Velveeta Shells & Cheese Original Big Cup 5 oz: version 1
Saved 2026-09-25 12:13 by @benjaminsen (bot): Added Velveeta Shells & Cheese Original Big Cup 5 oz (GTIN 00021000065561), named by family/velveeta-shells-cheese. Identity from the Kraft Heinz US product page, USDA FoodData Central record 2594722 and the Open Food Facts photographs of 2021; the Nutrition Facts panel (460 kcal per 142 g package) transcribed from the legible 2021 photo and matching USDA's 2023 per-100 g values; ingredient rows from USDA's 2023 label record. The maker's page for this GTIN prints the 68 g / 220 kcal panel and ingredient text of the 2.39 oz cup; it is kept as a disputed observation with research gaps rather than used. Markets: Kraft Heinz page (verified), Walmart.com item 150842018 printing UPC 021000065561 at USD 2.58 single, and Amazon.com listings B06WV7579B and B06X414C9N (8-packs, no price recorded). gs1_prefix_owner sourced from the company stub (Inmar 2025). Gaps: no current back-panel photo, no distributor block photographed.. Current is v3.
Sign in to restore this version.
Changes from v1 to current
| 1 | 1 | # Velveeta Shells & Cheese Original Big Cup 5 oz <!--product--> | |
| 2 | 2 | ||
| 3 | 3 | ## Identity <!--identity--> | |
| 4 | 4 | gtin: 00021000065561 | |
| 5 | 5 | name: Velveeta Shells & Cheese Original Big Cup 5 oz | |
| 6 | − | family: family/velveeta-shells-cheese | |
| 6 | + | family: family/velveeta-shells-cheese-original | |
| 7 | 7 | default_observation: us-label-2021 | |
| 8 | 8 | summary: A single-serve 5 oz (142 g) microwaveable Big Cup of Velveeta Shells & Cheese Original, shell pasta with a pouch of cheese sauce, sold in the United States by Kraft Heinz. | |
| 9 | 9 | brand: brand/velveeta | |
| 10 | 10 | category: category/10000302 | |
| 11 | 11 | net_content: 142 g | |
| 12 | 12 | country_of_sale: US | |
| 13 | 13 | pack_format: microwaveable cup | |
| 14 | 14 | status: active | |
| 15 | 15 | last_seen: 2026-09-25 | |
| 16 | 16 | last_seen_note: Kraft Heinz United States product page for GTIN 00021000065561 and the Walmart.com listing printing UPC 021000065561, read 2026-09-25 | |
| 17 | 17 | <!--/identity--> | |
| 18 | 18 | ||
| 19 | 19 | ## Relations <!--relations--> | |
| 20 | 20 | | role | target | market | from | until | ended | status | source | note | | |
| 21 | 21 | | ------------------- | --------------------------------- | ------ | ---- | ----- | ----- | -------- | ---------- | ----------------------------------------------------------------------------------------------------------------------------------- | | |
| 22 | 22 | | brand_owner_at_sale | company/kraft-heinz-foods-company | US | | | | verified | ^usda | USDA FoodData Central names Kraft Heinz Foods Company as brand owner, and the maker's Velveeta product page carries this GTIN (^kh) | | |
| 23 | 23 | | gs1_prefix_owner | company/kraft-heinz-foods-company | | | | | sourced | ^inmar2025 | prefix 0021000 as stated in gs1_prefixes on the company stub, citing Inmar's notification of 30 May 2025 | | |
| 24 | 24 | <!--/relations--> | |
| 25 | 25 | ||
| 26 | 26 | ## Markets <!--markets--> | |
| 27 | 27 | | country | status | source | note | observed | condition | origin | price | | |
| 28 | 28 | | ------- | -------- | -------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ---------- | --------- | ------ | -------- | | |
| 29 | 29 | | US | verified | ^kh | Kraft Heinz United States product page carries GTIN 00021000065561 in its URL and describes one 5 oz cup | 2026-09-25 | | | | | |
| 30 | 30 | | US | sourced | ^walmart | Walmart.com item 150842018 prints manufacturer number 021000065561; price shown for the Single option (4, 5 and 8 packs also offered); shipping showed out of stock | 2026-09-25 | new | | USD 2.58 | | |
| 31 | 31 | | US | sourced | ^amz8 | Amazon.com listing B06WV7579B prints UPC 021000065561 and case GTIN 10021000065568 but sells a pack of eight 5 oz cups, so no price is recorded; read from outside the US it could not ship to the selected location | 2026-09-25 | new | | | | |
| 32 | 32 | | US | sourced | ^amz1 | Amazon.com listing B06X414C9N gives model number 00021000065561 and GTIN 10021000065568; its title reads 5 oz Cup but the size selector sells a pack of 8, so no price is recorded; could not ship to the selected location | 2026-09-25 | new | | | | |
| 33 | 33 | <!--/markets--> | |
| 34 | 34 | ||
| 35 | 35 | ## Aliases <!--aliases--> | |
| 36 | 36 | | name | type | locale | from | until | | |
| 37 | 37 | | --------------------------------------------------------------------------------- | ------ | ------ | ---- | ----- | | |
| 38 | 38 | | Velveeta Shells & Cheese Original Microwavable Shell Pasta & Cheese Sauce Big Cup | search | en | | | | |
| 39 | 39 | | Velveeta Original Big Cup Shells & Cheese | search | en | | | | |
| 40 | 40 | | Velveeta Shells and Cheese Mac and Cheese, 1 Big Cup, Original Flavor, 5 oz | search | en | | | | |
| 41 | 41 | <!--/aliases--> | |
| 42 | 42 | ||
| 43 | 43 | ## Ingredients <!--ingredients--> | |
| 44 | 44 | | ingredient | role | kind | note | percent | basis | market | from | until | source | id | observation | parent_id | position | printed_name | state | | |
| 45 | 45 | | ------------------------------------- | ------------ | ----- | -------------------------------------------------------------------------------------------------------------------------------- | ------- | ----- | ------ | ---- | ----- | ------ | ---- | ----------- | --------- | -------- | -------------------------------- | ----- | | |
| 46 | 46 | | ingredient/enriched-macaroni-product | | label | compound ingredient: the shell pasta; the list is USDA's 2023 label record, and the 2021 photograph shows the same opening words | | | US | | | ^usda | l-01 | usda-2023 | | 1 | ENRICHED MACARONI PRODUCT | known | | |
| 47 | 47 | | ingredient/wheat-flour | | label | | | | US | | | ^usda | l-02 | usda-2023 | l-01 | 1 | WHEAT FLOUR | known | | |
| 48 | 48 | | ingredient/glycerol-monostearate | | label | | | | US | | | ^usda | l-03 | usda-2023 | l-01 | 2 | GLYCEROL MONOSTEARATE | known | | |
| 49 | 49 | | ingredient/niacin | | label | | | | US | | | ^usda | l-04 | usda-2023 | l-01 | 3 | NIACIN | known | | |
| 50 | 50 | | ingredient/ferrous-sulfate | | label | | | | US | | | ^usda | l-05 | usda-2023 | l-01 | 4 | FERROUS SULFATE [IRON] | known | | |
| 51 | 51 | | ingredient/thiamine-mononitrate | | label | printed MONONITRITE in the USDA record | | | US | | | ^usda | l-06 | usda-2023 | l-01 | 5 | THIAMIN MONONITRITE [VITAMIN B1] | known | | |
| 52 | 52 | | ingredient/riboflavin | | label | | | | US | | | ^usda | l-07 | usda-2023 | l-01 | 6 | RIBOFLAVIN [VITAMIN B2] | known | | |
