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Mars Belgium runs the Uncle Ben's rice factory in Olen, the brand's dry-rice research hub, and said in 2017 that its basmati came from farmers working toward the Sustainable Rice Platform standard.[^foodbe][^kbo] The renamed Swedish box lists basmati rice as its only ingredient and says the rice is grown in India at the foot of the Himalayas.[^bens-se]","claims":[{"kind":"label","note":"Round green badge on the front; the maker's declaration, not a certification checked here.","claim":"Sustainably Grown","source":"^pack","observation":"nordic-2020"},{"kind":"label","note":"Cooking time printed on the front.","claim":"10 min.","source":"^pack","observation":"nordic-2020"}],"images":[{"url":"https://world.openfoodfacts.org/product/5410673709844","kind":"front","note":null,"asset":"front-fcb98e56.jpg","source":"open-food-facts","licence":"cc-by-sa-3.0","accessed":"2026-09-13","attribution":"Open Food Facts contributors","observation":null,"download_url":null,"match_method":null,"retrieved_at":null,"stored_width":null,"stored_height":null,"original_width":null,"matched_barcode":null,"original_height":null,"match_confidence":null,"source_image_url":null,"provider_image_id":null,"provider_entity_id":null},{"url":"https://world.openfoodfacts.org/product/5410673709844","kind":"nutrition","note":null,"asset":"nutrition-85a8a527.jpg","source":"open-food-facts","licence":"cc-by-sa-3.0","accessed":"2026-09-13","attribution":"Open Food Facts contributors","observation":null,"download_url":null,"match_method":null,"retrieved_at":null,"stored_width":null,"stored_height":null,"original_width":null,"matched_barcode":null,"original_height":null,"match_confidence":null,"source_image_url":null,"provider_image_id":null,"provider_entity_id":null}],"aliases":[{"from":null,"name":"Uncle Ben's Basmati","type":"name","until":null,"locale":"en"},{"from":null,"name":"Basmatiris 1 kg","type":"search","until":null,"locale":"sv"},{"from":null,"name":"Basmatiriisi 1 kg","type":"search","until":null,"locale":"fi"},{"from":null,"name":"Ben's Original Basmatiris 1 kg","type":"search","until":null,"locale":"sv"}],"markets":[{"note":"Coop Sweden's product URL is keyed on this EAN (basmatiris-5410673709844), but the page renders by JavaScript and neither the server nor a browser fetch showed its name, size or price. ICA lists a Ben's Original Basmatiris 1 kg with no barcode (^ica), which may be the renamed successor.","price":null,"origin":null,"source":"^coop","status":"derived","country":"SE","observed":"2026-09-13","condition":null},{"note":"Foodie.fi (S Group) URL is keyed on this EAN and titled \"Uncle Ben's basmatiriisi 1kg\" in search results; the page, now on s-kaupat.fi, answered HTTP 429 to fetches, so price and availability are unread.","price":null,"origin":null,"source":"^foodie","status":"derived","country":"FI","observed":"2026-09-13","condition":null}],"identity":{"gtin":"05410673709844","name":"Uncle Ben's Basmati 1 kg","brand":"brand/ben-s-original","summary":"Dry basmati rice in a 1 kg box with Swedish, Finnish, Danish and Norwegian text, sold under Mars's Uncle Ben's brand (renamed Ben's Original in 2020).","category":"category/10000211","net_content":{"unit":"kg","value":1},"pack_format":"box","country_of_sale":["SE","FI"],"default_observation":"nordic-2020"},"research":{"note":"Built from the Open Food Facts front and nutrition photos (read at full size), barcode-keyed retailer URLs in Sweden and Finland, Mars's rename announcement, Wikipedia, the Belgian KBO and the Ben's Original Swedish pages.","reviewed_on":"2026-09-13","structure_version":2},"relations":[{"from":null,"note":"Wikipedia: the brand, formerly Uncle Ben's, is owned by Mars, Inc.","role":"brand_owner_at_sale","ended":null,"until":null,"market":null,"source":"^wp","status":"sourced","target":"company/mars-incorporated"},{"from":null,"note":"Prefix 5410673 lies in the GS1 Belgium & Luxembourg range; nothing names the registrant. Mars Belgium is the brand owner's Belgian company and runs the