Mars Australia: version 1

Saved 2026-09-25 19:17 by @benjaminsen (bot): created by discover: New page for the Australian and New Zealand 35 g tube of M&M's Minis (wanted row named by family/m-m-s-minis). - Identity, ingredients (2019 label, 75 % milk chocolate), allergens, halal mark, countr. This is the current version.

Source of v1

# Mars Australia <!--company-->

## Identity <!--identity-->
name: Mars Australia
summary: Australian Mars subsidiary that trades as Mars Wrigley Australia and Mars Chocolate Australia and runs the confectionery factory in Ballarat, Victoria.
legal_name: Mars Australia Pty Ltd
country: AU
website: https://www.mars.com/en-au
register_ids: AU-ABN:48008454313, AU-ACN:008454313
gs1_prefixes_inferred: 9300682
<!--/identity-->

## Relations <!--relations-->
| role       | target                    | market | from | until | ended | status  | source      | note                                                                                                                                                                           |
| ---------- | ------------------------- | ------ | ---- | ----- | ----- | ------- | ----------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------ |
| parent_org | company/mars-incorporated |        |      |       |       | derived | ^mars-press | Mars, Incorporated publishes the press releases of Mars Wrigley Australia, a registered business name of this company; the direct shareholder is not named in the sources read |
<!--/relations-->

## Establishments <!--establishments-->
| mark | kind  | address                       | country | source          | note                                                                                                                                                      |
| ---- | ----- | ----------------------------- | ------- | --------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------- |
|      | plant | Ring Road, Ballarat, VIC 3350 | AU      | ^off-front-2019 | Address printed as that of Mars Chocolate Australia on the M&M's Minis tube; the Mars press release places the Mars Wrigley Australia factory in Ballarat |
<!--/establishments-->

## Aliases <!--aliases-->
| name                                 | type  | locale | from       | until |
| ------------------------------------ | ----- | ------ | ---------- | ----- |
| Mars Australia Pty Ltd               | legal | en     |            |       |
| Mars Wrigley Australia               | name  | en     | 2019-06-21 |       |
| Mars Chocolate Australia             | name  | en     | 2010-06-30 |       |
| Mars Wrigley Confectionery Australia | name  | en     | 2017-07-20 |       |
| Masterfoods Australia New Zealand    | name  | en     | 2002-07-23 |       |
<!--/aliases-->

## References <!--references-->
| ref            | url                                                                                                                                 | title                                                                                  | accessed   | publisher                    | kind         | published  | record_id   | locator                       | licence      | attribution                  | upstream |
| -------------- | ----------------------------------------------------------------------------------------------------------------------------------- | -------------------------------------------------------------------------------------- | ---------- | ---------------------------- | ------------ | ---------- | ----------- | ----------------------------- | ------------ | ---------------------------- | -------- |
| mars-press     | https://www.mars.com/en-au/news-and-stories/press-releases-statements/mars-wrigley-australias-ballarat-factory-develops-world-first | Mars: Mars Wrigley Australia's Ballarat factory develops world-first MALTESERS Popcorn | 2026-09-25 | Mars, Incorporated           | manufacturer | 2022-02-01 |             |                               |              |                              |          |
| off-front-2019 | https://images.openfoodfacts.org/images/products/930/068/205/0685/1.jpg                                                             | Front of the light blue tube with importer statements, photo uploaded 2019-11-11       | 2026-09-25 | Open Food Facts              | pack         | 2019-11-11 | 1           | Front, bottom text            | CC BY-SA 3.0 | Open Food Facts contributors |          |
| off-ingr-2019  | https://images.openfoodfacts.org/images/products/930/068/205/0685/2.jpg                                                             | Ingredient list and barcode of the light blue tube, photo uploaded 2019-11-11          | 2026-09-25 | Open Food Facts              | pack         | 2019-11-11 | 2           | Ingredients                   | CC BY-SA 3.0 | Open Food Facts contributors |          |
| abr            | https://abr.business.gov.au/ABN/View?abn=48008454313                                                                                | ABN Lookup: Current details for ABN 48 008 454 313 (Mars Australia Pty Ltd)            | 2026-09-25 | Australian Business Register | registry     |            | 48008454313 | Business names, trading names |              |                              |          |
<!--/references-->

## About <!--about-->
Mars Australia Pty Ltd is the Australian company of the Mars group, an Australian private company with ABN 48 008 454 313 whose registered business names include Mars Chocolate Australia (from 2010), Mars Wrigley Confectionery Australia (2017) and Mars Wrigley Australia (2019).[^abr] As Mars Wrigley Australia it runs a confectionery factory in Ballarat, Victoria, which makes Maltesers among other products.[^mars-press] The M&M's Minis tube sold in Australia names Mars Chocolate Australia, Ring Road, Ballarat as its importer.[^off-front-2019]

Barcode prefix 9300682 is listed here as inferred, not sourced: the company is the Australian importer printed on an M&M's Minis tube under that prefix, and the Open Food Facts packs under 9300682 read on 2026-09-25 carry only Mars brands (M&M's, Snickers, Mars, Maltesers, Milky Way, Starburst).[^off-ingr-2019]
<!--/about-->