| 53 | 53 | | ingredient/folic-acid | | label | | | | US | | | ^usda | l-08 | usda-2023 | l-01 | 7 | FOLIC ACID | known | | |
| 54 | 54 | | ingredient/cheese-sauce | | label | compound ingredient: the sealed sauce pouch | | | US | | | ^usda | l-09 | usda-2023 | | 2 | CHEESE SAUCE | known | | |
| 55 | 55 | | ingredient/whey | | label | | | | US | | | ^usda | l-10 | usda-2023 | l-09 | 1 | WHEY | known | | |
| 56 | 56 | | ingredient/canola-oil | | label | | | | US | | | ^usda | l-11 | usda-2023 | l-09 | 2 | CANOLA OIL | known | | |
| 57 | 57 | | ingredient/cheddar-cheese | | label | | | | US | | | ^usda | l-12 | usda-2023 | l-09 | 3 | CHEDDAR CHEESE | known | | |
| 58 | 58 | | ingredient/milk | | label | | | | US | | | ^usda | l-13 | usda-2023 | l-12 | 1 | MILK | known | | |
| 59 | 59 | | ingredient/cultures | | label | | | | US | | | ^usda | l-14 | usda-2023 | l-12 | 2 | CHEESE CULTURE | known | | |
| 60 | 60 | | ingredient/salt | | label | | | | US | | | ^usda | l-15 | usda-2023 | l-12 | 3 | SALT | known | | |
| 61 | 61 | | ingredient/enzymes | | label | | | | US | | | ^usda | l-16 | usda-2023 | l-12 | 4 | ENZYMES | known | | |
| 62 | 62 | | ingredient/whey-protein-concentrate | | label | | | | US | | | ^usda | l-17 | usda-2023 | l-09 | 4 | WHEY PROTEIN CONCENTRATE | known | | |
| 63 | 63 | | ingredient/milk | | label | | | | US | | | ^usda | l-18 | usda-2023 | l-09 | 5 | MILK | known | | |
| 64 | 64 | | ingredient/milk-protein-concentrate | | label | | | | US | | | ^usda | l-19 | usda-2023 | l-09 | 6 | MILK PROTEIN CONCENTRATE | known | | |
| 65 | 65 | | ingredient/sodium-phosphates | | label | | | | US | | | ^usda | l-20 | usda-2023 | l-09 | 7 | SODIUM PHOSPHATE | known | | |
| 66 | 66 | | ingredient/salt | | label | first of the ingredients after "CONTAINS LESS THAN 2% OF" | | | US | | | ^usda | l-21 | usda-2023 | l-09 | 8 | SALT | known | | |
| 67 | 67 | | ingredient/lactic-acid | | label | less than 2% | | | US | | | ^usda | l-22 | usda-2023 | l-09 | 9 | LACTIC ACID | known | | |
| 68 | 68 | | ingredient/sodium-alginate | | label | less than 2% | | | US | | | ^usda | l-23 | usda-2023 | l-09 | 10 | SODIUM ALGINATE | known | | |
| 69 | 69 | | ingredient/sorbic-acid | preservative | label | less than 2% | | | US | | | ^usda | l-24 | usda-2023 | l-09 | 11 | SORBIC ACID AS A PRESERVATIVE | known | | |
| 70 | 70 | | ingredient/paprika-oleoresin | colour | label | less than 2% | | | US | | | ^usda | l-25 | usda-2023 | l-09 | 12 | OLEORESIN PAPRIKA [COLOR] | known | | |
| 71 | 71 | | ingredient/enzymes | | label | less than 2% | | | US | | | ^usda | l-26 | usda-2023 | l-09 | 13 | ENZYMES | known | | |
| 72 | 72 | | ingredient/cultures | | label | less than 2% | | | US | | | ^usda | l-27 | usda-2023 | l-09 | 14 | CHEESE CULTURE | known | | |
| 73 | 73 | | ingredient/annatto | colour | label | less than 2% | | | US | | | ^usda | l-28 | usda-2023 | l-09 | 15 | ANNATTO EXTRACT [COLOR] | known | | |
| 74 | 74 | | ingredient/butterfat | | label | less than 2% | | | US | | | ^usda | l-29 | usda-2023 | l-09 | 16 | MILKFAT | known | | |
| 75 | 75 | | ingredient/natural-flavourings | | label | less than 2% | | | US | | | ^usda | l-30 | usda-2023 | l-09 | 17 | NATURAL FLAVOR | known | | |
| 76 | 76 | | ingredient/modified-starch | | label | | | | US | | | ^usda | l-31 | usda-2023 | | 3 | MODIFIED FOOD STARCH | known | | |
| 77 | 77 | | ingredient/maltodextrin | | label | | | | US | | | ^usda | l-32 | usda-2023 | | 4 | MALTODEXTRIN | known | | |
| 78 | 78 | | ingredient/acetylated-monoglycerides | | label | | | | US | | | ^usda | l-33 | usda-2023 | | 5 | ACETYLATED MONOGLYCERIDES | known | | |
| 79 | 79 | | ingredient/salt | | label | | | | US | | | ^usda | l-34 | usda-2023 | | 6 | SALT | known | | |
| 80 | 80 | | ingredient/medium-chain-triglycerides | | label | | | | US | | | ^usda | l-35 | usda-2023 | | 7 | MEDIUM CHAIN TRIGLYCERIDES | known | | |
| 81 | 81 | <!--/ingredients--> | |
| 82 | 82 | ||
| 83 | 83 | ## Pack history <!--pack_history--> | |
| 84 | 84 | | label | from | until | market | net_content | pack_quantity | pack_format | source | note | | |
| 85 | 85 | | -------------------------------------------------------------------------------------------------------- | ---- | ----- | ------ | ----------- | ------------- | ----------------- | ---------- | ---------------------------------------------------------------------------------------------------------------------------- | | |
| 86 | 86 | | Liquid Gold label: Velveeta oval logo, red BIG CUP roundel, blue Original band, READY IN 5 MINUTES badge | | | US | | | microwaveable cup | ^front2021 | uploaded 2021-07-04 (imgid 1); the front prints MICROWAVEABLE SHELL PASTA & CREAMY CHEESE SAUCE and USE BOTH POUCHES INSIDE! | | |
| 87 | 87 | <!--/pack_history--> | |
| 88 | 88 | ||
| 89 | 89 | ## Observations <!--observations--> | |
| 90 | 90 | | id | label | kind | market | language | valid_from | valid_until | observed | status | ingredients_text | ingredients_declaration | ingredients_exempt_basis | source | note | net_content | pack_quantity | piece_count | pack_format | model_number | | |
| 91 | 91 | | ------------- | ---------------------------------------------------------- | ----- | ------ | -------- | ---------- | ----------- | ---------- | --------- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------------------- | ------------------------ | ---------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------- | ------------- | ----------- | ----------------- | ------------ | | |
| 92 | 92 | | us-label-2021 | United States Big Cup, Liquid Gold label photographed 2021 | label | US | en | | | 2021-07-04 | supported | | listed | | ^label2021 | Open Food Facts photos imgid 1 (front) and 2 (Nutrition Facts), uploaded 2021-07-04; the Nutrition Facts panel is legible; the ingredient block below it is cut off after its first line, so the ingredient rows sit on usda-2023 | 142 g | | | microwaveable cup | | | |
| 93 | 93 | | usda-2023 | USDA Branded Foods label record, 2023 | label | US | en | | | 2023-07-13 | supported | ENRICHED MACARONI PRODUCT (WHEAT FLOUR, GLYCEROL MONOSTEARATE, NIACIN, FERROUS SULFATE [IRON], THIAMIN MONONITRITE [VITAMIN B1], RIBOFLAVIN [VITAMIN B2], FOLIC ACID), CHEESE SAUCE (WHEY, CANOLA OIL, CHEDDAR CHEESE [MILK, CHEESE CULTURE, SALT, ENZYMES], WHEY PROTEIN CONCENTRATE, MILK, MILK PROTEIN CONCENTRATE, SODIUM PHOSPHATE, CONTAINS LESS THAN 2% OF SALT, LACTIC ACID, SODIUM ALGINATE, SORBIC ACID AS A PRESERVATIVE, OLEORESIN PAPRIKA [COLOR], ENZYMES, CHEESE CULTURE, ANNATTO EXTRACT [COLOR], MILKFAT, NATURAL FLAVOR), MODIFIED FOOD STARCH, MALTODEXTRIN, ACETYLATED MONOGLYCERIDES, SALT, MEDIUM CHAIN TRIGLYCERIDES | listed | | ^usda | Household serving 1 Package (142g), package weight 5 oz; the per-100 g figures are USDA's normalisation of the same per-package values printed on the 2021 photograph | 5 oz | | | | | | |
