url | accessed | note | provider_entity_id | provider_image_id | source_image_url | download_url | retrieved_at | matched_barcode | match_method | match_confidence | original_width | original_height | stored_width | stored_height | upscaled | observation |
| ------------------------ | ----------- | --------------- | ------------ | ---------------------------- | ----------------------------------------------------- | ---------- | ---- | ------------------ | ----------------- | ------------------------------------------------------------------------------------------- | ------------ | ------------------------ | --------------- | ------------ | ---------------- | -------------- | --------------- | ------------ | ------------- | -------- | ----------- |
| front-4eb53395.jpg | front | open-food-facts | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000656431 | 2026-09-25 | | 0021000656431 | front_en | https://images.openfoodfacts.org/images/products/002/100/065/6431/front_en.3.full.jpg | | 2026-09-25T12:19:35.620Z | 0021000656431 | barcode | 1 | 3415 | 2657 | 1600 | 1245 | | |
| ingredients-194f709c.jpg | ingredients | open-food-facts | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000656431 | 2026-09-25 | | 0021000656431 | ingredients_en | https://images.openfoodfacts.org/images/products/002/100/065/6431/ingredients_en.5.full.jpg | | 2026-09-25T12:19:35.997Z | 0021000656431 | barcode | 1 | 1301 | 2314 | 900 | 1600 | | |
| nutrition-d1932d5d.jpg | nutrition | open-food-facts | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000656431 | 2026-09-25 | | 0021000656431 | nutrition_en | https://images.openfoodfacts.org/images/products/002/100/065/6431/nutrition_en.7.full.jpg | | 2026-09-25T12:19:37.254Z | 0021000656431 | barcode | 1 | 2125 | 4414 | 770 | 1600 | | |
| back-e94de355.jpg | back | open-food-facts | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000656431 | 2026-09-25 | | 0021000656431 | packaging_en | https://images.openfoodfacts.org/images/products/002/100/065/6431/packaging_en.9.full.jpg | | 2026-09-25T12:19:38.024Z | 0021000656431 | barcode | 1 | 2235 | 1565 | 1600 | 1120 | | |
<!--/images-->
## References <!--references-->
| ref | url | title | accessed | publisher | kind | published | record_id | locator | licence | attribution | upstream |
| ----------- | ------------------------------------------------------------------------------------------------------------------------------------------------------- | ---------------------------------------------------------------------------------------------------------------------------- | ---------- | ------------------------------ | ------------ | ---------- | -------------- | --------------------------------------------------------------- | ------------ | ---------------------------- | ----------------------------------------------------- |
| label2023 | https://images.openfoodfacts.org/images/products/002/100/065/6431/2.jpg | Back panel photograph of the 9.4 oz box: ingredient list, allergen statement and Kraft Heinz Foods Company distributor block | 2026-09-25 | Open Food Facts | pack | 2023-05-27 | 0021000656431 | ingredients (imgid 2); Nutrition Facts in imgid 3 | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000656431 |
| front2023 | https://images.openfoodfacts.org/images/products/002/100/065/6431/1.jpg | Front panel photograph of the 9.4 oz box | 2026-09-25 | Open Food Facts | pack | 2023-05-27 | 0021000656431 | front panel (imgid 1) | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000656431 |
| off | https://world.openfoodfacts.org/product/0021000656431 | Open Food Facts: Shells & Cheese Broccoli (Velveeta) | 2026-09-25 | Open Food Facts | catalogue | | 0021000656431 | | ODbL | | |
| usda | https://fdc.nal.usda.gov/food-details/2594782/nutrients | USDA FoodData Central, Branded Foods (LI), fdc_id 2594782, version 2023-07-13 | 2026-09-25 | U.S. Department of Agriculture | registry | 2023-07-13 | 2594782 | brand_owner, ingredients, nutrients, package weight 9.4 oz | cc0 | | Label Insight |
| kh | https://www.kraftheinz.com/velveeta/products/00021000656431 | Kraft Heinz: Velveeta Shells & Cheese Macaroni and Cheese with Broccoli Florets Meal (United States) | 2026-09-25 | The Kraft Heinz Company | manufacturer | 2023-09-27 | 00021000656431 | Product Benefits, Nutritional Facts, Ingredients, Allergen Info | | | |
| amazon | https://www.amazon.com/dp/B01GFSCYVI | Amazon.com: Velveeta Shells and Cheese Mac and Cheese Dinner with Broccoli, 9.4 oz | 2026-09-25 | Amazon.com | retailer | | B01GFSCYVI | product details table (UPC 021000656431) | | | |
| archive2007 | https://web.archive.org/web/20070509052912/http://en.barcodepedia.com/021000656431/kraft-velveeta-rotini-cheese-with-broccoli-94-ounce-boxes-pack-of-12 | Barcodepedia (2007, archived): Kraft Velveeta, Rotini & Cheese with Broccoli, 9.4-Ounce Boxes (Pack of 12) | 2026-09-25 | Barcodepedia | catalogue | 2007-05-09 | 021000656431 | page title | | | |
| inmar2025 | https://www.inmar.com/sites/default/files/May%2030,%202025.pdf | Inmar Industry Notification, 30 May 2025: the Kraft Heinz coupon account, its GS1 company prefixes and brands | 2026-09-25 | Inmar Intelligence | publication | 2025-05-30 | | page 2, GS1 Company Prefix 0021000 (Velveeta listed) | | | |
<!--/references-->
## About <!--about-->
Velveeta Shells & Cheese Broccoli is a 9.4 oz (267 g) box of shell pasta sold with a pouch of cheese sauce and dried broccoli florets, a stovetop macaroni and cheese for the United States market that the maker says makes about two servings.[^front2023][^kh] Kraft Heinz Foods Company of Chicago is printed as the distributor, and the label lists a cheese sauce of whey, canola oil and cheddar cheese, then enriched macaroni product, dried broccoli and sugar.[^label2023] A 4.5 oz serving carries 400 kcal and 1,130 mg of sodium, figures the maker's own page repeats.[^label2023][^kh] USDA's 2023 label record gives the same ingredient statement.[^usda]
The barcode is older than the shells: the original Barcodepedia page of 2007 titled it Kraft Velveeta Rotini & Cheese with Broccoli in 9.4 oz boxes.[^archive2007] It belongs to the Velveeta Shells & Cheese line.[^kh]
<!--/about-->