Velveeta Shells & Cheese Original Big Bowl 5 oz: version 3
Saved 2026-09-26 19:01 by site bot: #bp-family-subfamilies: filed under its line family/velveeta-shells-cheese-original. This is the current version.
Source of v3
# Velveeta Shells & Cheese Original Big Bowl 5 oz <!--product-->
## Identity <!--identity-->
gtin: 00021000077151
name: Velveeta Shells & Cheese Original Big Bowl 5 oz
family: family/velveeta-shells-cheese-original
default_observation: us-bowl-2025
summary: A single-serve 5 oz (142 g) microwaveable bowl of Velveeta Shells & Cheese Original, shell pasta with cheese sauce pouches, sold in the United States by Kraft Heinz as the Big Bowl with twice the shells and sauce of the single cup.
brand: brand/velveeta
category: category/10000302
net_content: 142 g
country_of_sale: US
pack_format: microwaveable bowl
status: active
last_seen: 2026-09-25
last_seen_note: Kraft Heinz United States product page for GTIN 00021000077151 and the Target listing (TCIN 78726440, USD 2.89), read 2026-09-25
<!--/identity-->
## Relations <!--relations-->
| role | target | market | from | until | ended | status | source | note |
| ------------------- | --------------------------------- | ------ | ---- | ----- | ----- | -------- | ---------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| brand_owner_at_sale | company/kraft-heinz-foods-company | US | | | | verified | ^usda | USDA FoodData Central names Kraft Heinz Foods Company as brand owner; the back panel prints a DISTRIBUTED BY block for Kraft Heinz Foods Company, Chicago, IL 60601, and the maker's product page carries this GTIN |
| distributed_by | company/kraft-heinz-foods-company | US | | | | printed | ^label2025 | DISTRIBUTED BY KRAFT HEINZ FOODS COMPANY, CHICAGO, IL 60601, printed beside the ingredient list (imgid 5 and 7) |
| gs1_prefix_owner | company/kraft-heinz-foods-company | | | | | sourced | ^inmar2025 | prefix 0021000 as stated in gs1_prefixes on the company stub, citing Inmar's notification of 30 May 2025 |
<!--/relations-->
## Markets <!--markets-->
| country | status | source | note | observed | condition | origin | price |
| ------- | -------- | ----------- | ---------------------------------------------------------------------------------------------------------------------------------------------------- | ---------- | --------- | ------ | -------- |
| US | verified | ^kh | Kraft Heinz United States product page carries GTIN 00021000077151 in its URL and describes one 5 oz bowl | 2026-09-25 | | | |
| US | sourced | ^target | Target listing TCIN 78726440 prints barcode 021000077151; regular price at store 1375 | 2026-09-25 | new | | USD 2.89 |
| US | sourced | ^amazon | Amazon.com listing B08552HSVY prints UPC 021000077151 and GTIN 00021000077151; read from outside the US it showed Currently unavailable and no price | 2026-09-25 | new | | |
| US | sourced | ^supersaver | Super Saver (Nebraska) listing carries gtin14 00021000077151 in its structured data; no price shown to an anonymous visitor | 2026-09-25 | new | | |
<!--/markets-->
## Aliases <!--aliases-->
| name | type | locale | from | until |
| ------------------------------------------------------------------------------------- | ------ | ------ | ---- | ----- |
| Velveeta Shells & Cheese Original Mac and Cheese Easy Microwavable Dinner Big Bowl | search | en | | |
| Velveeta Shells & Cheese Original Mac and Cheese Single Bowl Easy Microwavable Dinner | search | en | | |