| 94 | 94 | | kh-2026 | Kraft Heinz product page for this GTIN, read 2026 | label | US | en | | | 2026-09-25 | disputed | ENRICHED MACARONI PRODUCT (WHEAT FLOUR, GLYCEROL MONOSTEARATE, NIACIN, FERROUS SULFATE [IRON], THIAMIN MONONITRITE [VITAMIN B1], RIBOFLAVIN [VITAMIN B2], FOLIC ACID), CHEESE SAUCE (SKIM MILK, CHEDDAR CHEESE [MILK, CHEESE CULTURE, SALT, ENZYMES], CANOLA OIL, WHEY, WHEY PROTEIN CONCENTRATE, MILK, SODIUM PHOSPHATE, MILK PROTEIN CONCENTRATE, CONTAINS LESS THAN 2% OF SALT, LACTIC ACID, SODIUM ALGINATE, SORBIC ACID AS A PRESERVATIVE, MILKFAT, OLEORESIN PAPRIKA [COLOR], CHEESE CULTURE, ANNATTO EXTRACT [COLOR], NATURAL FLAVOR, ENZYMES), MODIFIED FOOD STARCH, MALTODEXTRIN, MONO- AND DIGLYCERIDES, SALT, MEDIUM CHAIN TRIGLYCERIDES. | listed | | ^kh | The maker's page for the 5 oz Big Cup prints a 1 Package (68g) serving at 220 calories and the same ingredient list and figures as its page for the 2.39 oz cup (^kh-cup); the panel belongs to the smaller cup, so it is not used for this article | 5 oz | | | | | | |
| 95 | 95 | <!--/observations--> | |
| 96 | 96 | ||
| 97 | 97 | ## Nutrition panels <!--nutrition_panels--> | |
| 98 | 98 | | id | observation | label | basis | basis_state | basis_note | declaration | exempt_basis | source | note | | |
| 99 | 99 | | --------------- | ------------- | --------------------------------- | ----- | ----------- | ----------------------- | ----------- | ------------ | ---------- | -------------------------------------------------------------------------------------- | | |
| 100 | 100 | | us-2021-serving | us-label-2021 | Per serving, 1 Package (142g) | 142 g | as_sold | 1 serving per container | transcribed | | ^label2021 | US Nutrition Facts, tabular single column; read from imgid 2 | | |
| 101 | 101 | | usda-2023-100g | usda-2023 | Per 100 g (USDA FoodData Central) | 100 g | as_sold | | transcribed | | ^usda | USDA normalises the per-package label (142 g) to 100 g; values are USDA's, not printed | | |
| 102 | 102 | <!--/nutrition_panels--> | |
| 103 | 103 | ||
| 104 | 104 | ## Nutrition values <!--nutrition_values--> | |
| 105 | 105 | | panel | nutrient | value | qualifier | value_max | dv_percent | printed_value | state | method | source | note | | |
| 106 | 106 | | --------------- | --------------- | ----- | --------- | --------- | ---------- | ------------- | ----- | ---------- | ------ | ---- | | |
| 107 | 107 | | us-2021-serving | energy_kcal | 460 | exact | | | 460 | known | printed | | | | |
| 108 | 108 | | us-2021-serving | fat_g | 16 | exact | | 21 | 16g | known | printed | | | | |
| 109 | 109 | | us-2021-serving | saturated_fat_g | 4.5 | exact | | 23 | 4.5g | known | printed | | | | |
| 110 | 110 | | us-2021-serving | trans_fat_g | 0 | exact | | | 0g | known | printed | | | | |
| 111 | 111 | | us-2021-serving | cholesterol_mg | 20 | exact | | 7 | 20mg | known | printed | | | | |
| 112 | 112 | | us-2021-serving | sodium_mg | 1200 | exact | | 52 | 1200mg | known | printed | | | | |
| 113 | 113 | | us-2021-serving | carbohydrate_g | 65 | exact | | 23 | 65g | known | printed | | | | |
| 114 | 114 | | us-2021-serving | fibre_g | 2 | exact | | 8 | 2g | known | printed | | | | |
| 115 | 115 | | us-2021-serving | sugars_g | 6 | exact | | | 6g | known | printed | | | | |
| 116 | 116 | | us-2021-serving | added_sugars_g | 0 | exact | | 0 | 0g | known | printed | | | | |
| 117 | 117 | | us-2021-serving | protein_g | 15 | exact | | | 15g | known | printed | | | | |
| 118 | 118 | | usda-2023-100g | energy_kcal | 324 | | | | | known | normalized | | | | |
| 119 | 119 | | usda-2023-100g | fat_g | 11.27 | | | | | known | normalized | | | | |
| 120 | 120 | | usda-2023-100g | saturated_fat_g | 3.17 | | | | | known | normalized | | | | |
| 121 | 121 | | usda-2023-100g | trans_fat_g | 0 | | | | | known | normalized | | | | |
| 122 | 122 | | usda-2023-100g | cholesterol_mg | 14 | | | | | known | normalized | | | | |
| 123 | 123 | | usda-2023-100g | sodium_mg | 845 | | | | | known | normalized | | | | |
| 124 | 124 | | usda-2023-100g | carbohydrate_g | 45.77 | | | | | known | normalized | | | | |
| 125 | 125 | | usda-2023-100g | fibre_g | 1.4 | | | | | known | normalized | | | | |
| 126 | 126 | | usda-2023-100g | sugars_g | 4.23 | | | | | known | normalized | | | | |
| 127 | 127 | | usda-2023-100g | added_sugars_g | 0 | | | | | known | normalized | | | | |
| 128 | 128 | | usda-2023-100g | protein_g | 10.56 | | | | | known | normalized | | | | |
| 129 | 129 | | usda-2023-100g | calcium_mg | 106 | | | | | known | normalized | | | | |
| 130 | 130 | | usda-2023-100g | iron_mg | 1.9 | | | | | known | normalized | | | | |
| 131 | 131 | | usda-2023-100g | potassium_mg | 197 | | | | | known | normalized | | | | |
| 132 | 132 | <!--/nutrition_values--> | |
| 133 | 133 | ||
| 134 | 134 | ## Allergen declarations <!--allergens--> | |
| 135 | 135 | | observation | allergen | declaration | source | note | | |
| 136 | 136 | | ----------- | -------- | ----------- | ------ | ------------------------------------------------ | | |
| 137 | 137 | | kh-2026 | wheat | contains | ^kh | the maker's page prints "CONTAINS: WHEAT, MILK." | | |
| 138 | 138 | | kh-2026 | milk | contains | ^kh | the maker's page prints "CONTAINS: WHEAT, MILK." | | |
| 139 | 139 | <!--/allergens--> | |
| 140 | 140 | ||
| 141 | 141 | ## Label claims <!--claims--> | |
| 142 | 142 | | observation | claim | kind | source | note | | |
| 143 | 143 | | ------------- | --------------------- | ------------ | ---------- | ----------------------------------------------- | | |
| 144 | 144 | | us-label-2021 | Ready in 5 minutes | label | ^front2021 | blue roundel on the front | | |
| 145 | 145 | | us-label-2021 | Big Cup | label | ^front2021 | red roundel on the front | | |
| 146 | 146 | | kh-2026 | Made with real cheese | manufacturer | ^kh | stated in the maker's description for this GTIN | | |
| 147 | 147 | <!--/claims--> | |
| 148 | 148 | ||
| 149 | 149 | ## Research gaps <!--research_gaps--> | |
| 150 | 150 | | observation | domain | state | detail | source | | |
| 151 | 151 | | ------------- | ------------- | -------- | ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ---------- | | |