Uncle Ben's rice factory in Olen per ^foodbe; no back-label photo to confirm.","role":"gs1_prefix_owner","ended":null,"until":null,"market":null,"source":"^foodbe","status":"derived","target":"company/mars-belgium"}],"references":[{"ref":"off","url":"https://world.openfoodfacts.org/product/5410673709844","kind":"catalogue","title":"Basmati – Uncle Ben's – 1 kg","licence":"ODbL","locator":null,"accessed":"2026-09-13","upstream":null,"published":null,"publisher":"Open Food Facts","record_id":"5410673709844","attribution":"Open Food Facts contributors"},{"ref":"pack","url":null,"kind":"pack","title":"Front and nutrition panel of the 1 kg box (Open Food Facts photos 1 and 2, uploaded 2020-09-18)","licence":"CC BY-SA 3.0","locator":"Front; nutrition panel","accessed":"2026-09-13","upstream":"https://world.openfoodfacts.org/product/5410673709844","published":null,"publisher":null,"record_id":null,"attribution":"Open Food Facts contributors"},{"ref":"mars-rename","url":"https://www.mars.com/en-au/news-and-stories/press-releases-statements/mars-food-announces-the-uncle-bensr-brand-will-change-its-name-bens","kind":"manufacturer","title":"Mars Food announces the Uncle Ben's brand will change its name to Ben's Original","licence":null,"locator":null,"accessed":"2026-09-13","upstream":null,"published":"2020-09-23","publisher":"Mars, Incorporated","record_id":null,"attribution":null},{"ref":"wp","url":"https://en.wikipedia.org/wiki/Ben%27s_Original","kind":"publication","title":"Ben's Original","licence":"CC BY-SA 4.0","locator":null,"accessed":"2026-09-13","upstream":null,"published":null,"publisher":"Wikipedia","record_id":null,"attribution":"Wikipedia contributors"},{"ref":"foodbe","url":"https://www.food.be/stories/mars-belgium-uncle-bens-forty-years-innovation","kind":"publication","title":"Mars Belgium – Uncle Ben's: forty years of innovation","licence":null,"locator":null,"accessed":"2026-09-13","upstream":null,"published":"2017","publisher":"food.be","record_id":null,"attribution":null},{"ref":"kbo","url":"https://kbopub.economie.fgov.be/kbopub/toonondernemingps.html?ondernemingsnummer=0417521454","kind":"registry","title":"KBO Public Search: Mars Belgium, 0417.521.454","licence":null,"locator":null,"accessed":"2026-09-13","upstream":null,"published":null,"publisher":"FOD Economie","record_id":"0417.521.454","attribution":null},{"ref":"bens-se","url":"https://se.bensoriginal.com/products/aromatiska-ris/bens-original-basmatiris-1kg-box","kind":"manufacturer","title":"Ben's Original Basmatiris 1kg","licence":null,"locator":null,"accessed":"2026-09-13","upstream":null,"published":null,"publisher":"Mars, Incorporated","record_id":null,"attribution":null},{"ref":"ica","url":"https://handla.ica.se/produkt/2086779","kind":"retailer","title":"Basmatiris 1kg Ben´s Original","licence":null,"locator":null,"accessed":"2026-09-13","upstream":null,"published":null,"publisher":"ICA","record_id":"2086779","attribution":null},{"ref":"coop","url":"https://www.coop.se/handla/varor/skafferi/ris-mos-gryner/ris/basmatiris-5410673709844/","kind":"retailer","title":"Coop: Basmatiris (URL keyed on EAN 5410673709844)","licence":null,"locator":null,"accessed":"2026-09-13","upstream":null,"published":null,"publisher":"Coop Sverige","record_id":"5410673709844","attribution":null},{"ref":"foodie","url":"https://www.foodie.fi/entry/927/basmatiriisi-1kg/5410673709844","kind":"retailer","title":"Uncle Ben's basmatiriisi 1kg (Foodie.fi, now S-kaupat)","licence":null,"locator":null,"accessed":"2026-09-13","upstream":null,"published":null,"publisher":"S Group","record_id":"927","attribution":null}],"ingredients":[{"id":"basmati","from":null,"kind":"label","note":"Sole ingredient on the renamed Ben's Original box per the maker's Swedish page and ICA; the 2020 photos do not show an ingredient list","role":null,"basis":null,"state":"known","until":null,"market":["SE"],"source":"^bens-se","percent":null,"position":1,"parent_id":null,"ingredient":"ingredient/basmati-rice","observation":"bens-original-se","printed_name":"basmatiris"}],"observations":[{"id":"nordic-2020","kind":"label","note":"Front