| Velveeta Big Bowl Original Shells & Cheese | search | en | | |
<!--/aliases-->
## Ingredients <!--ingredients-->
| ingredient | role | kind | note | percent | basis | market | from | until | source | id | observation | parent_id | position | printed_name | state |
| ------------------------------------- | ------------ | ----- | ---------------------------------------------------------------------------------------------------------- | ------- | ----- | ------ | ---- | ----- | ---------- | ---- | ------------ | --------- | -------- | ------------------------------- | ----- |
| ingredient/enriched-macaroni-product | | label | compound ingredient: the shell pasta | | | US | | | ^label2025 | l-01 | us-bowl-2025 | | 1 | ENRICHED MACARONI PRODUCT | known |
| ingredient/wheat-flour | | label | | | | US | | | ^label2025 | l-02 | us-bowl-2025 | l-01 | 1 | WHEAT FLOUR | known |
| ingredient/glycerol-monostearate | | label | | | | US | | | ^label2025 | l-03 | us-bowl-2025 | l-01 | 2 | GLYCEROL MONOSTEARATE | known |
| ingredient/niacin | | label | | | | US | | | ^label2025 | l-04 | us-bowl-2025 | l-01 | 3 | NIACIN | known |
| ingredient/ferrous-sulfate | | label | | | | US | | | ^label2025 | l-05 | us-bowl-2025 | l-01 | 4 | FERROUS SULFATE [IRON] | known |
| ingredient/thiamine-mononitrate | | label | printed THAMIN MONONITRATE on this label and on the maker page; the USDA record prints THIAMIN MONONITRITE | | | US | | | ^label2025 | l-06 | us-bowl-2025 | l-01 | 5 | THAMIN MONONITRATE [VITAMIN B1] | known |
| ingredient/riboflavin | | label | | | | US | | | ^label2025 | l-07 | us-bowl-2025 | l-01 | 6 | RIBOFLAVIN [VITAMIN B2] | known |
| ingredient/folic-acid | | label | | | | US | | | ^label2025 | l-08 | us-bowl-2025 | l-01 | 7 | FOLIC ACID | known |
| ingredient/cheese-sauce | | label | compound ingredient: the sealed sauce pouch | | | US | | | ^label2025 | l-09 | us-bowl-2025 | | 2 | CHEESE SAUCE | known |
| ingredient/whey | | label | | | | US | | | ^label2025 | l-10 | us-bowl-2025 | l-09 | 1 | WHEY | known |
| ingredient/canola-oil | | label | | | | US | | | ^label2025 | l-11 | us-bowl-2025 | l-09 | 2 | CANOLA OIL | known |
| ingredient/cheddar-cheese | | label | | | | US | | | ^label2025 | l-12 | us-bowl-2025 | l-09 | 3 | CHEDDAR CHEESE | known |
| ingredient/milk | | label | | | | US | | | ^label2025 | l-13 | us-bowl-2025 | l-12 | 1 | MILK | known |
| ingredient/cultures | | label | | | | US | | | ^label2025 | l-14 | us-bowl-2025 | l-12 | 2 | CHEESE CULTURE | known |
| ingredient/salt | | label | | | | US | | | ^label2025 | l-15 | us-bowl-2025 | l-12 | 3 | SALT | known |
| ingredient/enzymes | | label | | | | US | | | ^label2025 | l-16 | us-bowl-2025 | l-12 | 4 | ENZYMES | known |
| ingredient/whey-protein-concentrate | | label | | | | US | | | ^label2025 | l-17 | us-bowl-2025 | l-09 | 4 | WHEY PROTEIN CONCENTRATE | known |
| ingredient/milk | | label | | | | US | | | ^label2025 | l-18 | us-bowl-2025 | l-09 | 5 | MILK | known |
| ingredient/milk-protein-concentrate | | label | | | | US | | | ^label2025 | l-19 | us-bowl-2025 | l-09 | 6 | MILK PROTEIN CONCENTRATE | known |
| ingredient/sodium-phosphates | | label | | | | US | | | ^label2025 | l-20 | us-bowl-2025 | l-09 | 7 | SODIUM PHOSPHATE | known |
| ingredient/salt | | label | first of the ingredients after "CONTAINS LESS THAN 2% OF" | | | US | | | ^label2025 | l-21 | us-bowl-2025 | l-09 | 8 | SALT | known |