| 152 | 152 | | kh-2026 | nutrition | disputed | The Kraft Heinz page for this GTIN gives a 68 g serving at 220 kcal, 600 mg sodium and 7 g protein, identical to its 2.39 oz cup page, against 460 kcal per 142 g on the photographed label and in USDA's 2023 record | ^kh | | |
| 153 | 153 | | kh-2026 | ingredients | disputed | The Kraft Heinz page lists a cheese sauce opening with skim milk and mono- and diglycerides in place of acetylated monoglycerides; it is the same text as the 2.39 oz cup page, so whether this Big Cup carries that recipe needs a current back-panel photograph | ^kh | | |
| 154 | 154 | | us-label-2021 | nutrition | unknown | The 2021 label prints vitamin D, calcium, iron and potassium as % Daily Value only (0%, 15%, 15%, 8%) without amounts | ^label2021 | | |
| 155 | 155 | | | relationships | unknown | No photograph shows the distributor block or a Product of statement for this cup | | | |
| 156 | 156 | | | images | unknown | The Open Food Facts front image is a rendered pack shot of the 2021 Liquid Gold design; no photograph of a current back panel with the full ingredient list exists | ^off | | |
| 157 | 157 | <!--/research_gaps--> | |
| 158 | 158 | ||
| 159 | 159 | ## Research <!--research--> | |
| 160 | 160 | structure_version: 2 | |
| 161 | 161 | reviewed_on: 2026-09-25 | |
| 162 | 162 | note: New entry built from the Open Food Facts photographs (2021), the USDA Branded Foods record of 2023, the Kraft Heinz product page, and Walmart.com and Amazon.com listings. | |
| 163 | 163 | <!--/research--> | |
| 164 | 164 | ||
| 165 | 165 | ## Images <!--images--> | |
| 166 | − | | asset | kind | source | licence | attribution | url | accessed | note | provider_entity_id | provider_image_id | source_image_url | download_url | retrieved_at | matched_barcode | match_method | match_confidence | original_width | original_height | stored_width | stored_height | upscaled | observation | | |
| 167 | − | | ----- | ---- | ------ | ------- | ----------- | --- | -------- | ---- | ------------------ | ----------------- | ---------------- | ------------ | ------------ | --------------- | ------------ | ---------------- | -------------- | --------------- | ------------ | ------------- | -------- | ----------- | | |
| 166 | + | | asset | kind | source | licence | attribution | url | accessed | note | provider_entity_id | provider_image_id | source_image_url | download_url | retrieved_at | matched_barcode | match_method | match_confidence | original_width | original_height | stored_width | stored_height | upscaled | observation | | |
| 167 | + | | ---------------------- | --------- | --------------- | ------------ | ---------------------------- | ----------------------------------------------------- | ---------- | ---- | ------------------ | ----------------- | ----------------------------------------------------------------------------------------- | ------------ | ------------------------ | --------------- | ------------ | ---------------- | -------------- | --------------- | ------------ | ------------- | -------- | ----------- | | |
| 168 | + | | front-66d2edc0.jpg | front | open-food-facts | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000065561 | 2026-09-25 | | 0021000065561 | front_en | https://images.openfoodfacts.org/images/products/002/100/006/5561/front_en.5.full.jpg | | 2026-09-25T12:14:00.511Z | 0021000065561 | barcode | 1 | 594 | 491 | 800 | 661 | true | | | |
| 169 | + | | nutrition-94cff16d.jpg | nutrition | open-food-facts | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000065561 | 2026-09-25 | | 0021000065561 | nutrition_en | https://images.openfoodfacts.org/images/products/002/100/006/5561/nutrition_en.7.full.jpg | | 2026-09-25T12:14:01.268Z | 0021000065561 | barcode | 1 | 851 | 430 | 851 | 430 | | | | |
| 168 | 170 | <!--/images--> | |
| 169 | 171 | ||
| 170 | 172 | ## References <!--references--> | |
| 171 | 173 | | ref | url | title | accessed | publisher | kind | published | record_id | locator | licence | attribution | upstream | | |
| 172 | 174 | | --------- | ------------------------------------------------------------------------------------------------------------------------ | ------------------------------------------------------------------------------------------------------------------- | ---------- | ------------------------------ | ------------ | ---------- | -------------- | --------------------------------------------------------------------------------------------------- | ------------ | ---------------------------- | ----------------------------------------------------- | | |
| 173 | 175 | | label2021 | https://images.openfoodfacts.org/images/products/002/100/006/5561/2.jpg | Nutrition Facts photograph of the 5 oz Big Cup | 2026-09-25 | Open Food Facts | pack | 2021-07-04 | 0021000065561 | Nutrition Facts panel (imgid 2), 851 x 430 px | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000065561 | | |
| 174 | 176 | | front2021 | https://images.openfoodfacts.org/images/products/002/100/006/5561/1.jpg | Front image of the 5 oz Big Cup, Liquid Gold label | 2026-09-25 | Open Food Facts | pack | 2021-07-04 | 0021000065561 | front (imgid 1) | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000065561 | | |
| 175 | 177 | | off | https://world.openfoodfacts.org/product/0021000065561 | Open Food Facts: Velveeta shells & cheese (0021000065561) | 2026-09-25 | Open Food Facts | catalogue | 2025-07-03 | 0021000065561 | product record, last modified 2025-07-03 | ODbL | | | | |
| 176 | 178 | | usda | https://fdc.nal.usda.gov/food-details/2594722/nutrients | USDA FoodData Central, Branded Foods (LI), fdc_id 2594722, VELVEETA ORIGINAL BIG CUP SHELLS & CHEESE | 2026-09-25 | U.S. Department of Agriculture | registry | 2023-07-13 | 2594722 | brand_owner, ingredients, nutrients, household serving 1 Package (142g), package weight 5 oz | cc0 | | Label Insight | | |
| 177 | 179 | | kh | https://www.kraftheinz.com/velveeta/products/00021000065561 | Kraft Heinz: Velveeta Shells & Cheese Original Microwavable Shell Pasta & Cheese Sauce Big Cup (United States) | 2026-09-25 | The Kraft Heinz Company | manufacturer | | 00021000065561 | product benefits, description, Nutritional Facts, Ingredients, Allergen Info | | | | | |
| 178 | 180 | | kh-cup | https://www.kraftheinz.com/velveeta/products/00021000023226-shells-cheese-original-microwavable-shell-pasta-cheese-sauce | Kraft Heinz: Velveeta Shells & Cheese Original Microwavable Shell Pasta & Cheese Sauce, 2.39 oz cup (United States) | 2026-09-25 | The Kraft Heinz Company | manufacturer | | 00021000023226 | Nutritional Facts and Ingredients, identical to the Big Cup page | | | | | |
