Brand

Olay

Skin-care brand founded in South Africa in 1952 as Oil of Olay and owned by Procter & Gamble since 1985.

Owned by
Procter & Gamble
Since
1952
Products here
2
Sold in
2 countries

Who owns Olay

The company that holds the brand and every company above it, the top of the group first, each tie from a cited source.

Olay
What the sources say about these ties
Procter & Gamble owns
Acquired with Richardson-Vicks Inc. in 1985.

Olay products and barcodes 2

About Olay

Olay, formerly Oil of Olay, is a skin-care brand started in 1952 in Durban, South Africa, by the chemist Graham Wulff, who named it as a play on lanolin.[1] Richardson Merrell (later Richardson-Vicks) bought Wulff's company in 1970, and Procter & Gamble acquired Richardson-Vicks, and the brand with it, in 1985.[1] Early export markets sold it as Oil of Ulay in the United Kingdom and Ireland, Oil of Ulan in Australia and Oil of Olaz in France, Germany, Italy and the Netherlands; in 1999 P&G unified the name as Olay, keeping Olaz in German-speaking countries, Italy, the Netherlands and Belgium, and German-speaking markets moved to Olay in 2020.[1] The range spans facial creams, cleansers, soap and body wash, and Olay became P&G's 13th billion-dollar brand in 2013.[1]

References

  1. ↑ Wikipedia: Olay Wikipedia. publication. Accessed 2026-09-25. owned by P&G since the 1985 acquisition of Richardson-Vicks; range includes soap and body wash. CC BY-SA 4.0. Wikipedia contributors.
Last edited 2026-09-25 View history Sign in to edit

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