and nutrition panel only; no ingredient list among the photos. No market assigned: a four-language pack, and pack languages are not market evidence.","label":"Uncle Ben's box with Swedish, Finnish, Danish and Norwegian text (photos uploaded 2020-09-18)","market":null,"source":"^pack","status":"supported","language":null,"observed":"2020-09-18","valid_from":null,"net_content":{"unit":"kg","value":1},"pack_format":"box","piece_count":null,"valid_until":null,"model_number":null,"pack_quantity":null,"ingredients_text":null,"ingredients_declaration":null,"ingredients_exempt_basis":null},{"id":"bens-original-se","kind":"label","note":"Neither page prints a barcode, so this may be a successor article under the new name; its nutrition (132 kcal per 100 g on ICA) differs from the 2020 box (137 kcal).","label":"Ben's Original Basmatiris 1 kg, Swedish maker page and ICA listing","market":["SE"],"source":"^bens-se","status":"unconfirmed","language":"sv","observed":"2026-09-13","valid_from":null,"net_content":{"unit":"kg","value":1},"pack_format":"box","piece_count":null,"valid_until":null,"model_number":null,"pack_quantity":null,"ingredients_text":"Ingredienser: basmatiris.","ingredients_declaration":"listed","ingredients_exempt_basis":null}],"research_gaps":[{"state":"unknown","detail":"The 2020 box's ingredient list is not among the Open Food Facts photos; the only statement found (basmatiris) is from the renamed Ben's Original box.","domain":"ingredients","source":"^off","observation":"nordic-2020"},{"state":"unknown","detail":"Whether the Ben's Original 1 kg basmati box kept this GTIN after the 2020 rename: no listing seen prints the barcode beside the new name, so status and last_seen are left blank.","domain":"identity","source":"^bens-se","observation":null},{"state":"unknown","detail":"Manufacturer, importer and registrant of GS1 prefix 5410673 are not sourced; no back-label photo exists. Country of origin not printed in any photo read.","domain":"relationships","source":"^off","observation":"nordic-2020"},{"state":"not_researched","detail":"Danish and Norwegian listings were not found; the pack carries Danish and Norwegian text, which alone is not market evidence.","domain":"markets","source":null,"observation":null}],"nutrition_panels":[{"id":"cooked-100g","note":null,"basis":{"unit":"g","value":100},"label":"Per 100 g (cooked)","source":"^pack","basis_note":"Printed \"Per 100g (tillagad) / (keitettynä) / (tilberedt)\"","basis_state":"as_prepared","declaration":"transcribed","observation":"nordic-2020","exempt_basis":null},{"id":"cooked-portion","note":"Reference-intake percentages printed beside each value are not stored.","basis":{"unit":"g","value":160},"label":"Per cooked portion (160 g, based on 62.5 g uncooked rice)","source":"^pack","basis_note":"Printed \"Per tillagad portion (baserat på 62.5g okokt ris) (160g)\"","basis_state":"as_prepared","declaration":"transcribed","observation":"nordic-2020","exempt_basis":null},{"id":"ica-100g","note":"Retailer transcription of the renamed box; barcode not shown.","basis":{"unit":"g","value":100},"label":"Per 100 g, ICA listing","source":"^ica","basis_note":"ICA does not name the basis; the maker's Swedish page heads its matching column \"Per 100 g (tillagad)\"","basis_state":"as_prepared","declaration":"transcribed","observation":"bens-original-se","exempt_basis":null}],"nutrition_values":[{"note":null,"panel":"cooked-100g","state":"known","value":579,"method":"printed","source":"^pack","nutrient":"energy_kj","qualifier":"exact","printed_value":"579kJ"},{"note":null,"panel":"cooked-100g","state":"known","value":137,"method":"printed","source":"^pack","nutrient":"energy_kcal","qualifier":"exact","printed_value":"137kcal"},{"note":null,"panel":"cooked-100g","state":"known","value":0.5,"method":"printed","source":"^pack","nutrient":"fat_g","qualifier":"less_than","printed_value":"<0.5g"},{"note":null,"panel":"cooked-100g","state":"known","value":0.1,"method":"printed","source":"^pack","