| 179 | 181 | | walmart | https://www.walmart.com/ip/Velveeta-Shells-Cheese-Original-Microwavable-Shell-Pasta-Cheese-Sauce-Big-Cup-5-Oz/150842018 | Walmart.com: Velveeta Shells and Cheese Mac and Cheese, 1 Big Cup, Original Flavor, 5 oz | 2026-09-25 | Walmart | retailer | | 150842018 | manufactureNumber 021000065561; pack size Single USD 2.58 | | | | | |
| 180 | 182 | | amz8 | https://www.amazon.com/dp/B06WV7579B | Amazon.com: Velveeta Shells & Cheese Original Big Cup, 5 Ounce (Pack of 8) | 2026-09-25 | Amazon.com | retailer | | B06WV7579B | Product details: UPC 021000065561, GTIN 00021000065561 and 10021000065568, Manufacturer Kraft-Heinz | | | | | |
| 181 | 183 | | amz1 | https://www.amazon.com/dp/B06X414C9N | Amazon.com: Velveeta Shells & Cheese Original Microwaveable Shell Pasta & Cheese Sauce Big Cup, 5 oz Cup | 2026-09-25 | Amazon.com | retailer | | B06X414C9N | Item model number 00021000065561, GTIN 10021000065568, Size 5 Ounce (Pack of 8) | | | | | |
| 182 | 184 | | inmar2025 | https://www.inmar.com/sites/default/files/May%2030,%202025.pdf | Inmar Industry Notification, 30 May 2025: the Kraft Heinz coupon account, its GS1 company prefixes and brands | 2026-09-25 | Inmar Intelligence | publication | 2025-05-30 | | page 2, GS1 Company Prefix table (source of prefix 0021000 on company/kraft-heinz-foods-company) | | | | | |
| 183 | 185 | <!--/references--> | |
| 184 | 186 | ||
| 185 | 187 | ## About <!--about--> | |
| 186 | 188 | Velveeta Shells & Cheese Original Big Cup is the 5 oz (142 g) single-serve, microwaveable cup of Velveeta's shell pasta with cheese sauce: water is added to the fill line, the pasta is microwaved for 5 minutes and the cheese sauce is stirred in.[^kh][^front2021] Kraft Heinz sells it in the United States as one serving per cup, and USDA's label record names Kraft Heinz Foods Company as the brand owner.[^kh][^usda] The photographed label declares 460 calories, 1200 mg sodium and 15 g protein per cup, about twice the 2.39 oz cup of the same line, and the ingredient list opens with enriched macaroni product followed by a cheese sauce of whey, canola oil and cheddar cheese.[^label2021][^usda] | |
| 187 | 189 | ||
| 188 | 190 | The 2021 pack carries the "Liquid Gold" design with the oval Velveeta logo, a red BIG CUP roundel and a "ready in 5 minutes" badge.[^front2021] Walmart.com sells it singly and in packs of four, five and eight, and Amazon.com lists it in eight-cup cases.[^walmart][^amz8] | |
| 189 | 191 | <!--/about--> |
Source of v1
# Velveeta Shells & Cheese Original Big Cup 5 oz <!--product-->
## Identity <!--identity-->
gtin: 00021000065561
name: Velveeta Shells & Cheese Original Big Cup 5 oz
family: family/velveeta-shells-cheese
default_observation: us-label-2021
summary: A single-serve 5 oz (142 g) microwaveable Big Cup of Velveeta Shells & Cheese Original, shell pasta with a pouch of cheese sauce, sold in the United States by Kraft Heinz.
brand: brand/velveeta
category: category/10000302
net_content: 142 g
country_of_sale: US
pack_format: microwaveable cup
status: active
last_seen: 2026-09-25
last_seen_note: Kraft Heinz United States product page for GTIN 00021000065561 and the Walmart.com listing printing UPC 021000065561, read 2026-09-25
<!--/identity-->
## Relations <!--relations-->
| role | target | market | from | until | ended | status | source | note |
| ------------------- | --------------------------------- | ------ | ---- | ----- | ----- | -------- | ---------- | ----------------------------------------------------------------------------------------------------------------------------------- |
| brand_owner_at_sale | company/kraft-heinz-foods-company | US | | | | verified | ^usda | USDA FoodData Central names Kraft Heinz Foods Company as brand owner, and the maker's Velveeta product page carries this GTIN (^kh) |
| gs1_prefix_owner | company/kraft-heinz-foods-company | | | | | sourced | ^inmar2025 | prefix 0021000 as stated in gs1_prefixes on the company stub, citing Inmar's notification of 30 May 2025 |
<!--/relations-->
## Markets <!--markets-->
| country | status | source | note | observed | condition | origin | price |
| ------- | -------- | -------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ---------- | --------- | ------ | -------- |
| US | verified | ^kh | Kraft Heinz United States product page carries GTIN 00021000065561 in its URL and describes one 5 oz cup | 2026-09-25 | | | |
| US | sourced | ^walmart | Walmart.com item 150842018 prints manufacturer number 021000065561; price shown for the Single option (4, 5 and 8 packs also offered); shipping showed out of stock | 2026-09-25 | new | | USD 2.58 |
| US | sourced | ^amz8 | Amazon.com listing B06WV7579B prints UPC 021000065561 and case GTIN 10021000065568 but sells a pack of eight 5 oz cups, so no price is recorded; read from outside the US it could not ship to the selected location | 2026-09-25 | new | | |
| US | sourced | ^amz1 | Amazon.com listing B06X414C9N gives model number 00021000065561 and GTIN 10021000065568; its title reads 5 oz Cup but the size selector sells a pack of 8, so no price is recorded; could not ship to the selected location | 2026-09-25 | new | | |
<!--/markets-->
## Aliases <!--aliases-->
| name | type | locale | from | until |
| --------------------------------------------------------------------------------- | ------ | ------ | ---- | ----- |
| Velveeta Shells & Cheese Original Microwavable Shell Pasta & Cheese Sauce Big Cup | search | en | | |
| Velveeta Original Big Cup Shells & Cheese | search | en | | |
| Velveeta Shells and Cheese Mac and Cheese, 1 Big Cup, Original Flavor, 5 oz | search | en | | |
<!--/aliases-->
## Ingredients <!--ingredients-->
| ingredient | role | kind | note | percent | basis | market | from | until | source | id | observation | parent_id | position | printed_name | state |
| ------------------------------------- | ------------ | ----- | -------------------------------------------------------------------------------------------------------------------------------- | ------- | ----- | ------ | ---- | ----- | ------ | ---- | ----------- | --------- | -------- | -------------------------------- | ----- |
| ingredient/enriched-macaroni-product | | label | compound ingredient: the shell pasta; the list is USDA's 2023 label record, and the 2021 photograph shows the same opening words | | | US | | | ^usda | l-01 | usda-2023 | | 1 | ENRICHED MACARONI PRODUCT | known |
| ingredient/wheat-flour | | label | | | | US | | | ^usda | l-02 | usda-2023 | l-01 | 1 | WHEAT FLOUR | known |
| ingredient/glycerol-monostearate | | label | | | | US | | | ^usda | l-03 | usda-2023 | l-01 | 2 | GLYCEROL MONOSTEARATE | known |