| ingredient/lactic-acid | | label | less than 2% | | | US | | | ^label2025 | l-22 | us-bowl-2025 | l-09 | 9 | LACTIC ACID | known |
| ingredient/sodium-alginate | | label | less than 2% | | | US | | | ^label2025 | l-23 | us-bowl-2025 | l-09 | 10 | SODIUM ALGINATE | known |
| ingredient/sorbic-acid | preservative | label | less than 2% | | | US | | | ^label2025 | l-24 | us-bowl-2025 | l-09 | 11 | SORBIC ACID AS A PRESERVATIVE | known |
| ingredient/paprika-oleoresin | colour | label | less than 2% | | | US | | | ^label2025 | l-25 | us-bowl-2025 | l-09 | 12 | OLEORESIN PAPRIKA [COLOR] | known |
| ingredient/enzymes | | label | less than 2% | | | US | | | ^label2025 | l-26 | us-bowl-2025 | l-09 | 13 | ENZYMES | known |
| ingredient/cultures | | label | less than 2% | | | US | | | ^label2025 | l-27 | us-bowl-2025 | l-09 | 14 | CHEESE CULTURE | known |
| ingredient/annatto | colour | label | less than 2% | | | US | | | ^label2025 | l-28 | us-bowl-2025 | l-09 | 15 | ANNATTO EXTRACT [COLOR] | known |
| ingredient/butterfat | | label | less than 2% | | | US | | | ^label2025 | l-29 | us-bowl-2025 | l-09 | 16 | MILKFAT | known |
| ingredient/natural-flavourings | | label | less than 2% | | | US | | | ^label2025 | l-30 | us-bowl-2025 | l-09 | 17 | NATURAL FLAVOR | known |
| ingredient/modified-starch | | label | | | | US | | | ^label2025 | l-31 | us-bowl-2025 | | 3 | MODIFIED FOOD STARCH | known |
| ingredient/maltodextrin | | label | | | | US | | | ^label2025 | l-32 | us-bowl-2025 | | 4 | MALTODEXTRIN | known |
| ingredient/acetylated-monoglycerides | | label | | | | US | | | ^label2025 | l-33 | us-bowl-2025 | | 5 | ACETYLATED MONOGLYCERIDES | known |
| ingredient/salt | | label | | | | US | | | ^label2025 | l-34 | us-bowl-2025 | | 6 | SALT | known |
| ingredient/medium-chain-triglycerides | | label | | | | US | | | ^label2025 | l-35 | us-bowl-2025 | | 7 | MEDIUM CHAIN TRIGLYCERIDES | known |
<!--/ingredients-->
## Pack history <!--pack_history-->
| label | from | until | market | net_content | pack_quantity | pack_format | source | note |
| --------------------------------------------------------------------------------------------------- | ---- | ----- | ------ | ----------- | ------------- | ------------------ | ---------- | ------------------------------------------------------------------------------------------------ |
| Liquid Gold label: oval Velveeta logo, blue Original band, BIG BOWL tab, READY IN 5 MINUTES roundel | | | US | 142 g | | microwaveable bowl | ^front2021 | photographed 2021-07-20 (imgid 1); front facts 460 calories, 1200 mg sodium |
| Redesign: large red Velveeta wordmark over dripping sauce, blue ORIGINAL band, BIG BOWL tab | | | US | 142 g | | microwaveable bowl | ^front2025 | photographed 2025-09-05 and 2025-09-30 (imgid 4 and 6); front facts 460 calories, 1120 mg sodium |
<!--/pack_history-->
## Observations <!--observations-->
| id | label | kind | market | language | valid_from | valid_until | observed | status | ingredients_text | ingredients_declaration | ingredients_exempt_basis | source | note | net_content | pack_quantity | piece_count | pack_format | model_number |
| -------------- | -------------------------------------------------------------- | ----- | ------ | -------- | ---------- | ----------- | ---------- | ----------- | -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------------------- | ------------------------ | ----------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------- | ------------- | ----------- | ------------------ | ------------ |
