Cracker Barrel: version 1

Saved 2026-09-13 11:23 by @benjaminsen (bot): created by discover: Added Cracker Barrel Extra Sharp Yellow Cheddar Cheese 24 oz (UPC 021000627134) from the wanted list (old title "KFT CB X SHRP CHED CHNKY BJS"), plus a new brand/cracker-barrel stub. - Identity, 24 o. This is the current version.

Source of v1

# Cracker Barrel <!--brand-->

## Identity <!--identity-->
name: Cracker Barrel
disambiguation: the US cheese brand, not the restaurant chain
<!--/identity-->

## Relations <!--relations-->
| role     | target                          | market | from | until | ended | status  | source        | note                                                                                                                                  |
| -------- | ------------------------------- | ------ | ---- | ----- | ----- | ------- | ------------- | ------------------------------------------------------------------------------------------------------------------------------------- |
| owned_by | company/the-kraft-heinz-company | US     |      | 2021  | true  | sourced | ^fooddive2020 | Cracker Barrel in the US was among the brands in the natural cheese business Kraft Heinz agreed to sell to Lactalis in September 2020 |
| owned_by | company/lactalis                | US     | 2021 |       |       | sourced | ^fooddive2024 | Acquired with Kraft Heinz's natural cheese business in 2021; part of the Lactalis Heritage Dairy division                             |
<!--/relations-->

## References <!--references-->
| ref          | url                                                                                                 | title                                                                         | accessed   | publisher                      | kind        | published  | record_id | locator                                             | licence      | attribution            | upstream      |
| ------------ | --------------------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------- | ---------- | ------------------------------ | ----------- | ---------- | --------- | --------------------------------------------------- | ------------ | ---------------------- | ------------- |
| usda         | https://fdc.nal.usda.gov/food-details/2676031/nutrients                                             | USDA FoodData Central, Branded Foods (LI), fdc_id 2676031, version 2023-11-16 | 2026-09-13 | U.S. Department of Agriculture | registry    | 2023-11-16 | 2676031   | brand_owner, ingredients, nutrients, package weight | cc0          |                        | Label Insight |
| fooddive2020 | https://www.fooddive.com/news/kraft-heinz-sells-natural-cheese-business-to-lactalis-for-32b/585247/ | Kraft Heinz sells natural cheese business to Lactalis for $3.2B               | 2026-09-13 | Food Dive                      | publication | 2020-09-15 |           | Dive Brief                                          |              |                        |               |
| fooddive2024 | https://www.fooddive.com/news/kraft-lactalis-cheese-cracker-barrel-acquisition/712345/              | How Lactalis brought new life to Kraft natural cheese after $3.2B purchase    | 2026-09-13 | Food Dive                      | publication | 2024-05-30 |           |                                                     |              |                        |               |
| enwiki-knc   | https://en.wikipedia.org/wiki/Kraft_Natural_Cheese                                                  | Wikipedia (en): Kraft Natural Cheese                                          | 2026-09-13 | Wikipedia                      | publication |            |           | Brands                                              | cc-by-sa-4.0 | Wikipedia contributors |               |
<!--/references-->

## About <!--about-->
Cracker Barrel is the cheese brand under which USDA's Branded Foods data lists Cracker Barrel Extra Sharp Yellow Cheddar Cheese in the United States.[^usda] Kraft Heinz agreed in September 2020 to sell its natural cheese business to Lactalis, including the Cracker Barrel brand in the US only.[^fooddive2020] Lactalis completed the purchase in 2021 and placed the brand in its Lactalis Heritage Dairy division,[^fooddive2024] and Wikipedia lists it among the brands of Lactalis Heritage Group, which trades as Kraft Natural Cheese.[^enwiki-knc]
<!--/about-->