| ingredient/niacin | | label | | | | US | | | ^usda | l-04 | usda-2023 | l-01 | 3 | NIACIN | known |
| ingredient/ferrous-sulfate | | label | | | | US | | | ^usda | l-05 | usda-2023 | l-01 | 4 | FERROUS SULFATE [IRON] | known |
| ingredient/thiamine-mononitrate | | label | printed MONONITRITE in the USDA record | | | US | | | ^usda | l-06 | usda-2023 | l-01 | 5 | THIAMIN MONONITRITE [VITAMIN B1] | known |
| ingredient/riboflavin | | label | | | | US | | | ^usda | l-07 | usda-2023 | l-01 | 6 | RIBOFLAVIN [VITAMIN B2] | known |
| ingredient/folic-acid | | label | | | | US | | | ^usda | l-08 | usda-2023 | l-01 | 7 | FOLIC ACID | known |
| ingredient/cheese-sauce | | label | compound ingredient: the sealed sauce pouch | | | US | | | ^usda | l-09 | usda-2023 | | 2 | CHEESE SAUCE | known |
| ingredient/whey | | label | | | | US | | | ^usda | l-10 | usda-2023 | l-09 | 1 | WHEY | known |
| ingredient/canola-oil | | label | | | | US | | | ^usda | l-11 | usda-2023 | l-09 | 2 | CANOLA OIL | known |
| ingredient/cheddar-cheese | | label | | | | US | | | ^usda | l-12 | usda-2023 | l-09 | 3 | CHEDDAR CHEESE | known |
| ingredient/milk | | label | | | | US | | | ^usda | l-13 | usda-2023 | l-12 | 1 | MILK | known |
| ingredient/cultures | | label | | | | US | | | ^usda | l-14 | usda-2023 | l-12 | 2 | CHEESE CULTURE | known |
| ingredient/salt | | label | | | | US | | | ^usda | l-15 | usda-2023 | l-12 | 3 | SALT | known |
| ingredient/enzymes | | label | | | | US | | | ^usda | l-16 | usda-2023 | l-12 | 4 | ENZYMES | known |
| ingredient/whey-protein-concentrate | | label | | | | US | | | ^usda | l-17 | usda-2023 | l-09 | 4 | WHEY PROTEIN CONCENTRATE | known |
| ingredient/milk | | label | | | | US | | | ^usda | l-18 | usda-2023 | l-09 | 5 | MILK | known |
| ingredient/milk-protein-concentrate | | label | | | | US | | | ^usda | l-19 | usda-2023 | l-09 | 6 | MILK PROTEIN CONCENTRATE | known |
| ingredient/sodium-phosphates | | label | | | | US | | | ^usda | l-20 | usda-2023 | l-09 | 7 | SODIUM PHOSPHATE | known |
| ingredient/salt | | label | first of the ingredients after "CONTAINS LESS THAN 2% OF" | | | US | | | ^usda | l-21 | usda-2023 | l-09 | 8 | SALT | known |
| ingredient/lactic-acid | | label | less than 2% | | | US | | | ^usda | l-22 | usda-2023 | l-09 | 9 | LACTIC ACID | known |
| ingredient/sodium-alginate | | label | less than 2% | | | US | | | ^usda | l-23 | usda-2023 | l-09 | 10 | SODIUM ALGINATE | known |
| ingredient/sorbic-acid | preservative | label | less than 2% | | | US | | | ^usda | l-24 | usda-2023 | l-09 | 11 | SORBIC ACID AS A PRESERVATIVE | known |
| ingredient/paprika-oleoresin | colour | label | less than 2% | | | US | | | ^usda | l-25 | usda-2023 | l-09 | 12 | OLEORESIN PAPRIKA [COLOR] | known |
| ingredient/enzymes | | label | less than 2% | | | US | | | ^usda | l-26 | usda-2023 | l-09 | 13 | ENZYMES | known |
| ingredient/cultures | | label | less than 2% | | | US | | | ^usda | l-27 | usda-2023 | l-09 | 14 | CHEESE CULTURE | known |
| ingredient/annatto | colour | label | less than 2% | | | US | | | ^usda | l-28 | usda-2023 | l-09 | 15 | ANNATTO EXTRACT [COLOR] | known |
| ingredient/butterfat | | label | less than 2% | | | US | | | ^usda | l-29 | usda-2023 | l-09 | 16 | MILKFAT | known |
| ingredient/natural-flavourings | | label | less than 2% | | | US | | | ^usda | l-30 | usda-2023 | l-09 | 17 | NATURAL FLAVOR | known |
| ingredient/modified-starch | | label | | | | US | | | ^usda | l-31 | usda-2023 | | 3 | MODIFIED FOOD STARCH | known |
| ingredient/maltodextrin | | label | | | | US | | | ^usda | l-32 | usda-2023 | | 4 | MALTODEXTRIN | known |
| ingredient/acetylated-monoglycerides | | label | | | | US | | | ^usda | l-33 | usda-2023 | | 5 | ACETYLATED MONOGLYCERIDES | known |
| ingredient/salt | | label | | | | US | | | ^usda | l-34 | usda-2023 | | 6 | SALT | known |
| ingredient/medium-chain-triglycerides | | label | | | | US | | | ^usda | l-35 | usda-2023 | | 7 | MEDIUM CHAIN TRIGLYCERIDES | known |
<!--/ingredients-->
## Pack history <!--pack_history-->
| label | from | until | market | net_content | pack_quantity | pack_format | source | note |
| -------------------------------------------------------------------------------------------------------- | ---- | ----- | ------ | ----------- | ------------- | ----------------- | ---------- | ---------------------------------------------------------------------------------------------------------------------------- |
| Liquid Gold label: Velveeta oval logo, red BIG CUP roundel, blue Original band, READY IN 5 MINUTES badge | | | US | | | microwaveable cup | ^front2021 | uploaded 2021-07-04 (imgid 1); the front prints MICROWAVEABLE SHELL PASTA & CREAMY CHEESE SAUCE and USE BOTH POUCHES INSIDE! |
<!--/pack_history-->
## Observations <!--observations-->
| id | label | kind | market | language | valid_from | valid_until | observed | status | ingredients_text | ingredients_declaration | ingredients_exempt_basis | source | note | net_content | pack_quantity | piece_count | pack_format | model_number |
| ------------- | ---------------------------------------------------------- | ----- | ------ | -------- | ---------- | ----------- | ---------- | --------- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------------------- | ------------------------ | ---------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------- | ------------- | ----------- | ----------------- | ------------ |
| us-label-2021 | United States Big Cup, Liquid Gold label photographed 2021 | label | US | en | | | 2021-07-04 | supported | | listed | | ^label2021 | Open Food Facts photos imgid 1 (front) and 2 (Nutrition Facts), uploaded 2021-07-04; the Nutrition Facts panel is legible; the ingredient block below it is cut off after its first line, so the ingredient rows sit on usda-2023 | 142 g | | | microwaveable cup | |
| usda-2023 | USDA Branded Foods label record, 2023 | label | US | en | | | 2023-07-13 | supported | ENRICHED MACARONI PRODUCT (WHEAT FLOUR, GLYCEROL MONOSTEARATE, NIACIN, FERROUS SULFATE [IRON], THIAMIN MONONITRITE [VITAMIN B1], RIBOFLAVIN [VITAMIN B2], FOLIC ACID), CHEESE SAUCE (WHEY, CANOLA OIL, CHEDDAR CHEESE [MILK, CHEESE CULTURE, SALT, ENZYMES], WHEY PROTEIN CONCENTRATE, MILK, MILK PROTEIN CONCENTRATE, SODIUM PHOSPHATE, CONTAINS LESS THAN 2% OF SALT, LACTIC ACID, SODIUM ALGINATE, SORBIC ACID AS A PRESERVATIVE, OLEORESIN PAPRIKA [COLOR], ENZYMES, CHEESE CULTURE, ANNATTO EXTRACT [COLOR], MILKFAT, NATURAL FLAVOR), MODIFIED FOOD STARCH, MALTODEXTRIN, ACETYLATED MONOGLYCERIDES, SALT, MEDIUM CHAIN TRIGLYCERIDES | listed | | ^usda | Household serving 1 Package (142g), package weight 5 oz; the per-100 g figures are USDA's normalisation of the same per-package values printed on the 2021 photograph | 5 oz | | | | |