| us-bowl-2025 | United States bowl, redesigned label photographed 2025 | label | US | en | | | 2025-09-30 | supported | ENRICHED MACARONI PRODUCT (WHEAT FLOUR, GLYCEROL MONOSTEARATE, NIACIN, FERROUS SULFATE [IRON], THAMIN MONONITRATE [VITAMIN B1], RIBOFLAVIN [VITAMIN B2], FOLIC ACID), CHEESE SAUCE (WHEY, CANOLA OIL, CHEDDAR CHEESE [MILK, CHEESE CULTURE, SALT, ENZYMES], WHEY PROTEIN CONCENTRATE, MILK, MILK PROTEIN CONCENTRATE, SODIUM PHOSPHATE, CONTAINS LESS THAN 2% OF SALT, LACTIC ACID, SODIUM ALGINATE, SORBIC ACID AS A PRESERVATIVE, OLEORESIN PAPRIKA [COLOR], ENZYMES, CHEESE CULTURE, ANNATTO EXTRACT [COLOR], MILKFAT, NATURAL FLAVOR), MODIFIED FOOD STARCH, MALTODEXTRIN, ACETYLATED MONOGLYCERIDES, SALT, MEDIUM CHAIN TRIGLYCERIDES. | listed | | ^label2025 | Open Food Facts photos imgid 4 and 5 (2025-09-05) and 6 and 7 (2025-09-30); the Kraft Heinz product page prints the same ingredient list and Nutrition Facts figures | 142 g | | | microwaveable bowl | |
| us-bowl-2021 | United States bowl, Liquid Gold label photographed 2021 | label | US | en | | | 2021-07-20 | supported | | | | ^label2021 | Open Food Facts photos imgid 1 (front) and 2 (Nutrition Facts), uploaded 2021-07-20; the photographed panel is cut off below calcium and the ingredient list is outside the frame | 142 g | | | microwaveable bowl | |
| us-render-2021 | United States bowl, Liquid Gold front render with 470 calories | label | US | en | | | 2021-10-15 | unconfirmed | | | | ^render2021 | Open Food Facts imgid 3, a flat product render uploaded 2021-10-15; its front facts (470 calories, 5 g saturated fat, 1250 mg sodium, 10 g total sugars per serving) differ from both photographed labels | 142 g | | | microwaveable bowl | |
| usda-2023 | USDA Branded Foods label record, 2023 | label | US | en | | | 2023-11-16 | supported | ENRICHED MACARONI PRODUCT (WHEAT FLOUR, GLYCEROL MONOSTEARATE, NIACIN, FERROUS SULFATE [IRON], THIAMIN MONONITRITE [VITAMIN B1], RIBOFLAVIN [VITAMIN B2], FOLIC ACID), CHEESE SAUCE (WHEY, CANOLA OIL, CHEDDAR CHEESE [MILK, CHEESE CULTURE, SALT, ENZYMES], WHEY PROTEIN CONCENTRATE, MILK, MILK PROTEIN CONCENTRATE, SODIUM PHOSPHATE, CONTAINS LESS THAN 2% OF SALT, LACTIC ACID, SODIUM ALGINATE, SORBIC ACID AS A PRESERVATIVE, OLEORESIN PAPRIKA [COLOR], ENZYMES, CHEESE CULTURE, ANNATTO EXTRACT [COLOR], MILKFAT, NATURAL FLAVOR), MODIFIED FOOD STARCH, MALTODEXTRIN, ACETYLATED MONOGLYCERIDES, SALT, MEDIUM CHAIN TRIGLYCERIDES. | listed | | ^usda | Household serving 1 Bowl, package weight 5 oz/142 g; the per-100 g figures reproduce the 2021 label (1200 mg sodium and 15 g protein per 142 g) | 142 g | | | | |
<!--/observations-->
## Nutrition panels <!--nutrition_panels-->
| id | observation | label | basis | basis_state | basis_note | declaration | exempt_basis | source | note |
| ------------------- | -------------- | --------------------------------- | ----- | ----------- | ------------------------------- | ----------- | ------------ | ----------- | -------------------------------------------------------------------------------------------- |
| us-2025-serving | us-bowl-2025 | Per serving, 1 Bowl (142g) | 142 g | as_sold | 1 serving per container | transcribed | | ^label2025 | US Nutrition Facts, single column; read from imgid 5 and 7; same figures on the maker's page |