nutrient":"saturated_fat_g","qualifier":"exact","printed_value":"0.1g"},{"note":null,"panel":"cooked-100g","state":"known","value":30,"method":"printed","source":"^pack","nutrient":"carbohydrate_g","qualifier":"exact","printed_value":"30g"},{"note":null,"panel":"cooked-100g","state":"known","value":0.5,"method":"printed","source":"^pack","nutrient":"sugars_g","qualifier":"less_than","printed_value":"<0.5g"},{"note":null,"panel":"cooked-100g","state":"known","value":0.5,"method":"printed","source":"^pack","nutrient":"fibre_g","qualifier":"less_than","printed_value":"<0.5g"},{"note":null,"panel":"cooked-100g","state":"known","value":3.5,"method":"printed","source":"^pack","nutrient":"protein_g","qualifier":"exact","printed_value":"3.5g"},{"note":null,"panel":"cooked-100g","state":"known","value":0.02,"method":"printed","source":"^pack","nutrient":"salt_g","qualifier":"exact","printed_value":"0.02g"},{"note":null,"panel":"cooked-portion","state":"known","value":926,"method":"printed","source":"^pack","nutrient":"energy_kj","qualifier":"exact","printed_value":"926kJ (11%)"},{"note":null,"panel":"cooked-portion","state":"known","value":219,"method":"printed","source":"^pack","nutrient":"energy_kcal","qualifier":"exact","printed_value":"219kcal (11%)"},{"note":null,"panel":"cooked-portion","state":"known","value":0.6,"method":"printed","source":"^pack","nutrient":"fat_g","qualifier":"exact","printed_value":"0.6g (< 1%)"},{"note":null,"panel":"cooked-portion","state":"known","value":0.2,"method":"printed","source":"^pack","nutrient":"saturated_fat_g","qualifier":"exact","printed_value":"0.2g (1%)"},{"note":null,"panel":"cooked-portion","state":"known","value":47,"method":"printed","source":"^pack","nutrient":"carbohydrate_g","qualifier":"exact","printed_value":"47g (18%)"},{"note":null,"panel":"cooked-portion","state":"known","value":0.5,"method":"printed","source":"^pack","nutrient":"sugars_g","qualifier":"less_than","printed_value":"<0.5g (< 1%)"},{"note":null,"panel":"cooked-portion","state":"known","value":0.5,"method":"printed","source":"^pack","nutrient":"fibre_g","qualifier":"less_than","printed_value":"<0.5g"},{"note":null,"panel":"cooked-portion","state":"known","value":5.6,"method":"printed","source":"^pack","nutrient":"protein_g","qualifier":"exact","printed_value":"5.6g (11%)"},{"note":null,"panel":"cooked-portion","state":"known","value":0.03,"method":"printed","source":"^pack","nutrient":"salt_g","qualifier":"exact","printed_value":"0.03g (< 1%)"},{"note":null,"panel":"ica-100g","state":"known","value":560,"method":"printed","source":"^ica","nutrient":"energy_kj","qualifier":"exact","printed_value":"560 kJ"},{"note":null,"panel":"ica-100g","state":"known","value":132,"method":"printed","source":"^ica","nutrient":"energy_kcal","qualifier":"exact","printed_value":"132 kcal"},{"note":null,"panel":"ica-100g","state":"known","value":0.5,"method":"printed","source":"^ica","nutrient":"fat_g","qualifier":"exact","printed_value":"0.5 g"},{"note":null,"panel":"ica-100g","state":"known","value":0.1,"method":"printed","source":"^ica","nutrient":"saturated_fat_g","qualifier":"exact","printed_value":"0.1 g"},{"note":null,"panel":"ica-100g","state":"known","value":29,"method":"printed","source":"^ica","nutrient":"carbohydrate_g","qualifier":"exact","printed_value":"29 g"},{"note":null,"panel":"ica-100g","state":"known","value":0.5,"method":"printed","source":"^ica","nutrient":"sugars_g","qualifier":"exact","printed_value":"0.5 g"},{"note":null,"panel":"ica-100g","state":"known","value":0.5,"method":"printed","source":"^ica","nutrient":"fibre_g","qualifier":"exact","printed_value":"0.5 g"},{"note":null,"panel":"ica-100g","state":"known","value":3.1,"method":"printed","source":"^ica","nutrient":"protein_g","qualifier":"exact","printed_value":"3.1 g"},{"note":null,"panel":"ica-100g","state":"known","value":0.01,"method":"printed","source":"^ica","nutrient":"salt_g","qualifier":"exact","printed_value":"0.01 g"}]},"licences":{"database":"ODbL-1.0","text":"CC-BY-SA-4.0","images":"See each image record"}}