| kh-2026 | Kraft Heinz product page for this GTIN, read 2026 | label | US | en | | | 2026-09-25 | disputed | ENRICHED MACARONI PRODUCT (WHEAT FLOUR, GLYCEROL MONOSTEARATE, NIACIN, FERROUS SULFATE [IRON], THIAMIN MONONITRITE [VITAMIN B1], RIBOFLAVIN [VITAMIN B2], FOLIC ACID), CHEESE SAUCE (SKIM MILK, CHEDDAR CHEESE [MILK, CHEESE CULTURE, SALT, ENZYMES], CANOLA OIL, WHEY, WHEY PROTEIN CONCENTRATE, MILK, SODIUM PHOSPHATE, MILK PROTEIN CONCENTRATE, CONTAINS LESS THAN 2% OF SALT, LACTIC ACID, SODIUM ALGINATE, SORBIC ACID AS A PRESERVATIVE, MILKFAT, OLEORESIN PAPRIKA [COLOR], CHEESE CULTURE, ANNATTO EXTRACT [COLOR], NATURAL FLAVOR, ENZYMES), MODIFIED FOOD STARCH, MALTODEXTRIN, MONO- AND DIGLYCERIDES, SALT, MEDIUM CHAIN TRIGLYCERIDES. | listed | | ^kh | The maker's page for the 5 oz Big Cup prints a 1 Package (68g) serving at 220 calories and the same ingredient list and figures as its page for the 2.39 oz cup (^kh-cup); the panel belongs to the smaller cup, so it is not used for this article | 5 oz | | | | |
<!--/observations-->
## Nutrition panels <!--nutrition_panels-->
| id | observation | label | basis | basis_state | basis_note | declaration | exempt_basis | source | note |
| --------------- | ------------- | --------------------------------- | ----- | ----------- | ----------------------- | ----------- | ------------ | ---------- | -------------------------------------------------------------------------------------- |
| us-2021-serving | us-label-2021 | Per serving, 1 Package (142g) | 142 g | as_sold | 1 serving per container | transcribed | | ^label2021 | US Nutrition Facts, tabular single column; read from imgid 2 |
| usda-2023-100g | usda-2023 | Per 100 g (USDA FoodData Central) | 100 g | as_sold | | transcribed | | ^usda | USDA normalises the per-package label (142 g) to 100 g; values are USDA's, not printed |
<!--/nutrition_panels-->
## Nutrition values <!--nutrition_values-->
| panel | nutrient | value | qualifier | value_max | dv_percent | printed_value | state | method | source | note |
| --------------- | --------------- | ----- | --------- | --------- | ---------- | ------------- | ----- | ---------- | ------ | ---- |
| us-2021-serving | energy_kcal | 460 | exact | | | 460 | known | printed | | |
| us-2021-serving | fat_g | 16 | exact | | 21 | 16g | known | printed | | |
| us-2021-serving | saturated_fat_g | 4.5 | exact | | 23 | 4.5g | known | printed | | |
| us-2021-serving | trans_fat_g | 0 | exact | | | 0g | known | printed | | |
| us-2021-serving | cholesterol_mg | 20 | exact | | 7 | 20mg | known | printed | | |
| us-2021-serving | sodium_mg | 1200 | exact | | 52 | 1200mg | known | printed | | |
| us-2021-serving | carbohydrate_g | 65 | exact | | 23 | 65g | known | printed | | |
| us-2021-serving | fibre_g | 2 | exact | | 8 | 2g | known | printed | | |
| us-2021-serving | sugars_g | 6 | exact | | | 6g | known | printed | | |
| us-2021-serving | added_sugars_g | 0 | exact | | 0 | 0g | known | printed | | |
| us-2021-serving | protein_g | 15 | exact | | | 15g | known | printed | | |
| usda-2023-100g | energy_kcal | 324 | | | | | known | normalized | | |
| usda-2023-100g | fat_g | 11.27 | | | | | known | normalized | | |
| usda-2023-100g | saturated_fat_g | 3.17 | | | | | known | normalized | | |
| usda-2023-100g | trans_fat_g | 0 | | | | | known | normalized | | |
| usda-2023-100g | cholesterol_mg | 14 | | | | | known | normalized | | |
| usda-2023-100g | sodium_mg | 845 | | | | | known | normalized | | |
| usda-2023-100g | carbohydrate_g | 45.77 | | | | | known | normalized | | |
| usda-2023-100g | fibre_g | 1.4 | | | | | known | normalized | | |
| usda-2023-100g | sugars_g | 4.23 | | | | | known | normalized | | |
| usda-2023-100g | added_sugars_g | 0 | | | | | known | normalized | | |
| usda-2023-100g | protein_g | 10.56 | | | | | known | normalized | | |
| usda-2023-100g | calcium_mg | 106 | | | | | known | normalized | | |
| usda-2023-100g | iron_mg | 1.9 | | | | | known | normalized | | |
| usda-2023-100g | potassium_mg | 197 | | | | | known | normalized | | |
<!--/nutrition_values-->
## Allergen declarations <!--allergens-->
| observation | allergen | declaration | source | note |
| ----------- | -------- | ----------- | ------ | ------------------------------------------------ |
| kh-2026 | wheat | contains | ^kh | the maker's page prints "CONTAINS: WHEAT, MILK." |
| kh-2026 | milk | contains | ^kh | the maker's page prints "CONTAINS: WHEAT, MILK." |
<!--/allergens-->
## Label claims <!--claims-->
| observation | claim | kind | source | note |
| ------------- | --------------------- | ------------ | ---------- | ----------------------------------------------- |
| us-label-2021 | Ready in 5 minutes | label | ^front2021 | blue roundel on the front |
| us-label-2021 | Big Cup | label | ^front2021 | red roundel on the front |
| kh-2026 | Made with real cheese | manufacturer | ^kh | stated in the maker's description for this GTIN |
<!--/claims-->
## Research gaps <!--research_gaps-->
| observation | domain | state | detail | source |
| ------------- | ------------- | -------- | ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ---------- |
| kh-2026 | nutrition | disputed | The Kraft Heinz page for this GTIN gives a 68 g serving at 220 kcal, 600 mg sodium and 7 g protein, identical to its 2.39 oz cup page, against 460 kcal per 142 g on the photographed label and in USDA's 2023 record | ^kh |
| kh-2026 | ingredients | disputed | The Kraft Heinz page lists a cheese sauce opening with skim milk and mono- and diglycerides in place of acetylated monoglycerides; it is the same text as the 2.39 oz cup page, so whether this Big Cup carries that recipe needs a current back-panel photograph | ^kh |
| us-label-2021 | nutrition | unknown | The 2021 label prints vitamin D, calcium, iron and potassium as % Daily Value only (0%, 15%, 15%, 8%) without amounts | ^label2021 |
| | relationships | unknown | No photograph shows the distributor block or a Product of statement for this cup | |
| | images | unknown | The Open Food Facts front image is a rendered pack shot of the 2021 Liquid Gold design; no photograph of a current back panel with the full ingredient list exists | ^off |
<!--/research_gaps-->
## Research <!--research-->
structure_version: 2
reviewed_on: 2026-09-25
note: New entry built from the Open Food Facts photographs (2021), the USDA Branded Foods record of 2023, the Kraft Heinz product page, and Walmart.com and Amazon.com listings.