| us-2021-serving | us-bowl-2021 | Per serving, 1 Bowl (142g) | 142 g | as_sold | 1 serving per container | transcribed | | ^label2021 | US Nutrition Facts, single column; read from imgid 2, which ends at the calcium line |
| render-2021-serving | us-render-2021 | Front facts per serving | 142 g | as_sold | PER SERVING front-of-pack facts | transcribed | | ^render2021 | four front-of-pack figures only |
| usda-2023-100g | usda-2023 | Per 100 g (USDA FoodData Central) | 100 g | as_sold | | transcribed | | ^usda | USDA normalises the per-bowl label (142 g) to 100 g; values are USDA's, not printed |
<!--/nutrition_panels-->
## Nutrition values <!--nutrition_values-->
| panel | nutrient | value | qualifier | value_max | dv_percent | printed_value | state | method | source | note |
| ------------------- | --------------- | ----- | --------- | --------- | ---------- | ------------- | ----- | ---------- | ------ | ---- |
| us-2025-serving | energy_kcal | 460 | exact | | | 460 | known | printed | | |
| us-2025-serving | fat_g | 16 | exact | | 21 | 16g | known | printed | | |
| us-2025-serving | saturated_fat_g | 4.5 | exact | | 23 | 4.5g | known | printed | | |
| us-2025-serving | trans_fat_g | 0 | exact | | | 0g | known | printed | | |
| us-2025-serving | cholesterol_mg | 20 | exact | | 7 | 20mg | known | printed | | |
| us-2025-serving | sodium_mg | 1120 | exact | | 49 | 1120mg | known | printed | | |
| us-2025-serving | carbohydrate_g | 64 | exact | | 23 | 64g | known | printed | | |
| us-2025-serving | fibre_g | 2 | exact | | 9 | 2g | known | printed | | |
| us-2025-serving | sugars_g | 7 | exact | | | 7g | known | printed | | |
| us-2025-serving | added_sugars_g | 0 | exact | | 0 | 0g | known | printed | | |
| us-2025-serving | protein_g | 16 | exact | | | 16g | known | printed | | |
| us-2025-serving | vitamin_d_ug | 0 | exact | | 0 | 0mcg | known | printed | | |
| us-2025-serving | calcium_mg | 190 | exact | | 15 | 190mg | known | printed | | |
| us-2025-serving | iron_mg | 2.6 | exact | | 15 | 2.6mg | known | printed | | |
| us-2025-serving | potassium_mg | 340 | exact | | 8 | 340mg | known | printed | | |
| us-2021-serving | energy_kcal | 460 | exact | | | 460 | known | printed | | |
| us-2021-serving | fat_g | 16 | exact | | 21 | 16g | known | printed | | |
| us-2021-serving | saturated_fat_g | 4.5 | exact | | 23 | 4.5g | known | printed | | |
| us-2021-serving | trans_fat_g | 0 | exact | | | 0g | known | printed | | |
| us-2021-serving | cholesterol_mg | 20 | exact | | 7 | 20mg | known | printed | | |
| us-2021-serving | sodium_mg | 1200 | exact | | 52 | 1200mg | known | printed | | |
| us-2021-serving | carbohydrate_g | 64 | exact | | 23 | 64g | known | printed | | |
| us-2021-serving | fibre_g | 2 | exact | | 8 | 2g | known | printed | | |
| us-2021-serving | sugars_g | 7 | exact | | | 7g | known | printed | | |
| us-2021-serving | added_sugars_g | 0 | exact | | 0 | 0g | known | printed | | |
| us-2021-serving | protein_g | 15 | exact | | | 15g | known | printed | | |
| us-2021-serving | vitamin_d_ug | 0 | exact | | 0 | 0mcg | known | printed | | |
| us-2021-serving | calcium_mg | 190 | exact | | 15 | 190mg | known | printed | | |
| render-2021-serving | energy_kcal | 470 | exact | | | 470 | known | printed | | |
| render-2021-serving | saturated_fat_g | 5 | exact | | 26 | 5g | known | printed | | |
| render-2021-serving | sodium_mg | 1250 | exact | | 54 | 1250mg | known | printed | | |
| render-2021-serving | sugars_g | 10 | exact | | | 10g | known | printed | | |
| usda-2023-100g | energy_kcal | 324 | | | | | known | normalized | | |
| usda-2023-100g | fat_g | 11.27 | | | | | known | normalized | | |
| usda-2023-100g | saturated_fat_g | 3.17 | | | | | known | normalized | | |
| usda-2023-100g | trans_fat_g | 0 | | | | | known | normalized | | |
| usda-2023-100g | cholesterol_mg | 14 | | | | | known | normalized | | |
| usda-2023-100g | sodium_mg | 845 | | | | | known | normalized | | |
| usda-2023-100g | carbohydrate_g | 45.07 | | | | | known | normalized | | |
| usda-2023-100g | fibre_g | 1.4 | | | | | known | normalized | | |
| usda-2023-100g | sugars_g | 4.93 | | | | | known | normalized | | |
| usda-2023-100g | added_sugars_g | 0 | | | | | known | normalized | | |
| usda-2023-100g | protein_g | 10.56 | | | | | known | normalized | | |
| usda-2023-100g | calcium_mg | 134 | | | | | known | normalized | | |
| usda-2023-100g | iron_mg | 1.76 | | | | | known | normalized | | |
| usda-2023-100g | potassium_mg | 232 | | | | | known | normalized | | |
<!--/nutrition_values-->
## Allergen declarations <!--allergens-->
| observation | allergen | declaration | source | note |
| ------------ | -------- | ----------- | ---------- | -------------------------------------------------------------------- |
| us-bowl-2025 | wheat | contains | ^label2025 | printed "CONTAINS: WHEAT, MILK."; same statement on the maker's page |
| us-bowl-2025 | milk | contains | ^label2025 | printed "CONTAINS: WHEAT, MILK."; same statement on the maker's page |
<!--/allergens-->
## Label claims <!--claims-->
| observation | claim | kind | source | note |
| ------------ | -------------------- | ----- | ---------- | ---------------------------------------------------------------------------------------- |
| us-bowl-2025 | 2x the creamy shells | label | ^front2025 | printed on the front with the footnote "Compared to Velveeta Shells & Cheese Single Cup" |
| us-bowl-2025 | Ready in 5 minutes | label | ^front2025 | red roundel on the front |
<!--/claims-->
## Research gaps <!--research_gaps-->
| observation | domain | state | detail | source |
| -------------- | ------------- | -------- | ----------------------------------------------------------------------------------------------------------------------------------------------------- | ----------- |
| | identity | unknown | No photo shows a "Product of" statement, so country_of_origin is empty | |
| | relationships | unknown | The manufacturing plant is not named on the photographed panels; only the Kraft Heinz Foods Company distributor block is printed | |
| us-bowl-2021 | ingredients | unknown | The 2021 photographs do not show the ingredient list; the USDA 2023 record, which carries the 2021 nutrition figures, is the only list for that label | ^usda |
| us-render-2021 | nutrition | disputed | The 2021 render's front facts (470 calories, 1250 mg sodium, 10 g sugars) match neither photographed label and may show another recipe or a mock-up | ^render2021 |
<!--/research_gaps-->
## Research <!--research-->
structure_version: 2
reviewed_on: 2026-09-25
note: New entry built from the Open Food Facts label photographs (2021, 2025), the USDA Branded Foods record, the Kraft Heinz product page, and the Target, Amazon.com and Super Saver listings.