<!--/research-->
## Images <!--images-->
| asset | kind | source | licence | attribution | url | accessed | note | provider_entity_id | provider_image_id | source_image_url | download_url | retrieved_at | matched_barcode | match_method | match_confidence | original_width | original_height | stored_width | stored_height | upscaled | observation |
| ----- | ---- | ------ | ------- | ----------- | --- | -------- | ---- | ------------------ | ----------------- | ---------------- | ------------ | ------------ | --------------- | ------------ | ---------------- | -------------- | --------------- | ------------ | ------------- | -------- | ----------- |
<!--/images-->
## References <!--references-->
| ref | url | title | accessed | publisher | kind | published | record_id | locator | licence | attribution | upstream |
| --------- | ------------------------------------------------------------------------------------------------------------------------ | ------------------------------------------------------------------------------------------------------------------- | ---------- | ------------------------------ | ------------ | ---------- | -------------- | --------------------------------------------------------------------------------------------------- | ------------ | ---------------------------- | ----------------------------------------------------- |
| label2021 | https://images.openfoodfacts.org/images/products/002/100/006/5561/2.jpg | Nutrition Facts photograph of the 5 oz Big Cup | 2026-09-25 | Open Food Facts | pack | 2021-07-04 | 0021000065561 | Nutrition Facts panel (imgid 2), 851 x 430 px | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000065561 |
| front2021 | https://images.openfoodfacts.org/images/products/002/100/006/5561/1.jpg | Front image of the 5 oz Big Cup, Liquid Gold label | 2026-09-25 | Open Food Facts | pack | 2021-07-04 | 0021000065561 | front (imgid 1) | cc-by-sa-3.0 | Open Food Facts contributors | https://world.openfoodfacts.org/product/0021000065561 |
| off | https://world.openfoodfacts.org/product/0021000065561 | Open Food Facts: Velveeta shells & cheese (0021000065561) | 2026-09-25 | Open Food Facts | catalogue | 2025-07-03 | 0021000065561 | product record, last modified 2025-07-03 | ODbL | | |
| usda | https://fdc.nal.usda.gov/food-details/2594722/nutrients | USDA FoodData Central, Branded Foods (LI), fdc_id 2594722, VELVEETA ORIGINAL BIG CUP SHELLS & CHEESE | 2026-09-25 | U.S. Department of Agriculture | registry | 2023-07-13 | 2594722 | brand_owner, ingredients, nutrients, household serving 1 Package (142g), package weight 5 oz | cc0 | | Label Insight |
| kh | https://www.kraftheinz.com/velveeta/products/00021000065561 | Kraft Heinz: Velveeta Shells & Cheese Original Microwavable Shell Pasta & Cheese Sauce Big Cup (United States) | 2026-09-25 | The Kraft Heinz Company | manufacturer | | 00021000065561 | product benefits, description, Nutritional Facts, Ingredients, Allergen Info | | | |
| kh-cup | https://www.kraftheinz.com/velveeta/products/00021000023226-shells-cheese-original-microwavable-shell-pasta-cheese-sauce | Kraft Heinz: Velveeta Shells & Cheese Original Microwavable Shell Pasta & Cheese Sauce, 2.39 oz cup (United States) | 2026-09-25 | The Kraft Heinz Company | manufacturer | | 00021000023226 | Nutritional Facts and Ingredients, identical to the Big Cup page | | | |
| walmart | https://www.walmart.com/ip/Velveeta-Shells-Cheese-Original-Microwavable-Shell-Pasta-Cheese-Sauce-Big-Cup-5-Oz/150842018 | Walmart.com: Velveeta Shells and Cheese Mac and Cheese, 1 Big Cup, Original Flavor, 5 oz | 2026-09-25 | Walmart | retailer | | 150842018 | manufactureNumber 021000065561; pack size Single USD 2.58 | | | |
| amz8 | https://www.amazon.com/dp/B06WV7579B | Amazon.com: Velveeta Shells & Cheese Original Big Cup, 5 Ounce (Pack of 8) | 2026-09-25 | Amazon.com | retailer | | B06WV7579B | Product details: UPC 021000065561, GTIN 00021000065561 and 10021000065568, Manufacturer Kraft-Heinz | | | |
| amz1 | https://www.amazon.com/dp/B06X414C9N | Amazon.com: Velveeta Shells & Cheese Original Microwaveable Shell Pasta & Cheese Sauce Big Cup, 5 oz Cup | 2026-09-25 | Amazon.com | retailer | | B06X414C9N | Item model number 00021000065561, GTIN 10021000065568, Size 5 Ounce (Pack of 8) | | | |
| inmar2025 | https://www.inmar.com/sites/default/files/May%2030,%202025.pdf | Inmar Industry Notification, 30 May 2025: the Kraft Heinz coupon account, its GS1 company prefixes and brands | 2026-09-25 | Inmar Intelligence | publication | 2025-05-30 | | page 2, GS1 Company Prefix table (source of prefix 0021000 on company/kraft-heinz-foods-company) | | | |
<!--/references-->
## About <!--about-->
Velveeta Shells & Cheese Original Big Cup is the 5 oz (142 g) single-serve, microwaveable cup of Velveeta's shell pasta with cheese sauce: water is added to the fill line, the pasta is microwaved for 5 minutes and the cheese sauce is stirred in.[^kh][^front2021] Kraft Heinz sells it in the United States as one serving per cup, and USDA's label record names Kraft Heinz Foods Company as the brand owner.[^kh][^usda] The photographed label declares 460 calories, 1200 mg sodium and 15 g protein per cup, about twice the 2.39 oz cup of the same line, and the ingredient list opens with enriched macaroni product followed by a cheese sauce of whey, canola oil and cheddar cheese.[^label2021][^usda]
The 2021 pack carries the "Liquid Gold" design with the oval Velveeta logo, a red BIG CUP roundel and a "ready in 5 minutes" badge.[^front2021] Walmart.com sells it singly and in packs of four, five and eight, and Amazon.com lists it in eight-cup cases.[^walmart][^amz8]
<!--/about-->