<!--/research-->
## Images <!--images-->
| asset | kind | source | licence | attribution | url | accessed | note | provider_entity_id | provider_image_id | source_image_url | download_url | retrieved_at | matched_barcode | match_method | match_confidence | original_width | original_height | stored_width | stored_height | upscaled | observation |
| ---------------------- | --------- | --------------- | ------------ | ---------------------------- | ----------------------------------------------------- | ---------- | ---- | ------------------ | ----------------- | ------------------------------------------------------------------------------------------ | ------------ | ------------------------ | --------------- | ------------ | ---------------- | -------------- | --------------- | ------------ | ------------- | -------- | ----------- |
| front-4f30ff83.jpg | front | open-food-facts | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000077151 | 2026-09-25 | | 0021000077151 | front_en | https://images.openfoodfacts.org/images/products/002/100/007/7151/front_en.23.full.jpg | | 2026-09-25T12:16:22.394Z | 0021000077151 | barcode | 1 | 592 | 1280 | 592 | 1280 | | |
| nutrition-89942f89.jpg | nutrition | open-food-facts | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000077151 | 2026-09-25 | | 0021000077151 | nutrition_en | https://images.openfoodfacts.org/images/products/002/100/007/7151/nutrition_en.25.full.jpg | | 2026-09-25T12:16:23.189Z | 0021000077151 | barcode | 1 | 592 | 1280 | 592 | 1280 | | |
<!--/images-->
## References <!--references-->
| ref | url | title | accessed | publisher | kind | published | record_id | locator | licence | attribution | upstream |
| ---------- | -------------------------------------------------------------------------------------------------------------------------------------------------- | --------------------------------------------------------------------------------------------------------------- | ---------- | ------------------------------ | ------------ | ---------- | ------------------- | -------------------------------------------------------------------------------------------------------------- | ------------ | ---------------------------- | ----------------------------------------------------- |
| label2025 | https://images.openfoodfacts.org/images/products/002/100/007/7151/7.jpg | Back panel photograph of the 5 oz Big Bowl: Nutrition Facts, ingredient list, distributor block and UPC | 2026-09-25 | Open Food Facts | pack | 2025-09-30 | 0021000077151 | back panel (imgid 7; same panel in imgid 5 of 2025-09-05) | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000077151 |
| front2025 | https://images.openfoodfacts.org/images/products/002/100/007/7151/6.jpg | Front photograph of the 5 oz Big Bowl, redesigned label | 2026-09-25 | Open Food Facts | pack | 2025-09-30 | 0021000077151 | front (imgid 6; same design in imgid 4 of 2025-09-05) | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000077151 |
| label2021 | https://images.openfoodfacts.org/images/products/002/100/007/7151/2.jpg | Nutrition Facts photograph of the 5 oz Big Bowl, 2021 | 2026-09-25 | Open Food Facts | pack | 2021-07-20 | 0021000077151 | Nutrition Facts (imgid 2) | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000077151 |
| front2021 | https://images.openfoodfacts.org/images/products/002/100/007/7151/1.jpg | Front photograph of the 5 oz Big Bowl, Liquid Gold label, 2021 | 2026-09-25 | Open Food Facts | pack | 2021-07-20 | 0021000077151 | front (imgid 1) | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000077151 |
| render2021 | https://images.openfoodfacts.org/images/products/002/100/007/7151/3.jpg | Front render of the 5 oz Big Bowl, Liquid Gold label with 470 calories | 2026-09-25 | Open Food Facts | pack | 2021-10-15 | 0021000077151 | front render (imgid 3) | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000077151 |
| off | https://world.openfoodfacts.org/product/0021000077151 | Open Food Facts: Velveeta Shells & Cheese Original, 5 oz | 2026-09-25 | Open Food Facts | catalogue | 2025-09-30 | 0021000077151 | product record, last modified 2025-09-30 | ODbL | | |
| usda | https://fdc.nal.usda.gov/food-details/2676091/nutrients | USDA FoodData Central, Branded Foods (LI), fdc_id 2676091, VELVEETA ORIGINAL SHELLS & CHEESE | 2026-09-25 | U.S. Department of Agriculture | registry | 2023-11-16 | 2676091 | brand_owner, ingredients, nutrients, household serving 1 Bowl, package weight 5 oz/142 g | cc0 | | Label Insight |
| kh | https://www.kraftheinz.com/velveeta/products/00021000077151-shells-cheese-original-big-bowl | Kraft Heinz: Velveeta Shells & Cheese Original Mac and Cheese Easy Microwavable Dinner Big Bowl (United States) | 2026-09-25 | The Kraft Heinz Company | manufacturer | | 00021000077151 | product benefits, description, Nutrition Facts, ingredients, allergen info | | | |
| target | https://www.target.com/p/velveeta-shells-38-cheese-original-mac-and-cheese-single-bowl-easy-microwavable-dinner-5oz/-/A-78726440 | Target: Velveeta Shells & Cheese Original Mac and Cheese Single Bowl Easy Microwavable Dinner - 5oz | 2026-09-25 | Target | retailer | | 78726440 | primary barcode 021000077151; regular price USD 2.89 at store 1375 | | | |
| amazon | https://www.amazon.com/dp/B08552HSVY | Amazon.com: Velveeta Shells & Cheese Mac & Cheese MW Dinner Meal, Original, 5 oz | 2026-09-25 | Amazon.com | retailer | | B08552HSVY | Product details: UPC 021000077151, Global Trade Identification Number 00021000077151, Manufacturer Kraft Heinz | | | |
| supersaver | https://www.super-saver.com/shop/pantry/packaged_meals_side_dishes/boxed_meals/velveeta_big_bowl_original_shells_cheese_5_oz/p/1564405684706044186 | Super Saver: Velveeta Big Bowl Original Shells & Cheese 5 Oz | 2026-09-25 | Super Saver | retailer | | 1564405684706044186 | product structured data: gtin14 00021000077151 | | | |
| inmar2025 | https://www.inmar.com/sites/default/files/May%2030,%202025.pdf | Inmar Industry Notification, 30 May 2025: the Kraft Heinz coupon account, its GS1 company prefixes and brands | 2026-09-25 | Inmar Intelligence | publication | 2025-05-30 | | page 2, GS1 Company Prefix table (source of prefix 0021000 on company/kraft-heinz-foods-company) | | | |
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## About <!--about-->
Velveeta Shells & Cheese Original Big Bowl is a single-serve, microwaveable 5 oz (142 g) bowl of shell pasta with Velveeta cheese sauce: water is added to the fill line, the pasta is microwaved for 5 minutes and the sauce pouches are stirred in.[^kh][^label2025] Kraft Heinz sells it in the United States as one serving per bowl, and the front promises twice the creamy shells of the Velveeta Shells & Cheese single cup.[^kh][^front2025] Kraft Heinz Foods Company of Chicago is printed as the distributor.[^label2025] Each bowl declares 460 calories, 1120 mg sodium and 16 g protein, and the ingredient list opens with enriched macaroni product followed by a cheese sauce of whey, canola oil and cheddar cheese.[^label2025][^kh]
The bowl has carried at least two front designs: a "Liquid Gold" label with the oval Velveeta logo, photographed in 2021, and the current one with a large red wordmark over dripping sauce.[^front2021][^front2025] The 2021 label printed 1200 mg sodium and 15 g protein per bowl, the figures USDA's 2023 record also carries, against 1120 mg and 16 g on the 2025 label.[^label2021][^usda][^label2025]
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